Easee
For electric vehicle owners and facility managers requiring remote control and power management for EV charging hardware.
Easee is a challenged utilities app that is completely free. With a 3.3/5 rating from 3 reviews, it faces significant user friction. Users particularly appreciate reliable charging performance and intuitive interface design for long-term daily electric vehicle users, though unreliable scheduled charging functionality causes significant frustration when vehicles fail to charge overnight remains a common concern.
What is Easee?
Easee is a utility app for remote EV charger management and power monitoring on iOS and Android.
Users hire Easee to manage home energy load and secure charging hardware, ensuring grid efficiency and cable safety.
Current Momentum
v2.8 · 1w ago
Maintenance- Added new Equalizer setup pages.
- Improved visibility for disabled site features.
Active Nemesis
Fragmented niche
No dominant direct rival identified yet — see Other Rivals below.
Other Rivals
7-Day Rank Pulse 🇺🇸
UtilitiesNo ranking data
Rating Pulse 🇺🇸
Recent User Mood
What makes this app unique?
What Does It Look Like?
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What Are The Key Features?
Limits power draw per charger to prevent main fuse overload via app-based settings
Configures charger availability via key tags or open access settings
Monitors monthly consumption, real-time power draw, and phase distribution
How much does it cost?
- Free app for all users
The app functions as a free utility to support hardware sales, with no subscription or IAP gates identified.
Who Built It?
Enrichment in progress
Publisher profile available very soon
What other apps does Easee ASA make?
Easee Installer
App
Easee Installer
Utilities
What do users think recently?
High confidence · Latest 65 of 194 total reviews analyzed · Based on 194 reviews. Signal may be noisy.
How did the latest release land?
What is the recent mood?
Recent user voice shows a frustrated sentiment. Users appreciate reliable charging performance and intuitive interface design for long-term daily electric vehicle users, but report unreliable scheduled charging functionality causes significant frustration when vehicles fail to charge overnight.
What Users Love
What Frustrates Users
What Users Want
View the full user-sentiment analysis
Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.
What is the competitive landscape for Easee?
Where is it available?
Localized markets (10)
How's The Utilities Market?
How does it evolve in the Utilities market?
Easee holds a top-20 position in the Auto & Vehicles category across multiple European markets, including #5 in Norway and #10 in Switzerland. This regional concentration signals strong hardware-attachment rates, though the recent sentiment dip threatens to erode this lead against global competitors.
Rank progression
14 active rankings tracked — 30-day window
The rivals identified
Nemeses(1)
EVSEMaster directly competes with Easee by offering a comprehensive hardware-software ecosystem that mirrors Easee's focus on charging control, status monitoring, and firmware management.
Contenders(4)
Eve Connect competes by offering specialized solar-powered charging features that directly overlap with Easee's energy management goals.
Rapidin targets the same utility-focused user base, emphasizing real-time monitoring and station management for EV owners.
Gridio challenges Easee by focusing on smart, automated charging through OEM API integrations rather than just hardware-specific control.
Zaptec competes for the same residential and commercial charging market, focusing on load balancing and eco-friendly charging sessions.
Same space(3)
ChargeLab provides a comprehensive management platform that competes with Easee's broader utility and infrastructure management features.
EEE Energy provides basic station management services for EV owners, occupying a similar functional niche as Easee.
EVBox Connect is a utility-focused tool for configuring hardware, overlapping with Easee's setup and maintenance functionality.
Compare Easee against every rival
All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.
The outtake for Easee
Strengths to defend, gaps to attack
Core Strengths
- Load balancing mechanism enables large-scale commercial installations by reducing infrastructure upgrade costs.
- Cable locking feature reduces theft risk for public-facing chargers, reinforcing hardware reliability.
Critical Frictions
- Removal of historical charging logs in the latest update triggers data-visibility complaints.
- Unreliable scheduled charging logic causes overnight charging failures for daily users.
Growth Levers
- Integration of solar-priority charging to match ABB Ability's renewable energy management.
- Expansion of granular battery-health controls to meet user demand for percentage-based charging.
Market Threats
- ABB Ability's dynamic load management and solar integration threaten Easee's grid-efficiency market share.
- EU data-minimisation tightening on utility apps increases compliance risk for historical log storage.
What are the next best moves?
Restore historical charging logs because their removal is a top complaint → regain user trust
Historical data visibility was removed in the latest version, causing significant user frustration.
Trade-off: Pause the Equalizer setup page polish — data visibility has higher impact on daily retention.
Stabilize scheduling logic because overnight charging failure is the #1 churn driver → reduce support volume
Schedules frequently reset or fail to initiate, leading to uncharged vehicles.
Trade-off: Deprioritize new UI customization features — core functionality stability is the primary retention lever.
A counter-intuitive read
The app's #5 rank in Norway is a vulnerability, not a strength: maintenance-mode at the top of the chart leaves Easee exposed to a single live-ops rival with a faster feature cadence.
Feature Gaps vs Competitors
- Solar energy management (available in ABB Ability but absent here)
- Predictive usage alerts (available in Tank Utility but absent here)
Key Takeaways
Easee maintains a strong hardware-attachment moat through load balancing, but the latest update regressions actively drive churn by breaking core scheduling, so the PM must prioritize stability over feature expansion to protect the user base.
Where Is It Heading?
Declining
The EV utility market is consolidating around advanced energy-management features, shifting from basic remote control to solar-integrated grid optimization. Easee's current maintenance-mode posture leaves it exposed to rivals like ABB Ability, so the PM must pivot to feature-parity on energy management to prevent further market share erosion.
The latest update regressions (removed logs, broken scheduling) erode the daily active habit, which compounds the rating drag already visible on Android.
ABB Ability's dynamic load management and solar integration pull attention away from Easee's basic charging utility, accelerating churn pressure into Q1.