Wine ID is an AI-powered wine label scanner and collection tracker for iOS users.
Product velocity
Maintenance
Daily rank 🇺🇸
#98
▼4Food & Drink · grossing
Sentiment
4.7
68 reviews
Nemesis
Vivino: Drink the Right Wine
The App DNA
What makes this app unique?
The app removes the friction of manual wine research by providing instant access to ratings and tasting notes via camera input.
For Wine enthusiasts and beginners seeking quick access to wine ratings and collection management tools.
What does it look like?
Key features
Camera-based image recognition identifies wine bottles to retrieve ratings, origin, and tasting notes.
Digital repository for saving and organizing scanned wine bottles into a user-managed history.
Displays vintage, grape variety, and origin details for scanned bottles.
How much does it cost?
The app operates as a free tool, though user complaints regarding trial cancellation suggest opaque subscription gates.
Velocity
Maintenance developmentUX improvementsmonetizationShow more...
Wine ID: AI Scanner & Tracker currently operates on a maintenance cadence, with the latest release occurring 102 days ago. While the app saw a significant feature expansion in April 2026, development has since stalled. The current release pattern suggests a focus on periodic stability and minor UX adjustments rather than continuous feature iteration. With only three releases identified in the observed window, the app lacks the velocity required for active or steady status.
Who built it?
Programacion Viktor Seraleev EIRL
13+ apps tracked · Food & Drink
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Typelink: Link in bio CreatorUser Sentiment
What do users think recently?
Recent user voice shows an upset sentiment.
How are ratings & reviews evolving?
What users say, by theme
- The app provides incomplete wine information and fails to generate full answers to user queries
2 of 2 recent reviews analyzed · limited sample
Read the full review analysisUnlock 2 more frustration themes, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Wine ID: AI Scanner & Tracker
How's the Food & Drink market?
Wine ID maintains a global presence across 60+ regional App Store categories, though its grossing rank volatility (e.g., #14 to #94) suggests inconsistent monetization performance. The gap between its free-tier utility and reported subscription friction limits long-term retention.
Read the market outlookThe rivals identified
By Vivino ApS
The market leader in wine label scanning, community ratings, and purchasing recommendations, representing the primary benchmark for the sub-genre.
Wine ID: AI Scanner & Tracker vs Vivino: Drink the Right Wine
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for Wine ID: AI Scanner & Tracker
Where is it heading?
The market for AI-driven wine assistants is consolidating around tools that provide reliable, deep insights. Wine ID's current trajectory is declining due to technical debt and poor session management, which will likely lead to further churn unless the core AI engine is stabilized.
- Technical output errors like prompt leakage and incomplete answers erode user trust, which compounds the negative sentiment already visible in recent reviews.
- The lack of significant feature expansion in the latest release suggests the app is in maintenance mode, leaving it vulnerable to more active competitors.
The SWOT
- Label-based identification provides low-friction entry for casual wine discovery
- Standardizing subscription management could reduce refund-related churn
Next best moves
Audit subscription cancellation flow because users report being unable to end trials → reduce negative sentiment and refund requests
+ 1 more prioritized moveThe counter-intuitive read
The app's volatility in grossing ranks suggests that…
Read the full takeSince the last report: Wine ID transitioned from a conversational AI discovery tool to a basic collection tracker, while technical instability and subscription management issues emerged as primary drivers of negative user sentiment.
Bottom line
Addressing the core AI output failures and clarifying the subscription management flow would stabilize the user experience, as the current technical instability is the primary driver of churn.
Unlock 2 critical frictions, 1 market threat, 1 more prioritized move and the analyst’s take.
Access the full report for freeFAQ
Is Wine ID free to use?
Does Wine ID work for all wine bottles?
What are the limitations of the AI scanner?
Sources
- [1] App Store, source
Report last updated