Easy Local Image Filters vs its rivals

Side-by-side comparison against Easy Local Image Filters's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Focos
Peer
Core Identity
DeveloperLucas MenezesBergen Co.Aura Marker Studio Co., Ltd.Mosaic S.r.l.VSCOAdobe Inc.Beijing Lingguang Zaixian Information Technology LimitedApple
CategoryEntertainmentPhoto & VideoPhoto & VideoPhoto & VideoPhotographyPhoto & VideoPhoto & VideoGraphics & Design
PlatformiOSiOSiOS, AndroidiOS, AndroidAndroid, iOSiOS, AndroidiOSiOS
Store Metrics
Rating0.0 / 54.8 / 54.7 / 54.7 / 54.7 / 54.8 / 54.7 / 54.2 / 5
Ratings Count029,0863,87251,401273,86350,677638269
PriceUSD0.99FreeFreeFreeFreeFreeFreeFree
Release DateNov 5, 2025Feb 12, 2015Jan 26, 2021Oct 31, 2017Jun 6, 2013Apr 8, 2014Jun 30, 2021Jan 28, 2026
Last UpdatedNov 13, 2025Apr 17, 2026Apr 8, 2026Mar 26, 2026May 1, 2026Apr 15, 2026Mar 31, 2026Apr 9, 2026
Sentiment & Reviews
Sentiment---mixedterriblemixed-positive
Score---45/10025/10048/100-75/100
Praises---
  • High-fidelity background blur effects provide professional photographic results for casual mobile users
  • High quality photo editing results provide consistent value for long-term creative users
  • Nostalgic aesthetic filters enable users to create specific vintage photo styles
  • Powerful Editing Capabilities
  • Ease of Use
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  • Performance-to-price ratio of the one-time purchase option
Complaints---
  • Aggressive subscription paywalls prevent saving images and accessing core editing tools for free users
  • Aggressive paywalling of previously free editing tools alienates long-term loyal users
  • Technical instability and performance regressions post-update disrupt the core editing workflow
  • Opaque account management and subscription billing processes create significant user friction
  • Stability and Performance
  • Workflow and Naming Bugs
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  • Confusion regarding the new subscription-based Apple Creator Studio model
Requests---
  • One-time purchase options requested as an alternative to high-cost annual subscription plans
  • Improved layer management and sticker customization tools for more complex photo compositions
  • Restoration of post-upload caption editing to correct mistakes without deleting content
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Strategic Intel
Strengths
  • Offline-only architecture ensures zero data collection
  • Zero-account requirement reduces install-to-use friction
--
  • Technical depth-mapping engine provides superior bokeh simulation
  • iPad-specific Apple Pencil integration creates high switching costs for professionals
  • Curated film-emulation preset library sustains brand identity
  • Community-driven Spaces foster creator discovery
  • Professional-grade editing tools provide high-fidelity output
  • Generative AI (Firefly) integration for object removal
  • Seamless cross-platform sync with Creative Cloud
  • Advanced AI-driven culling and organization tools
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  • Metal-powered painting engine sustains high-fidelity performance
  • Machine learning tools automate complex resolution tasks
  • Layer-based editing supports professional vector workflows
Weaknesses
  • $0.99 upfront cost creates a high barrier to entry
  • No cloud-sync or cross-device workflow support
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  • Subscription paywall for basic image saving triggers high churn
  • Brush tool inaccuracy during zoom sessions disrupts professional workflows
  • 1.14★ Android-iOS rating gap on majority Android base
  • Subscription-first model gates previously free tools
  • Opaque account deletion processes drive support friction
  • Severe performance issues/freezing on iPad Pro
  • Feature disparity between iPhone and iPad versions
  • Critical file-naming bug ('bright' bug)
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  • Subscription pricing at $12.99/month exceeds standalone $49.99 value
  • Lack of native frame-by-frame animation tools
  • Limited cross-platform file synchronization
Pricingpaidfreemiumfreemiumfreemiumsubscriptionsubscriptionsubscriptionsubscription
Momentum-IntenseIntenseMaintenanceActiveIntenseIntenseMaintenance
Update Cadence-5 versions5 versions2 versions, ~19d avg4 versions, ~17d avg3 versions, 3 majors/6mo, ~15d avg5 versions1 versions, 1 majors/6mo

Compare Easy Local Image Filters head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Easy Local Image Filters, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Data licensed under CC-BY-NC 4.0