High confidence · Latest 120 of 296 total reviews analyzed

Upset

Recent user voice shows a upset sentiment. Users appreciate reliable delivery service and product quality keep long-term members engaged with the brand, but report frequent app crashes and slow loading times prevent users from accessing digital membership cards.

Rating: 4.8

Reviews: 296

Confidence: high

How did the latest release land?

Overall
4.8/ 5
(1.6M)
Current version
4.9/ 5
+0.0 vs overall
(1.2M)
Main signal post-update: reliable delivery service and product quality keep long-term members engaged with the brand.

Sentiment over time

Weekly average rating and review volume across stores, last 90 days.

How have ratings & review volume moved?

Rating, review sentiment, and total reviews over time, with release markers showing the post-launch impact.

Rating over time

Vertical markers = app releases. Hover any release for the post-release impact delta.

Releases:MajorMinorPatch7 releases in range

Review themes

Praise

What users love

  • Reliable delivery service and product quality keep long-term members engaged with the brand
    • Users express satisfaction with the delivery service and product quality
    • Long-term members continue to value the brand despite app frustrations
Complaint

Common complaints

  • Frequent app crashes and slow loading times prevent users from accessing digital membership cards
    • Users report the app freezes or fails to load when trying to access membership cards at store entrances
    • Performance issues and long load times are cited as major barriers to daily app utility
Request

Most requested

  • Scan and go functionality requested to match the checkout experience offered by competing retailers
    • Users explicitly ask for a scan and go feature similar to other warehouse clubs
    • Customers desire a more efficient checkout process within the mobile experience

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Costco, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Data licensed under CC-BY-NC 4.0