Report updated Jun 17, 2026
GetResponse App
For small to medium-sized business owners and digital marketers requiring all-in-one lead generation and sales automation.
GetResponse App is a challenged business app that is free with in-app purchases. With a 3.9/5 rating from 224 reviews, it faces significant user friction. Users particularly appreciate responsive chat support agents provide helpful guidance for business tool applications, though authentication failures prevent users from accessing their accounts via common email providers remains a common concern.
What is GetResponse App?
GetResponse is a business marketing platform for SMBs, providing email, landing page, and automation tools on iOS.
Users hire the platform to centralize lead generation and sales automation, but the mobile app currently serves only as a monitoring dashboard rather than a creation tool.
Current Momentum
v5.23
- Integrated revenue attribution tracking.
- Added negative path automation logic.
- Ships pre-built email engagement segments.
Active Nemesis
Mailchimp Email Marketing
By Intuit
Other Rivals
7-Day Rank Pulse 🇺🇸
BusinessNo ranking data
Rating Pulse 🇺🇸
Recent User Mood
What makes this app unique?
What Does It Look Like?
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What Are The Key Features?
Automated creation of emails, landing pages, and websites using generative AI tools
Real-time monitoring of lead collection, webinar sign-ups, and sales performance
Visual workflow builder for customer journeys with event-based triggers
How much does it cost?
- Free tier: Unlimited newsletters, signup forms, website builder
- Email marketing tier: Adds autoresponders, scheduling, unlimited landing pages
- Marketing automation tier: Adds automation, webinars, sales funnels, contact scoring
Freemium model uses feature-gating to move users from basic email tools to high-value automation and webinar capabilities.
Who Built It?
GetResponse Sp. z o.o.
Providing a centralized mobile interface for marketing automation and webinar management. Helping business owners manage campaigns and customer engagement on the go.
Portfolio
4
Apps
What other apps does GetResponse Sp. z o.o. make?
Explore the full GetResponse Sp. z o.o. report
Portfolio breakdown, audience, momentum, and every app published by GetResponse Sp. z o.o..
What do users think recently?
Medium confidence · 49 reviews analyzed
How did the latest release land?
What is the recent mood?
Recent user voice shows a frustrated sentiment. Users appreciate responsive chat support agents provide helpful guidance for business tool applications, but report authentication failures prevent users from accessing their accounts via common email providers.
Limited review volume (49 reviews). Sentiment analysis will deepen as more data lands.
View the full user-sentiment analysis
Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.
What is the competitive landscape for GetResponse App?
How's The Business Market?
How does it evolve in the Business market?
GetResponse maintains a presence in the Business category, currently ranking #58 Grossing in Vietnam and #85 in Belgium. The gap between its broad desktop feature set and limited mobile functionality restricts its ability to capture high-intent mobile-first users.
Rank progression
3 active rankings tracked — 30-day window
Which niche is GetResponse App in?
to manage and automate digital marketing campaigns
Explore the full Email Marketing Dashboards niche
Every app in this space — 1 tracked, the niche's live rankings, and Marlvel's editorial take on the job-to-be-done.
The rivals identified
Nemeses(1)
Mailchimp is the direct market leader in email marketing automation with a massive, highly active user base and deep feature parity.
Differentiators
- Offers a comprehensive all-in-one marketing CRM that integrates email, social ads, and postcards seamlessly.
- Provides advanced predictive analytics and audience segmentation tools that go beyond basic list management.
- Maintains a high release velocity with 9 updates in six months, ensuring constant feature refinement.
Head to head
Mailchimp's scale and ecosystem integration create a high barrier to entry; the target app should focus on superior mobile-first usability to differentiate from Mailchimp's complex, feature-heavy desktop-centric heritage.
Contenders(1)
A direct competitor in the email list growth niche, though currently showing signs of stagnation.
Differentiators
- Specializes specifically in lead capture and list growth, providing a focused toolset for audience acquisition.
- Lacks the broad marketing automation suite found in the target app, focusing purely on list building.
Same space(4)
Adjacent all-in-one platform that bundles website building with basic marketing tools for beginners.
Differentiators
- Bundles domain management, website hosting, and marketing tools into a single, simplified subscription package.
- Targets non-technical users who prefer a single vendor for their entire online presence over specialized tools.
Adjacent lead generation tool that captures the data which feeds into email marketing platforms.
Differentiators
- Provides highly customizable form-building logic and document signing capabilities that are essential for lead qualification.
- Integrates with hundreds of third-party services, acting as a data collection hub for marketing workflows.
Adjacent commerce platform that serves the same small-to-medium business audience for sales and growth.
Differentiators
- Functions as the central operating system for commerce, handling inventory, payments, and fulfillment natively.
- Offers a massive app marketplace that allows users to plug in email marketing tools like the target app.
Adjacent business management tool that dominates the social media marketing channel for the same target audience.
Differentiators
- Provides native, deep-link access to Meta's massive advertising and messaging ecosystem for direct customer engagement.
- Offers real-time cross-platform analytics for Facebook and Instagram that email-centric platforms cannot replicate.
New entrants(2)
Rapidly growing tool for small businesses that captures the financial transaction point of the customer journey.
Differentiators
- Focuses on mobile-first professional invoicing that helps freelancers and small businesses get paid faster.
- Provides automated payment reminders that serve as a secondary, high-intent communication channel with customers.
Emerging threat in the lead capture space leveraging NFC and AI to modernize business networking.
Differentiators
- Uses physical NFC hardware to bridge the gap between offline networking and digital lead capture.
- Employs AI to automatically organize and sync captured leads into CRM systems in real-time.
Compare GetResponse App against every rival
All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.
The outtake for GetResponse App
Strengths to defend, gaps to attack
Core Strengths
- Marketing automation builder embeds business logic, creating high switching costs for SMBs
Critical Frictions
- Authentication failures on Google and Microsoft credentials block access for new users
Growth Levers
- Expanding mobile editing capabilities to match desktop parity would reduce churn
Market Threats
- Mailchimp's 9-update release velocity outpaces the current mobile development cadence
What are the next best moves?
Audit authentication protocols because login failures are the top-reported barrier to entry → reduce new-user churn
High-frequency complaint theme in reviews regarding Google and Microsoft credential failures.
Trade-off: Pause the new webinar-analytics dashboard sprint — authentication is a fundamental blocker.
Ship basic landing page editor because users request desktop parity for campaign management → increase daily active usage
Top-requested feature in sentiment analysis to enable mobile-first campaign creation.
Trade-off: Deprioritize the countdown timer block update — core creation tools have higher retention impact.
A counter-intuitive read
The mobile app's current limitation as a monitoring-only tool is a strategic choice to protect the desktop-centric automation workflow, but it ignores the growing demand for portable, high-intent campaign management.
Feature Gaps vs Competitors
- Full campaign creation (available in Mailchimp but absent here)
- Advanced predictive analytics (available in Mailchimp but absent here)
Key Takeaways
GetResponse provides a strong automation engine for SMBs, but the mobile app's inability to handle core creation tasks limits its utility, so the PM should prioritize fixing authentication and enabling basic campaign editing to prevent churn.
Where Is It Heading?
Mixed Signals
The SMB marketing space is consolidating around all-in-one platforms, and GetResponse's ability to retain users depends on bridging the gap between its desktop automation and mobile utility. If the team fails to resolve authentication barriers, the platform risks losing its mobile-first user segment to more stable competitors.
Authentication failures in the latest release block account access, which directly prevents new-user conversion and drives negative sentiment.
Recent additions like revenue attribution tracking demonstrate active feature investment, which provides clear ROI data to ecommerce merchants.