CycleBloom is a period and fertility tracking app for women, available on iOS and Android, featuring calendar-based cycle logging and symptom tracking.
Product velocity
Maintenance
Daily rank 🇺🇸
—
Health & Fitness
Sentiment
4.4
359k reviews
Nemesis
Clue Period & Cycle Tracker
The App DNA
What makes this app unique?
Users hire the app for discreet, low-friction menstrual cycle management and fertility window prediction, replacing manual paper-based tracking with a digital, home-screen-accessible habit.
For Women seeking a discreet and simple tool to track menstrual cycles, fertility, and daily health symptoms.
What does it look like?
Key features
Calculates future period and fertility windows based on 3-month cycle averages and 14-day ovulation offsets.
Daily input fields for tracking physical symptoms, moods, and intimacy.
Customizable icons and flower indicators for fertile windows visible on the device home screen.
How much does it cost?
Freemium model utilizes ad-supported free tier to drive scale, with paid conversion gated behind advanced analytics and insights.
Velocity
Maintenance developmentperformanceopaqueShow more...
The app currently ships approximately 0.15 releases per week, placing it firmly in the maintenance tier. Development activity is limited to minor bug fixes with no evidence of new features or live operations content. The release history shows a significant gap between the iOS release in late 2025 and the Android updates in 2026, suggesting a lack of cross-platform parity or consistent development focus. The publisher is currently providing only opaque release notes, offering no insight into the nature of the updates.
Who built it?
Gerald Agyapong-Opoku
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Habify – Habit TrackerUser Sentiment
What do users think recently?
Recent user voice shows a mixed sentiment. Users appreciate long-term cycle tracking utility provides consistent value for users over many years of use, but report widget functionality failures prevent users from viewing cycle countdowns and status updates accurately.
How are ratings & reviews evolving?
What users say, by theme
- Long-term cycle tracking utility provides consistent value for users over many years of use
- Widget functionality failures prevent users from viewing cycle countdowns and status updates accurately
50 of 50 recent reviews analyzed · high confidence · Mixed overall
Read the full review analysisUnlock 1 user request, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for CycleBloom – Period Tracker
How's the Health & Fitness market?
CycleBloom maintains a high volume of 359,324 reviews on Android, signaling a massive legacy user base that outweighs its recent technical instability. The lack of an iOS rating indicates a failed or non-existent launch on that platform, creating a significant discovery gap compared to multi-platform rivals.
Read the market outlookThe rivals identified
By BioWink GmbH
Clue is the dominant market leader with a massive, highly engaged user base and a consistent, high-velocity release cadence that sets the industry standard for feature depth.
- Provides medically-backed cycle insights that go beyond simple calendar logging to explain hormonal health.
- Maintains a high-velocity release schedule with 20 updates in six months, ensuring constant feature refinement.
- Offers a sophisticated, gender-neutral design language that differentiates it from traditional pink-themed period trackers.
Lively - Period Tracker, CycleContender
Period Tracker Period CalendarContender
Stardust Period TrackerContenderUnlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for CycleBloom – Period Tracker
Where is it heading?
The period tracking market is consolidating around apps that provide both high-precision data and seamless cross-platform continuity. CycleBloom’s current maintenance-mode posture leaves it exposed to rivals that offer modern, cloud-synced experiences, so the PM must pivot to infrastructure stability to prevent a mass exodus of long-tenured users.
- Technical regressions in the latest update (widget failures, backup errors) erode the daily habit, which compounds the negative sentiment already surfacing in reviews.
- Clue's high-velocity release cadence pulls market attention away from CycleBloom, accelerating churn pressure on the legacy user base into the next quarter.
The SWOT
- Minimalist interface reduces cognitive load for daily logging
- Home screen widgets drive daily app session frequency
- Cloud-sync implementation would reduce user churn during device transfers
- Reset functionality for historical data would improve long-term user satisfaction
Next best moves
Rebuild widget sync logic because widget failures are a top-cited frustration → restore daily habit
+ 1 more prioritized moveThe counter-intuitive read
The app's reliance on manual backup is not…
Read the full takeFeature gaps
Medically-backed hormonal health insights (available in Clue) +1
Since the last report: CycleBloom transitioned to a freemium pricing model and entered a maintenance-mode development cycle, while technical regressions in widgets and data migration have negatively impacted user sentiment.
Bottom line
CycleBloom retains a massive legacy user base through simplicity, but technical regressions in widget and backup systems threaten to drive users to more stable competitors, so the PM must prioritize cloud-sync to secure long-term retention.
Unlock 2 critical frictions, 2 market threats, 1 more prioritized move and the analyst’s take.
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