Report updated Apr 17, 2026
LifeLock Identity
For individuals seeking proactive protection and recovery services for their personal and financial identity.
Overview · Full Intel report in progress
LifeLock Identity is an established finance app that is available. With a 4.7/5 rating from 233.7K reviews, it shows polarized user reception.
What makes this app unique?
What Does It Look Like?
What Are The Key Features?
Provides customized notifications for bank account activity, new credit card openings, and account applications.
Offers 24/7 assistance to help users resolve issues if their identity is compromised.
Includes insurance coverage for identity theft victims, scaling up to $3 million in the most comprehensive plan.
Allows users to enroll in services and manage their personal information securely while on-the-go.
How much does it cost?
Who Built It?
Gen Digital
Protecting consumers from evolving digital threats and identity theft through an integrated suite of security, privacy, and restoration tools.
Portfolio
13
Apps
What other apps does Gen Digital make?
Norton 360 Security & VPN
Norton Family Companion App
Norton Password Manager
Norton Safe Web Plus
Norton Private Browser
Norton AntiTrack
Explore the full Gen Digital report
Portfolio breakdown, audience, momentum, and every app published by Gen Digital.
Analysis in progress, available soon
What do users think recently?
Analysis in progress, available soon
View the full user-sentiment analysis
Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.
Analysis in progress, available soon
What is the competitive landscape for LifeLock Identity?
Where is it available?
Localized markets (15)
How's The Finance Market?
How does it evolve in the Finance market?
Rank progression
50 active rankings tracked — 30-day window
Strategic analysis coming soon
SWOT, key takeaways & outlook
The outtake for LifeLock Identity
Key Takeaways
LifeLock combines real-time financial monitoring with significant insurance coverage to mitigate the risks of identity theft.
Where Is It Heading?
Trend analysis
Available very soon