Here and there+ New Zealand is a paid travel utility providing offline topographic maps for outdoor navigation in New Zealand on iOS.
Product velocity
Dormant
Daily rank 🇺🇸
#84
Travel · paid
Sentiment
—
—
Nemesis
MAPS.ME: Offline Maps, GPS Nav
The App DNA
What makes this app unique?
Users hire this app for reliable, internet-free orientation in remote regions where cellular coverage is unavailable, ensuring safety during outdoor excursions.
For Tourists and outdoor enthusiasts in New Zealand requiring reliable navigation in areas without cellular coverage.
What does it look like?
Key features
Full map data stored locally on the device.
Topographic detail down to a 1:50 000 scale.
Real-time location tracking using device hardware.
How much does it cost?
Paid model anchored at $1.99, targeting one-time conversion for offline utility in remote regions.
Velocity
Dormant developmentShow more...
5 versions in history. Development pace: zombie.
Who built it?
AppsFab AS
13+ apps tracked · Travel
Here and there New Zealand
In Sight - Svalbard+ offline
iSikte - Sverige
In Sight - Norway
iSikte - Norge
Here & there+ Svalbard 1:35000
iSikte - Spania
Ski Wax Thermometer
iSikte - Kanariøyene
Nødnummer Overalt
Emergency Call Anywhere Basic
In Sight - SamilandUser Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for Here and there+ New Zealand
How's the Travel market?
The app maintains a presence in the Paid category across multiple markets, including the US and New Zealand. Its $1.99 price point positions it as a low-cost utility, though it lacks the scale of global mapping competitors.
Read the market outlookThe rivals identified
By Convexity Holdings AG
This app serves the exact same core job-to-be-done as this app by providing comprehensive offline map data for travelers.
- Provides global offline map coverage whereas this app focuses specifically on New Zealand territory
- Integrates turn-by-turn GPS navigation features that are currently absent from this app's feature set
- Maintains a massive user-contributed POI database that creates a significant data-driven network effect
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for Here and there+ New Zealand
Where is it heading?
The market for offline navigation is consolidating around global, multi-feature tools that offer turn-by-turn guidance. Here and there+ New Zealand remains stable due to its specific regional focus, but it faces long-term pressure from competitors with higher release velocities.
- The current development cadence is limited to maintenance and bug fixes, which leaves the app vulnerable to feature-rich competitors.
- Global mapping rivals continue to expand offline capabilities, which accelerates the obsolescence of single-region, paid-only navigation tools.
The SWOT
- Offline topographic data functions as a reliable navigation barrier in remote New Zealand terrain
- Local data storage removes dependency on cellular coverage
- Integration of trail-specific data could capture the hiking demographic currently using Outdooractive
- Partnerships with local tourism boards could increase visibility in the New Zealand market
Next best moves
Ship trail-specific data layers because it is a top-requested feature for hikers → capture Outdooractive demographic
+ 1 more prioritized moveThe counter-intuitive read
The app's limitation to New Zealand is not…
Read the full takeFeature gaps
Turn-by-turn GPS navigation (available in MAPS.ME but absent here) +2
Since the last report: The product remains in a maintenance-only state, but the intelligence report has been expanded to include a formal competitive landscape, SWOT analysis, and a proposed feature roadmap.
Bottom line
Here and there+ New Zealand provides essential offline utility for remote travel, but the lack of active feature development against global rivals limits long-term growth, so the PM should prioritize a feature-parity roadmap to defend the user base against broader mapping tools.
Unlock 2 critical frictions, 2 market threats, 1 more prioritized move and the analyst’s take.
Access the full report for freeSources
Report last updated