MARLVEL

Hello Molly US vs its rivals

Side-by-side comparison against Hello Molly US's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Hello Molly US
This App
Snapdeal Trendy Budget Fashion
Nemesis
Оптова Фабрика Білизни
Contender
Pusheen Shop
Contender
Glam n' Go
Contender
Outdoor Voices
Contender
Stortorvet
Peer
Vende mas por catálogo
Peer
Color SZN | Shop your palette
Peer
REAL AUTHENTICATION
Peer
Core Identity
DeveloperHELLO MOLLYAcevector LimitedSTAKHOV GROUP LLCPusheen CorpBarbra KenyanaOutdoor Voices, LLCPlacewiseManny appsGratitude Services IncReal Authentication, Inc
CategoryShoppingShoppingShoppingShoppingShoppingHealth & FitnessShoppingBeautyShoppingShopping
PlatformiOSiOS, AndroidAndroid, iOSiOSiOS, AndroidiOSiOS, AndroidAndroidiOSiOS, Android
Store Metrics
Rating4.3 / 54.5 / 55.0 / 54.9 / 50.0 / 54.0 / 53.3 / 54.5 / 54.8 / 52.9 / 5
Ratings Count5098412659051206051346
PriceFreeFreeFreeFreeFreeFreeFreeFreeFreeFree
Release DateOct 28, 2024Oct 17, 2013Jul 1, 2021Jul 20, 2020Sep 20, 2024Feb 11, 2020Aug 24, 2020Jun 5, 2025Apr 16, 2025Nov 5, 2016
Last UpdatedMay 5, 2026Apr 16, 2026Apr 7, 2026Mar 31, 2026Sep 26, 2024Aug 30, 2023Apr 9, 2026Jan 26, 2026Mar 16, 2026Jan 8, 2026
Sentiment & Reviews
Sentiment-mixed------mixednegative
Score-65/100------50/10035/100
Praises-
  • Wide product variety and competitive pricing structures drive consistent shopping satisfaction for long-term users
------
  • Aesthetically pleasing interface design makes the application feel organized and easy to navigate
  • Professional authentication services provide reliable documentation for luxury goods resale businesses
Complaints-
  • Automated order cancellations and lack of transparent refund processes frustrate users seeking financial resolution
------
  • Artificial intelligence results lack accuracy and should not be trusted for reliable color analysis
  • Inconsistent authentication results lead to distrust in the service accuracy
  • Poor user experience regarding account access and login persistence
Requests-
  • Transparent refund tracking and accessible human support channels are required to restore user confidence
------
  • Multi-profile support allows users to manage different color seasons for family members simultaneously
  • Biometric login integration to improve access speed for frequent users
Strategic Intel
Strengths
  • Exclusive early-access drops drive high-intent conversion
  • Express checkout reduces transaction friction
  • Brand-focused catalog maintains a premium aesthetic
  • 8-language localization expands reach into non-English speaking Tier 2 and Tier 3 cities
  • Cash-on-delivery model removes friction for unbanked and credit-averse users
-
  • Exclusive product access creates artificial scarcity for high-margin sales
  • Dedicated mobile interface reduces friction for core fans
-
  • Community-driven content strategy builds brand identity
  • Premium lifestyle positioning avoids direct price wars
--
  • Clean visual organization sustains user interest
  • Browser-integrated utility reduces shopping friction
  • Proprietary 7M-image database creates a technical barrier to entry
  • Human-in-the-loop verification justifies the $30 price point
Weaknesses
  • No social-proof or community-discovery features
  • Limited payment flexibility compared to regional competitors
  • Lack of real-time customer support chat
  • Automated order cancellations trigger high-frequency refund complaints
  • Lack of human-led support channels prevents resolution of delivery disputes
-
  • Single-character brand limits traffic volume
  • Lack of loyalty rewards reduces long-term retention
-
  • Static catalog lacks high-frequency engagement
  • No loyalty program to incentivize repeat purchases
--
  • AI analysis engine lacks accuracy
  • No multi-profile support for family shopping
  • 2.86-star rating on iOS drives low user trust
  • Frequent manual login requirements increase churn risk
Pricingfreefreefreefreefreefreefreefreefreepaid
MomentumMaintenanceActive---Maintenance--ActiveMaintenance
Update Cadence1 versions, 1 majors/6mo5 versions, ~15d avg---5 versions, 2 majors/6mo, ~7d avg--5 versions, ~30d avg2 versions, ~111d avg

Compare Hello Molly US head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Hello Molly US, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

See methodologyContact support

Data licensed under CC-BY-NC 4.0