Photo Background Changer is a photography utility for Android that provides automated background removal and image editing for casual social media users.
Product velocity
Dormant
Daily rank 🇺🇸
#195
▼8Photography · grossing
Sentiment
4.8
330k reviews
Nemesis
Cut and Paste Photos
The App DNA
What makes this app unique?
Users hire this app to perform complex photo cutouts without professional software skills, relying on the automated AI mechanism to save time on social media content preparation.
For Social media users and casual editors seeking quick, automated photo background removal without professional software skills.
What does it look like?
Key features
Automated object and person detection for instant background erasure
Touch-based tools for manual adjustment of cutout edges and object selection
Collection of pre-set backdrops including beach, mountain, and creative scenes
How much does it cost?
Monetization relies on ad-supported free usage, with in-app purchases indicated as an available revenue stream.
Velocity
Dormant developmentopaqueShow more...
The app has been inactive for more than 10 months, with the last recorded release occurring on July 1, 2025. Given the lack of updates since that date, the development momentum is classified as zombie. There is no evidence of ongoing maintenance, feature development, or live operations.
Who built it?
Photo & Video Editors - Instant Solution
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What do users think recently?
Recent user voice shows a thrilled sentiment. Users appreciate the background removal and replacement tool provides high quality results for casual photo editing and user friendly interface allows for quick photo composition and background matching, but report aggressive subscription prompts and high pricing models frustrate users seeking free editing tools.
How are ratings & reviews evolving?
What users say, by theme
- The background removal and replacement tool provides high quality results for casual photo editing
- User friendly interface allows for quick photo composition and background matching
- Aggressive subscription prompts and high pricing models frustrate users seeking free editing tools
40 of 90 recent reviews analyzed · high confidence · Thrilled overall
Read the full review analysisUnlock 1 more frustration theme, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Photo Background Changer: Edit
How's the Photography market?
The app maintains a global footprint in the Photography category, with recent grossing rank surges (e.g., ↑151 in JO) signaling high monetization pressure. The gap between free-tier discovery and grossing rank volatility suggests the current subscription-first model creates significant user friction.
Read the market outlookThe rivals identified
By ZipoApps
With over 350,000 reviews and consistent updates, this app serves as the primary benchmark for the background removal and object-swapping niche.
- Focuses on manual cut-and-paste precision tools rather than purely automated AI background removal workflows.
- Maintains a high-frequency update cycle to ensure compatibility with the latest Android OS versions.
- Targets a broader audience by combining simple background removal with creative collage and composition tools.
Unlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for Photo Background Changer: Edit
Where is it heading?
The photography utility market is shifting toward AI-driven video and multi-functional suites, leaving single-purpose background removers exposed to disruption. The app's current reliance on subscription-first monetization creates a churn risk that will likely compress revenue as competitors integrate more advanced, free-tier AI features.
- Aggressive subscription prompts in the latest version drive user frustration, which threatens the current 4.78 rating baseline.
- The core AI background removal mechanism continues to deliver high-quality results, sustaining the app's utility-focused value proposition.
The SWOT
- AI-powered object detection sustains high-frequency usage
- Broad background library drives repeat social media content creation
- High-volume install base provides significant ad-inventory scale
- Integrate short-form video generation to capture viral trends
- Expand B2B partnerships for product-image editing
- Add wearable-compatible quick-edit triggers
Next best moves
Pivot subscription prompts to ad-rewarded unlocks because user complaints flag aggressive paywalls as top friction → reduce churn
+ 1 more prioritized moveThe counter-intuitive read
The app's high grossing rank volatility is a sign of weakness, not strength…
Read the full takeFeature gaps
Real-time AI video generation (available in Faceplay but absent here) +1
Since the last report: The app shifted to a freemium monetization model, which introduced user friction and negative sentiment regarding paywalls, while repositioning its core tool as an AI-powered differentiator.
Bottom line
The app secures high engagement through its core AI removal tool, but aggressive monetization risks long-term retention, so the PM should pivot to ad-rewarded models to stabilize the user base.
Unlock 3 critical frictions, 3 market threats, 1 more prioritized move and the analyst’s take.
Access the full report for freeFAQ
Is Photo Background Changer free to use?
How does this app compare to Cut and Paste Photos?
Does this app work for professional photo editing?
Report last updated