Viking Rise
For fans of real-time strategy and war games who enjoy Norse mythology, competitive global multiplayer, and deep base-building mechanics.
Viking Rise is a market-leading games app that is free with in-app purchases. With a 4.5/5 rating from 971.4K reviews, it delivers strong user satisfaction. Users particularly appreciate general gameplay satisfaction, though pay-to-win mechanics remains a common concern.
What is Viking Rise?
Current Momentum
v1.5 · 2w ago
ActiveViking Rise celebrates its anniversary with the Norn's Thread event, new hero skins, and a hero promotion system. The game maintains active momentum with major content updates every 6 weeks.
What makes this app unique?
What Does It Look Like?
What Are The Key Features?
Strategic naval warfare allowing players to ambush enemies, plunder resources, and retreat via water routes.
Hunt and tame mythical dragons to gain powerful combat boosts on the battlefield.
Command troops in real-time on a massive world map with alliance-based coordination.
Build and personalize Viking-style structures to create trading centers or military fortresses.
How much does it cost?
- Free-to-play base game
- Blessed Offering subscription at $9.99/month
Monetization is driven by a recurring $9.99 subscription that offers essential speedup buffs (10-20%) and exclusive cosmetics, designed to convert free players into long-term 'subscribers' rather than just one-time spenders.
Who Built It?
IGG SINGAPORE PTE
Delivering deep, competitive 4X strategy and hero-based RPG experiences for a global audience of hardcore mobile gamers.
Portfolio
13
Apps
What other apps does IGG SINGAPORE PTE make?
Lords Mobile: Kingdom Wars
Clash of Lords 2: حرب الأبطال
Castle Clash: حاكم العالم
Deck Heroes: Legacy
Castle Clash: World Ruler
Clash of Lords 2: Guild Castle
Explore the full IGG SINGAPORE PTE report
Portfolio breakdown, audience, momentum, and every app published by IGG SINGAPORE PTE.
What do users think recently?
High confidence · Latest 100 of 968.3K total reviews analyzed
How did the latest release land?
What is the recent mood?
Recent user voice shows a thrilled sentiment. Users appreciate general gameplay satisfaction and visuals and graphics, but report pay-to-win mechanics and monetization transparency.
What Users Love
What Frustrates Users
View the full user-sentiment analysis
Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.
What is the competitive landscape for Viking Rise?
Where is it available?
Localized markets (10)
How's The Games Market?
How does it evolve in the Games market?
Rank progression
386 active rankings tracked — 30-day window
The rivals identified
The outtake for Viking Rise
Strengths to defend, gaps to attack
Core Strengths
- Superior audiovisual presentation (Mikolaj Stroinski soundtrack)
- Unique Naval Combat and Dragon Taming differentiators
- High user satisfaction (Excellent mood) and 4.7 iOS rating
Critical Frictions
- High data usage requirements for mobile play
- Negative sentiment regarding high-tier IAP transparency
- Steep mid-game grind that fuels P2W complaints
Growth Levers
- Deepen naval customization to counter Sea of Conquest
- Leverage HTTYD IP for casual-to-midcore conversion
- Introduce low-data mode for emerging markets
Market Threats
- Age of Empires Mobile leveraging massive IP recognition
- Rise of Kingdoms' dominant alliance ecosystem
- Sea of Conquest's focus on ship-based warfare
What are the next best moves?
Audit and clarify high-tier IAP value propositions
Users reported £19.99 packs feeling like a 'total scam' with no perceived help, directly impacting monetization trust.
Implement a 'Low Data' or 'Offline Lite' mode
Top complaint theme regarding the game requiring excessive data to play when away from home.
Expand Naval Combat depth (Ship customization)
New Kid 'Sea of Conquest' directly targets this differentiator with deep ship customization; Viking Rise must defend this niche.
Feature Gaps vs Competitors
- Multi-civilization talent trees (available in Rise of Kingdoms)
- Survival/Furnace management simulation (available in Whiteout Survival)
- Flying units with terrain-ignore mechanics (available in Call of Dragons)
- Puzzle-based secondary gameplay loop (available in Evony)
Key Takeaways
Viking Rise is a visually superior 4X title that successfully carves out a niche with naval and dragon mechanics, but it faces a growing threat from IP-heavy entrants like Age of Empires Mobile. To maintain its #82 grossing rank, the PM must address the 'scam' sentiment in high-tier monetization and double down on naval depth to prevent player churn to specialized pirate-themed rivals.
Where Is It Heading?
Stable
3rd Anniversary event and HTTYD IP collab indicate active, high-budget feature investment.
Grossing rank #82 is stable (↑1), but free download rank is slipping (↓8), suggesting a shift toward retention over acquisition.