Report updated May 19, 2026
MAPS.ME: Offline Maps, GPS Nav
For international travelers and outdoor enthusiasts requiring navigation in areas with limited cellular data.
MAPS.ME: Offline Maps, GPS Nav is an established travel app that is free with in-app purchases. With a 4.7/5 rating from 77.2K reviews, it shows polarized user reception. Users particularly appreciate offline navigation capabilities provide reliable guidance in remote areas without cellular data coverage, though aggressive subscription prompts and full-screen popups disrupt the user experience for non-paying customers remains a common concern.
What is MAPS.ME: Offline Maps, GPS Nav?
MAPS.ME is a travel and navigation application providing offline maps and GPS routing for international travelers on iOS.
Users hire the app to bypass cellular data costs and maintain navigation reliability in remote areas where proprietary map providers fail.
Current Momentum
v17.8 · 2mo ago
Maintenance- Shipped stability improvements in latest release.
Active Nemesis
Google Maps
By Google
Other Rivals
7-Day Rank Pulse 🇺🇸
TravelNo ranking data
Rating Pulse 🇺🇸
Recent User Mood
What makes this app unique?
What Does It Look Like?
What Are The Key Features?
Downloadable map regions for navigation without internet connectivity
Map data sourced from community-driven OpenStreetMap contributors
Direct integration with Booking.com for hotel reservations
How much does it cost?
- Free to download
- Subscription-gated features
Monetization relies on affiliate partnerships and subscription-gated access.
Who Built It?
Providing travelers and outdoor enthusiasts with high-detail offline navigation tools for use in areas without cellular connectivity.
Portfolio
1
Apps
Explore the full Convexity Holdings AG report
Portfolio breakdown, audience, momentum, and every app published by Convexity Holdings AG.
What do users think recently?
High confidence · 66 reviews analyzed · Based on 66 reviews. Signal may be noisy.
How did the latest release land?
What is the recent mood?
Recent user voice shows a mixed sentiment. Users appreciate offline navigation capabilities provide reliable guidance in remote areas without cellular data coverage, but report aggressive subscription prompts and full-screen popups disrupt the user experience for non-paying customers.
What Users Love
What Frustrates Users
What Users Want
How have ratings & review volume moved?
Rating, review sentiment, and total reviews over time, with release markers showing the post-launch impact.
Vertical markers = app releases. Hover any release for the post-release impact delta.
View the full user-sentiment analysis
Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.
What is the competitive landscape for MAPS.ME: Offline Maps, GPS Nav?
Where is it available?
Localized markets (17)
How's The Travel Market?
How does it evolve in the Travel market?
MAPS.ME sits #31 Free and #97 Grossing in the US Travel category. The disparity between its free-tier utility and the aggressive subscription-gated monetization creates friction that limits conversion.
Rank progression
162 active rankings tracked — 30-day window
Which niche is MAPS.ME: Offline Maps, GPS Nav in?
to navigate and explore locations offline
Explore the full Travel Planning Maps niche
Every app in this space — 65 tracked, the niche's live rankings, and Marlvel's editorial take on the job-to-be-done.
The rivals identified
Nemeses(1)
This app directly competes for the offline-first travel segment by providing hyper-local, static map data for specific urban environments.
Contenders(4)
This app captures the niche market of travelers visiting Chemnitz who prioritize offline map access.
It serves as a regional alternative for travelers requiring reliable offline navigation in Cologne.
This app targets the same offline-map user base but focuses on a specific geographic market.
It competes by addressing the 'last mile' of navigation through specialized parking and transit integration.
Same space(3)
It competes as a professional-grade offline navigation tool for drivers.
It is the dominant market leader providing comprehensive navigation, discovery, and AI-driven features.
It is a direct functional peer offering offline navigation and local discovery features.
Compare MAPS.ME: Offline Maps, GPS Nav against every rival
All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.
The outtake for MAPS.ME: Offline Maps, GPS Nav
Strengths to defend, gaps to attack
Core Strengths
- Offline-first architecture reduces cellular dependency
- OpenStreetMap data lowers operational licensing costs
- High-frequency usage in remote travel contexts
Critical Frictions
- Aggressive subscription prompts disrupt UX
- Reports of unauthorized billing
- Search accuracy lags behind proprietary competitors
Growth Levers
- Expand B2B partnerships for travel guides
- Integrate wearable support for outdoor enthusiasts
Market Threats
- Organic Maps' open-source model drains privacy-conscious users
- Google Maps' offline-mode feature parity
- Subscription friction driving negative sentiment
What are the next best moves?
Ship transparent billing UI because subscription friction is the #1 sentiment driver → reduce refund surge
Sentiment analysis identifies billing and subscription prompts as the primary drivers of negative reviews.
Trade-off: Pause the search-accuracy sprint — billing transparency has a higher impact on churn.
Pivot promotional overlay frequency because intrusive popups trigger churn → stabilize retention
User feedback explicitly cites full-screen popups as a degradation of the free-tier experience.
Trade-off: Delay the new travel guide content rollout — retention stability is the current priority.
A counter-intuitive read
The app's reliance on OpenStreetMap is not just a cost-saving measure but a strategic moat that prevents Google from forcing proprietary data-tracking requirements on privacy-focused travelers.
Feature Gaps vs Competitors
- Real-time traffic routing (available in Google Maps but missing here)
Key Takeaways
MAPS.ME maintains a strong retention anchor through offline utility, but aggressive monetization tactics are actively eroding user trust, so the PM should prioritize billing transparency to stabilize the user base.
Where Is It Heading?
Declining
The offline navigation market is consolidating, with privacy-conscious users shifting toward open-source alternatives like Organic Maps. MAPS.ME's reliance on aggressive monetization leaves it exposed to churn, so revenue growth hinges on balancing subscription conversion with the core offline utility.
Aggressive subscription prompts in the latest version trigger negative sentiment, which compounds the churn risk among free-tier users.
Inaccurate search functionality relative to proprietary competitors limits urban utility, driving users toward Google Maps for city navigation.