Horse Magazine
By MyTimeMedia
Horse Magazine is a digital publication for equestrian enthusiasts, delivering expert riding advice and horsecare knowledge through a subscription-based reader on iOS.
The App DNA
What makes this app unique?
The platform provides a centralized, cross-platform archive for riders to access expert schooling exercises and industry news without the clutter of physical magazines.
For Horse enthusiasts and riders seeking expert advice, schooling exercises, and industry news in a digital format.
What does it look like?
Key features
Browser-based and in-app reader with page navigation and zoom. Core consumption surface enables content delivery for paid subscriptions.
Download issues to local device storage for access without internet connection. Premium-tier gate serves as a direct paid-conversion lever.
Account-based library access across iOS, Android, and web browsers. Retention lever reduces churn by ensuring content availability across devices.
How much does it cost?
Subscription-focused model with tiered pricing based on duration, supplemented by single-issue purchases.
Velocity
Dormant developmentperformanceShow more...
Horse Magazine has been inactive for 3,259 days, indicating a complete cessation of development. The single version available in the history provided only minor performance and compatibility updates, with no new features introduced. There is no evidence of ongoing maintenance or operational support for the platform.
Who built it?
MyTimeMedia
7 apps tracked · Lifestyle
Hi-Fi Choice
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Hi-Fi NewsUser Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for Horse Magazine
How's the Lifestyle market?
Horse Magazine operates as a legacy digital reader in the lifestyle category, maintaining a 1-star rating based on a single review. The 3,259-day update gap confirms its status as a maintenance-mode product rather than an active market participant.
Read the market outlookThe rivals identified
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for Horse Magazine
Where is it heading?
The lifestyle digital magazine market is consolidating around platforms that offer community features and frequent content updates. Horse Magazine remains exposed due to its stagnant development cycle, which will likely lead to further churn as subscribers migrate to more active platforms.
- The 3,259-day update gap indicates a total lack of feature investment, which erodes user trust and prevents competitive parity.
The SWOT
- Cross-platform library access via Pocketmags account
- Integrating social sharing to increase user engagement
Next best moves
Sunset the standalone application because the 3,259-day update gap signals a lack of product viability → reduce brand drag
The counter-intuitive read
The app's dormancy is its primary feature, as it functions as a stable…
Read the full takeSince the last report: The platform has transitioned from a maintenance-only state to a formal sunset recommendation, accompanied by the removal of loyalty incentives and the surfacing of a 1-star rating.
Bottom line
Horse Magazine operates as a legacy archive, and the lack of development investment suggests the publisher has deprioritized this channel in favor of broader distribution platforms.
Unlock 2 critical frictions, 1 market threat and the analyst’s take.
Access the full report for freeFAQ
Is Horse Magazine still being updated?
Can I access my issues on other devices?
What is the best alternative to Horse Magazine?
Sources
- [1] App Store
Report last updated