Habitissimo para profesionales is a business-to-business marketplace connecting home-improvement contractors with service requests on iOS and Android.
Product velocity
Maintenance
Daily rank 🇺🇸
—
Business
Sentiment
2.9
4k reviews
Nemesis
Wayfair – Shop All Things Home
The App DNA
What makes this app unique?
Professionals hire Habitissimo to source new business leads, but the current pay-per-lead model forces them to absorb the financial risk of non-converting contacts.
For Home improvement and construction professionals.
What does it look like?
Key features
Filters job requests by zone and trade, serving as the primary revenue gate.
Enables one-click communication, reducing friction in the procurement funnel.
Provides access to verified customer requests, acting as a retention barrier.
How much does it cost?
Transactional model removes commitment barriers but shifts financial risk to the professional.
Velocity
Maintenance developmentUX improvementsperformanceShow more...
The app currently ships at a cadence of approximately 0.15 releases per week, placing it firmly in the maintenance tier. Development activity is limited to minor bug fixes and small UI adjustments, with no evidence of new feature development or live operations. The latest release focused on minor design improvements and stability, reflecting a stable but low-intensity maintenance cycle.
Who built it?
User Sentiment
What do users think recently?
Recent user voice shows an upset sentiment. Users appreciate the application provides a functional interface for professionals to connect with potential clients seeking services, but report professionals report paying for low-quality or non-existent leads that fail to convert into actual work.
How are ratings & reviews evolving?
What users say, by theme
- The application provides a functional interface for professionals to connect with potential clients seeking services
- Professionals report paying for low-quality or non-existent leads that fail to convert into actual work
60 of 116 recent reviews analyzed · high confidence · Upset overall
Read the full review analysisUnlock 2 more frustration themes and 1 user request, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Habitissimo para profesionales
How's the Business market?
Habitissimo holds the #195 spot in the Business category in the US. The 2.9-star rating across 116 reviews indicates significant friction in the current lead-monetization model.
Read the market outlookThe rivals identified
By Wayfair LLC
Wayfair competes for the same home-improvement and renovation-focused audience, though it shifts the focus from service-matching to direct product procurement.
- Offers a massive, integrated e-commerce catalog for home goods that Habitissimo lacks entirely.
- Provides real-time delivery tracking and collaborative lists, enhancing the consumer shopping experience significantly.
- Leverages a massive user base and brand recognition that dwarfs Habitissimo’s professional-focused niche.
Swimply - Rent Private PoolsContender
Havenly: Interior DesignContender
Livspace - For everything homeContender
ServiceMarketContenderUnlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for Habitissimo para profesionales
Where is it heading?
The home-improvement marketplace is shifting toward faster, verified conversion loops that prioritize professional time over lead volume. Habitissimo's maintenance-mode update cadence leaves it vulnerable to rivals that offer same-day booking, so the platform must pivot its monetization to retain high-value professionals.
- Persistent complaints regarding low-quality leads erode professional trust, which compounds the churn risk already visible in the 2.9-star rating.
- Recent updates focus on stability rather than feature expansion, leaving the platform exposed to competitors with faster conversion loops.
The SWOT
- Validated contact database functions as a B2B distribution barrier
- Fixed-fee subscription models could stabilize professional retention
Next best moves
Pilot a flat-fee subscription tier because professionals cite lead-cost risk as the top churn driver → stabilize professional retention
+ 1 more prioritized moveThe counter-intuitive read
The pay-per-lead model is not just a monetization choice…
Read the full takeFeature gaps
Same-day booking functionality (available in ServiceMarket but absent here)
Since the last report: The platform's competitive position remains stable but challenged, with updated benchmarking against same-day booking rivals and a slight decline in US store ranking.
Bottom line
Habitissimo provides a functional lead-matching engine, but the pay-per-lead model creates a recurring churn risk due to low-quality lead complaints, so the PM should prioritize a pilot of a flat-fee subscription tier to stabilize professional retention.
Unlock 2 critical frictions, 1 market threat, 1 more prioritized move and the analyst’s take.
Access the full report for freeFAQ
Is Habitissimo good for small business growth?
How does Habitissimo compare to other service marketplaces?
Are the leads on Habitissimo verified?
What are the alternatives to Habitissimo?
Sources
- [1] Play Store listing, source
Report last updated