Feedz is a B2B employee engagement and performance management platform for companies with 25+ employees, available on iOS and Android.
Product velocity
Maintenance
Daily rank 🇺🇸
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Business
Sentiment
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Nemesis
UWV
The App DNA
What makes this app unique?
HR departments hire Feedz to centralize OKR tracking, performance reviews, and internal communication, replacing fragmented manual processes with an integrated ERP-linked workflow.
For HR departments and business leaders in companies with 25 or more employees.
What does it look like?
Key features
Goal tracking, OKR mapping, and 9Box reporting serve as a primary retention loop for HR departments.
Native integration with TOTVS RH RM and Protheus lines functions as a B2B distribution barrier.
How much does it cost?
B2B subscription model anchored by employee count, leveraging integration with existing TOTVS ERP suites to drive enterprise adoption.
Velocity
Maintenance developmentperformanceopaqueShow more...
Feedz currently operates at a maintenance cadence, with only 2 releases identified over the last month, averaging approximately 0.5 releases per week. Both the latest release and the preceding version contain identical, generic release notes focused solely on performance and stability. There is no evidence of new feature development or live operations. The development trend is stable but strictly limited to maintenance-level updates.
Who built it?
TOTVS
5 apps tracked · Business
User Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for Feedz
How's the Business market?
Feedz holds the #186 Free position in the Business category (BR) and maintains a stable presence as an enterprise-focused engagement tool. Its integration-heavy model creates a structural moat that generalist productivity apps cannot easily replicate.
Read the market outlookThe rivals identified
By UWV
UWV competes by occupying the critical space of employee-to-organization communication and administrative management, mirroring Feedz's role as a central hub for corporate interaction.
- Deep integration with government-level benefit administration systems provides a structural barrier to entry for competitors.
- Established high-volume user base creates a massive data flywheel for health and status reporting features.
- Focuses on mandatory compliance workflows rather than the voluntary engagement culture prioritized by Feedz.
Unlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for Feedz
Where is it heading?
The market for workforce engagement is consolidating around tools that provide immediate, utility-based value for operational staff. Feedz remains advantaged in the enterprise segment, but its growth is exposed if it fails to address the needs of shift-based workers who prioritize time-tracking and earnings visibility.
- Shift-work management apps are pulling operational user attention toward immediate financial utility, which threatens Feedz's long-term engagement model.
- Native TOTVS ERP integration continues to provide a structural barrier to entry that prevents generalist HR tools from displacing Feedz in enterprise accounts.
The SWOT
- Native integration with TOTVS ERP suites functions as a B2B distribution barrier.
- OKR and 9Box reporting tools create a high-switching-cost retention loop for HR departments.
- Expanding into wearable integration could capture real-time engagement data for deskless workforces.
- Developing a lightweight, team-only tier could lower the entry barrier for smaller business units.
Next best moves
Ship a lightweight shift-management module because shift-work apps are siphoning operational staff attention → increase daily active usage.
The counter-intuitive read
Feedz's reliance on TOTVS ERP integration is a double-edged sword…
Read the full takeFeature gaps
Shift scheduling and pay calculation (available in Turnify and ShiftCal but absent here) +1
Since the last report: Feedz shifted its strategic focus to address competitive threats from shift-work management tools, moving from a stable to a mixed market outlook.
Bottom line
Feedz secures enterprise retention through deep ERP integration, but its culture-first model risks irrelevance among operational workers who prioritize shift-management utility, so the PM should prioritize a lightweight, utility-focused module to defend against shift-work entrants.
Unlock 2 critical frictions, 2 market threats and the analyst’s take.
Access the full report for freeSources
Report last updated