ViewExif is a metadata management and removal tool for photographers on iOS.
Product velocity
Dormant
Daily rank 🇺🇸
#39
▲13Photo & Video · paid
Sentiment
4.3
281 reviews
Nemesis
Exif Metadata
The App DNA
What makes this app unique?
Users hire the app to strip sensitive location data from photos before sharing, ensuring personal privacy.
For Photographers and privacy-conscious users needing to manage or remove image metadata.
What does it look like?
Key features
Add/modify star ratings, keywords, and descriptions.
Strips EXIF data including geo-location.
View/edit metadata within native Photos app.
How much does it cost?
Paid model anchored at $0.99, targeting one-time utility buyers.
Velocity
Dormant developmentShow more...
5 versions in history. Development pace: zombie.
Who built it?
Skyjos Co.
6 apps tracked · Photo & Video
User Sentiment
What do users think recently?
The recent review mood reads frustrated. Users appreciate simple metadata viewing and removal tools provide utility for privacy-conscious photo sharing.
How are ratings & reviews evolving?
What users say, by theme
- Simple metadata viewing and removal tools provide utility for privacy-conscious photo sharing
- Frequent application crashes and loading failures occur following the latest update
49 of 49 recent reviews analyzed · high confidence · Frustrated overall
Read the full review analysisUnlock 1 user request, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for ViewExif
How's the Photo & Video market?
ViewExif holds the #85 Paid rank in the US Photo & Video category. The gap between its utility-focused feature set and the professional-grade workflows of Lightroom signals a ceiling on its market share.
Read the market outlookThe rivals identified
By New Marketing Lab, Inc
With over 5,900 reviews and a focus on the exact same metadata utility, this app represents the primary market leader in the niche.
- Offers a specialized, high-volume metadata utility that directly mirrors the core functionality of ViewExif.
- Maintains a consistent update cadence that ensures compatibility with the latest iOS photo format standards.
- Positions itself as a dedicated utility tool rather than a broader photo editing suite.
Unlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for ViewExif
Where is it heading?
Users report: The metadata utility market is consolidating around tools that offer both privacy and high-volume management. ViewExif remains exposed to churn because its maintenance-mode update cadence fails to address the stability and efficiency gaps that professional users demand.
- Stability regressions in the latest update trigger crashes, which erodes user trust and compounds the negative sentiment trend.
- Lack of batch processing forces manual workflows, causing power users to churn toward more comprehensive photo management tools.
The SWOT
- Photos app extension reduces workflow friction
- RAW format support captures enthusiast segment
- Batch processing implementation
- B2B education partnerships
Next best moves
Rebuild photo-loading logic because crashes are the top complaint → stabilize the daily active habit
+ 1 more prioritized moveThe counter-intuitive read
The app's reliance on a $0.
Read the full takeFeature gaps
Batch processing (available in professional suites but missing here) +1
Since the last report: The app has shifted from a functional metadata tool to a product suffering from critical stability regressions and negative user sentiment.
Bottom line
ViewExif provides essential privacy utility through its Photos extension, but current stability regressions and the lack of batch processing limit its professional appeal, so the PM must prioritize stability to prevent further churn.
Unlock 3 critical frictions, 2 market threats, 1 more prioritized move and the analyst’s take.
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