Feedz
For hR departments and business leaders in companies with 25 or more employees seeking to manage organizational climate and performance.
Feedz is an established business app that is available.
What is Feedz?
Feedz is a business productivity app for HR departments, providing OKR tracking, performance management, and employee feedback tools on iOS and Android.
HR leaders hire Feedz to consolidate organizational climate and performance data into a single platform, reducing the administrative overhead of managing disparate feedback and goal-setting systems.
Current Momentum
v1.8 · 3w ago
Maintenance- Ships regular updates to TOTVS integration.
- Maintains enterprise-focused feature cadence.
Active Nemesis
VinSolutions
By VinSolutions
Other Rivals
7-Day Rank Pulse 🇺🇸
BusinessNo ranking data
Rating Pulse 🇺🇸
Gathering signals...
What makes this app unique?
What Does It Look Like?
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What Are The Key Features?
Goal tracking, OKR mapping, and 9Box performance reporting.
Ranking and point-based rewards for employee interaction.
Direct, anonymous channel for employee feedback.
Native integration with TOTVS RH RM and Protheus lines.
How much does it cost?
- Subscription-based model for companies with 25+ employees
B2B subscription model anchored by employee count, leveraging integration with existing TOTVS ERP suites to drive enterprise adoption.
Who Built It?
Enrichment in progress
Publisher profile available very soon
What other apps does TOTVS make?
What do users think recently?
Analysis in progress, available soon
What is the competitive landscape for Feedz?
Where is it available?
Localized markets (1)
How's The Business Market?
How does it evolve in the Business market?
Feedz holds the #200 position in the Brazil Business category. The reliance on TOTVS integration limits its reach to the existing ERP user base.
Rank progression
1 active ranking tracked — 30-day window
The rivals identified
Nemeses(1)
UWV competes by occupying the critical space of employee-to-organization communication and administrative management, mirroring Feedz's role as a central hub for corporate interaction.
Contenders(4)
Challenges Feedz in the technical workforce management space by offering specialized mobile integration for service technicians.
Directly competes for the employee's mobile screen time by providing self-service access to corporate HR and service workflows.
Targets the operational efficiency of large workforces, overlapping with Feedz's goal of streamlining internal communication.
Competes for the enterprise attention budget by offering robust team administration and event-based operational tools.
Same space(3)
Provides basic organizational utility that overlaps with the scheduling and communication needs of Feedz users.
Differentiators
- Offers highly granular event categorization that allows for better filtering of professional and personal commitments.
- Provides extensive personalization options for notifications, ensuring users stay informed on their own terms.
Occupies the same space of shared group coordination and communication, albeit in a personal context.
Differentiators
- Integrates group chat directly with shared calendars to facilitate better coordination among team members.
- Simplifies shared to-do list management, which is a core component of Feedz's goal-setting functionality.
Competes for the attention of shift-based workers who need to manage their schedules and pay.
Compare Feedz against every rival
All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.
The outtake for Feedz
Strengths to defend, gaps to attack
Core Strengths
- TOTVS ERP integration functions as a B2B distribution barrier
- Broad HR feature set consolidates climate and performance workflows
Critical Frictions
- Zero public rating count limits brand awareness
- Absence of sentiment data obscures product-market fit
Growth Levers
- Expansion into non-TOTVS enterprise segments via standalone API access
- Wearable integration for real-time employee pulse tracking
Market Threats
- VinSolutions' automotive-specific CRM dashboards siphon enterprise budgets
- Mobile-first tools like Connect CRM erode mobile engagement
What are the next best moves?
Audit standalone API capabilities because TOTVS-only integration limits total addressable market → unlock non-TOTVS enterprise segments
The reliance on TOTVS integration creates a distribution ceiling.
Trade-off: Pause the OKR module UI refresh — API expansion has higher revenue impact.
Ship in-app feedback prompts because zero public ratings limit brand awareness → increase social proof
Zero public rating count limits brand awareness.
Trade-off: Same-quarter capacity available — no major lever displaced.
A counter-intuitive read
The reliance on TOTVS integration is not a weakness but a deliberate B2B distribution moat that protects Feedz from high-churn, low-LTV consumer-facing competitors.
Feature Gaps vs Competitors
- Automotive-specific CRM dashboards (available in VinSolutions but absent here)
- Real-time situational awareness data (available in GeoSafe Mobile but absent here)
Key Takeaways
Feedz secures enterprise HR workflows through deep TOTVS integration, but the lack of public engagement data signals a risk of stagnation outside its core ERP base, so the PM should prioritize standalone API access to break the distribution ceiling.
Where Is It Heading?
Stable
The enterprise HR market is shifting toward unified, cross-platform productivity, leaving Feedz exposed if it remains tied exclusively to the TOTVS ecosystem. The PM must diversify the integration strategy to avoid being locked into the growth trajectory of the parent ERP suite.
The latest release continues the focus on TOTVS integration, maintaining the current enterprise-centric strategy rather than expanding into new segments.
The lack of public user feedback suggests low adoption velocity, which limits the data available to refine the mobile experience.