High confidence · Latest 100 of 164 total reviews analyzed · Based on 164 reviews. Signal may be noisy.

Frustrated

Recent user voice shows a frustrated sentiment. Users appreciate custom sticker creation tools provide a simple way to personalize messaging for casual users, but report aggressive ad frequency and unskippable video requirements disrupt the core sticker creation workflow and monetization shifts forcing paywalls on previously free features frustrate long-term loyal users.

Rating: 4.8

Reviews: 164

Confidence: high

How did the latest release land?

Overall
4.4/ 5
(2.5M)
Current version
4.8/ 5
+0.3 vs overall
(148.2K)
Main signal post-update: custom sticker creation tools provide a simple way to personalize messaging for casual users.

Sentiment over time

Weekly average rating and review volume across stores, last 90 days.

Review themes

Praise

What users love

  • Custom sticker creation tools provide a simple way to personalize messaging for casual users
    • Users appreciate the ability to turn personal photos into custom stickers
    • The core functionality of creating and customizing stickers remains a highlight for many
Complaint

Common complaints

  • Aggressive ad frequency and unskippable video requirements disrupt the core sticker creation workflow
    • Users report being forced to watch multiple long, unskippable ads to perform basic tasks
    • Pop-up ads appearing after every interaction make the app difficult to navigate
  • Monetization shifts forcing paywalls on previously free features frustrate long-term loyal users
    • Users express disappointment that features like watermark removal are now locked behind subscriptions
    • The transition from a free-to-use model to a restrictive paid service is a frequent point of contention
Request

Most requested

  • Removal of intrusive watermarks and paywalls to restore the original free utility of the app
    • Users request the ability to export stickers without mandatory watermarks
    • Feedback indicates a strong desire to return to a less restrictive, ad-heavy experience

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Sticker.ly - Sticker Maker, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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