MARLVEL

Eros Now vs its rivals

Side-by-side comparison against Eros Now's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Eros Now
This App
TikTok - Videos, Shop & LIVE
Nemesis
JOJO APP: Movies, Shows, Natak
Contender
iflix: Asian & Local Dramas
Contender
The CW
Contender
STARZPLAY ستارزبلاي
Contender
TV Uhlelo Program South Africa • TV Guide (ZA)
Peer
TV-Programm & Fernsehprogramm
Peer
Watchworthy - What To Watch
Peer
Movie Box - Movies & TV Show
Peer
Core Identity
DeveloperEros Digital FZETikTok Ltd.MADHUVEER COM 18 NETWORK LIMITEDImage Future Investment (HK) LimitedThe CW NetworkPlayco Entertainment FZ LLCThomas GeslandFUNKE National BrandsRankerSamuel Anthony
CategoryEntertainmentEntertainmentEntertainmentEntertainmentEntertainmentEntertainmentNewsNews & MagazinesEntertainmentEntertainment
PlatformAndroid, iOSAndroid, iOSiOS, AndroidiOS, AndroidAndroid, iOSiOS, AndroidAndroid, iOSAndroidiOSiOS, Android
Store Metrics
Rating4.4 / 54.7 / 54.7 / 54.3 / 53.3 / 54.3 / 50.0 / 54.4 / 54.6 / 54.4 / 5
Ratings Count4,39618,311,67854111,52421,6464,836033,3133,993519
PriceFreeFreeFreeFreeFreeFreeFreeFreeFreeFree
Release DateSep 14, 2012Apr 2, 2014Oct 4, 2023May 16, 2015Mar 14, 2012Mar 16, 2015Oct 18, 2016Dec 22, 2011Mar 22, 2020Mar 30, 2026
Last UpdatedMar 2, 2026Jun 29, 2026Apr 16, 2026Apr 23, 2026Mar 5, 2026May 8, 2026Oct 18, 2016May 19, 2025May 5, 2026Apr 20, 2026
Sentiment & Reviews
Sentimentterriblenegative-excellentterriblemixed----
Score15/10035/100-85/10015/10070/100----
Praises
  • The platform layout provides a clean and accessible interface for browsing the content library
  • Short-form video content provides a reliable source of entertainment for daily stress relief
  • Social connectivity features allow users to share content and maintain friendships through messaging
-
  • Extensive library of regional and international content drives consistent daily entertainment value for users
  • Access to specific niche content libraries provides value for viewers who cannot find shows elsewhere
  • Sports content variety
----
Complaints
  • Subscription payments are processed but the premium content remains locked for the user
  • Lack of responsive customer support channels leaves users without resolution for billing disputes
  • Frequent application crashes and freezing behavior disrupt the viewing experience on mobile devices
  • Aggressive advertising and promotional content clutter the feed and degrade user experience
  • Algorithmic recommendations fail to respect user feedback and repeat unwanted content types
-
  • High frequency of advertisement interruptions during playback disrupts the viewing experience for free-tier users
  • Excessive ad frequency and duration disrupt the viewing experience during every single episode
  • Technical instability and playback failures prevent users from finishing episodes or even opening the app
  • Technical playback stability
----
Requests
  • Users request a functional and accessible method to cancel their active subscription plans
  • Improved performance and lightweight optimization for users on older or low-end mobile hardware
  • Implementation of a granular undo button for accidental not interested selections
-
  • Alternative payment methods for subscription access to accommodate users without online banking or credit cards
  • Picture in Picture mode is requested to allow multitasking while watching content on mobile devices
  • Improved navigation
----
Strategic Intel
Strengths
  • 16-language library functions as a B2B distribution barrier into international markets
  • Quickies feature increases session frequency for ad-inventory
  • Algorithmic personalization engine enables infinite, low-friction content discovery
  • Integrated e-commerce interface allows direct product purchase from video streams
-
  • Deep regional content library drives consistent daily usage
  • Affordable subscription pricing attracts budget-conscious streaming audiences
  • Exclusive broadcast rights to teen-drama staples sustain a loyal, niche audience segment.
  • Hybrid freemium model drives high-volume top-of-funnel acquisition
  • Exclusive live sports rights create a high-value retention barrier
----
Weaknesses
  • High-frequency billing failure reports
  • Lack of responsive customer support channels
  • 0.7★ rating gap between iOS and Android
  • Frequent application crashes and freezing behavior disrupt viewing on mobile devices
  • Aggressive ad-density and promotional content clutter the feed and degrade user experience
-
  • Excessive ad-load for free-tier users disrupts viewing
  • Lack of alternative payment methods blocks premium conversion
  • Excessive ad-load frequency disrupts viewing experience.
  • Technical instability (blank screens, crashes) prevents consistent playback.
  • Navigation complexity between free and premium tiers
  • Technical playback stability issues reported in user reviews
----
Pricingfreemiumfreemiumfreemiumfreemiumfreefreemiumfreefreefreefree
MomentumMaintenanceIntense-MaintenanceIntenseIntense---Intense
Update Cadence2 versions, ~58d avg5 versions, ~7d avg-2 versions, 2 majors/6mo, ~21d avg5 versions5 versions---3 versions

Compare Eros Now head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Eros Now, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

See methodologyContact support

Data licensed under CC-BY-NC 4.0