Find a Grave is the premier digital repository for burial information, owned by Ancestry.com. It provides free access to over 250 million grave records and half a million cemeteries, serving a dedicated community of genealogy enthusiasts and volunteers. Its primary differentiator is its massive crowdsourced database and unique photo request system, though it currently faces challenges with technical stability and feature parity with its web version.
Product velocity
Unknown
Daily rank 🇺🇸
#185
▼42Reference · free
Sentiment
4.7
6k reviews
Nemesis
BillionGraves
The App DNA
What makes this app unique?
For Genealogy enthusiasts, family historians, and volunteers interested in preserving burial records and honoring ancestors.
What does it look like?
Key features
Search across more than 250 million graves in over half a million cemeteries worldwide.
Request headstone photos from volunteers or fulfill requests by snapping and uploading photos.
Add and view GPS coordinates for specific grave sites to make them easier to locate.
Create and track collections of memorials for family, war heroes, or celebrities.
How much does it cost?
The app operates as a free, community-driven utility, likely serving as a top-of-funnel acquisition tool for the broader Ancestry.com ecosystem.
Velocity
Who built it?
Ancestry.com
2 apps tracked · Reference
Ancestry: Family History & DNAUser Sentiment
What do users think recently?
The recent review mood reads mixed. Users appreciate genealogy utility, but report app stability and server errors.
How are ratings & reviews evolving?
What users say, by theme
- Genealogy Utility
- App Stability and Server Errors
Competition
Competitive landscape for Find a Grave
How's the Reference market?
The rivals identified
By BillionGraves
The most direct competitor, offering an identical crowdsourced model for GPS-tagged headstone photos and burial records.
Find a Grave vs BillionGraves
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for Find a Grave
Where is it heading?
The SWOT
- Unrivaled database size (250M+ records)
- Strong backing from Ancestry.com
- Highly dedicated volunteer community
- Modernizing UI for younger demographics
- Implementing offline mode for remote cemeteries
- Gamifying the volunteer contribution experience
Unlock 3 critical frictions, 3 market threats and the analyst’s take.
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