MADE Hoops is a specialized event management platform for the elite youth basketball circuit, providing real-time schedules, brackets, and rosters. It operates a unique B2B2C model, offering free access to event attendees while monetizing through custom-branded app solutions for tournament organizers. The app currently holds a strong market position, recently climbing to #74 in its US category, though it faces growing pains related to UI complexity and new monetization strategies.
Product velocity
Unknown
Daily rank 🇺🇸
—
Sports
Sentiment
4.8
2k reviews
Nemesis
TourneyMachine
The App DNA
What makes this app unique?
For Team and college coaches, media, players, parents, and fans in the youth/amateur basketball circuit.
Key features
Allows organizations to offer their own custom-branded version of the platform to their users.
Built-in support for sponsor banner advertisements within the event experience.
Live standings, brackets, and game notifications to keep users informed without delay.
How much does it cost?
The core app drives mass adoption to support event logistics, while revenue is captured through B2B sales to tournament directors seeking professional branding.
Velocity
Who built it?
3 Step Sports
13+ apps tracked · Sports
Exposure Events
Select Events Basketball
Grassroots Tournaments
Hoop Group
Select Events Basketball
Prep Hoops Tournaments
Prep Girls Hoops Tournaments
Big Shots Global
Ohio Basketball
Jr EYBL Open Events
PlayerFirst Club
Bigfoot HoopsUser Sentiment
What do users think recently?
Fresh user feedback skews mixed. Users appreciate utility for youth sports, but report subscription and paywalls.
How are ratings & reviews evolving?
What users say, by theme
- Utility for Youth Sports
Unlock 1 more frustration theme, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for MADE Hoops
How's the Sports market?
The rivals identified
By SportsEngine, Inc.
The industry standard for youth sports tournament management, offering the most direct functional overlap in scheduling, brackets, and real-time score tracking.
- Massive multi-sport adoption beyond just basketball
- Deep integration with the broader SportsEngine and NBC Sports Next ecosystem
- Superior notification system for bracket advancements across thousands of concurrent events
Unlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for MADE Hoops
Where is it heading?
- User sentiment trend is declining due to paywall friction and UI complaints.
- App climbed 19 spots to #74 in Category 6004, indicating strong seasonal demand.
- Recent updates focused on layout improvements rather than new feature expansion.
The SWOT
- Strong B2B monetization through branded apps
- Elite basketball niche specialization
- High iOS rating volume and brand trust
- Integrate digital scoresheets for real-time advanced stats
- Automated highlight generation to compete with GameChanger
- Deeper scouting report integration
Next best moves
Conduct a UX Audit of the 'Follow Team' workflow.
+ 2 more prioritized movesFeature gaps
Multi-sport support (available in TourneyMachine) +3
Bottom line
MADE Hoops is the incumbent leader in the elite basketball niche, but its 'Mixed' sentiment trend and 'Awkward UI' complaints suggest it is vulnerable to more tech-forward competitors like GameChanger or Swish. To defend its position, the PM must prioritize UX simplification and bridge the gap in advanced player analytics.
Unlock 3 critical frictions, 3 market threats, 2 more prioritized moves and the analyst’s take.
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