HUB24 vs its rivals

Side-by-side comparison against HUB24's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

HUB24
This App
春燕來了
Contender
Core Identity
DeveloperHub24 Pty LtdFidelity InvestmentsCMoneyCMoneyAgMarket Consulting, LLC.CMoneyJuan DiegoRichard PerryAppRebel, Inc.Vishal Patel
CategoryFinanceFinanceFinanceFinanceBusinessFinanceFinanceFinanceFinanceReference
PlatformiOSiOS, AndroidiOSiOSiOS, AndroidiOSiOS, AndroidiOS, AndroidiOS, AndroidiOS, Android
Store Metrics
Rating0.0 / 54.8 / 51.0 / 51.0 / 54.6 / 50.0 / 55.0 / 50.0 / 52.8 / 54.0 / 5
Ratings Count03,192,2171110010109
PriceFreeFreeFreeFreeFreeFreeFree$6.99FreeFree
Release DateOct 18, 2010Feb 22, 2010Feb 24, 2025Apr 10, 2023Jan 7, 2019Apr 28, 2025Feb 26, 2026May 7, 2026Apr 24, 2012Nov 18, 2019
Last UpdatedJul 16, 2025Jun 25, 2026May 19, 2026Oct 30, 2024May 11, 2026May 14, 2026Mar 5, 2026May 7, 2026Mar 6, 2024May 7, 2021
Sentiment & Reviews
Sentiment-mixed-----excellentterriblemixed
Score-65/100-----95/10025/10055/100
Praises-------
  • Ad-free experience
  • Simple and intuitive mortgage calculation interface provides clear financial insights for real estate agents
  • Investment planning tools provide accurate and reliable data for future value projections
Complaints--------
  • Persistent application crashes upon launch prevent access to saved mortgage data for long-term users
  • Inaccurate property tax calculations and restricted payment options hinder professional utility for financial planning
  • Export functionality triggers immediate application closure during attempts to save or share schedules
  • Forced internet connectivity and intrusive advertising patterns degrade the user experience
Requests--------
  • Flexible input options for real estate taxes to allow for dollar-based calculations instead of percentages
  • Share functionality for calculation results would improve utility for collaborative financial planning
Strategic Intel
Strengths
  • Adviser-specific transactional portal enables complex account management
  • Deep integration with Australian managed portfolio workflows creates high switching costs
  • Institutional-grade research tools provide higher reliability for long-term investors
  • All-in-one ecosystem integrates banking, retirement, and crypto services
  • Expert-led technical analysis logic provides a clear, differentiated value proposition for retail traders.
  • Expert-curated methodology provides specialized analytical authority.
  • Proprietary Intel reports from JSA and R.J. O'Brien function as a B2B distribution barrier for brokerage services.
  • Content-led acquisition funnel via the 'Jiou Cai Graduation Class' podcast drives organic install velocity.
  • Localized market sentiment indicators simplify complex trend analysis for retail investors.
  • Offline-first architecture ensures utility in low-connectivity environments
  • Distraction-free UI reduces cognitive load for quick calculations
  • Vehicle-specific input fields (dealer fees, trade-ins) provide a clear utility advantage over generic calculators.
  • Ad-free, one-time purchase model appeals to professional-grade users avoiding data-harvesting apps.
  • Local-only data processing removes account-creation friction
  • Simplified interface reduces cognitive load for first-time homebuyers
  • Core calculation logic provides accurate performance insights for long-term planning
  • Graphical visualization simplifies complex compounding data for retail users
Weaknesses
  • Zero consumer-facing engagement features
  • Lacks fractional share or crypto trading capabilities
  • Mobile interface lacks high-performance design for rapid day trading
  • Complexity of research tools creates friction for novice mobile users
  • 1.0 rating on the latest version indicates immediate friction in the user experience.
  • No community activity despite the VIP club promise.
  • Premium tier at NT$5,880/year above category median.
  • MyFarm software lacks automated data entry, requiring manual input for production costs.
  • Manual strategy-based content limits scalability compared to AI-driven competitors.
  • Lack of integrated brokerage execution prevents direct monetization of trading volume.
  • No lease calculation support limits market reach
  • Lack of data export functionality prevents user record-keeping
  • Premium tier at $6.99 above category median.
  • No cloud-save functionality for user data.
  • Limited user base compared to broad-utility financial apps.
  • Persistent launch-time crashes on the latest version
  • Export functionality failure
  • Limited tax-input flexibility
  • Forced internet connectivity requirement during usage
  • High volume of intrusive advertisements
  • Mandatory login barriers for core features
Pricingfreefreemiumsubscriptionsubscriptionfreemiumfreemiumfreepaidfreefree
MomentumZombieActiveZombieZombieMaintenanceZombieMaintenanceMaintenanceMaintenanceZombie
Update Cadence1 versions5 versions, ~5d avg1 versions1 versions2 versions, ~2d avg1 versions2 versions, ~190d avg2 versions, ~2d avg5 versions2 versions, 1 majors/6mo, ~1745d avg

Compare HUB24 head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by HUB24, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Data licensed under CC-BY-NC 4.0