Ice Scream 2: Scary Horror is a narrative-driven stealth and puzzle-escape game for mobile platforms.
Product velocity
Intense
Daily rank 🇺🇸
—
Games
Sentiment
4.5
247k reviews
Nemesis
Granny
The App DNA
What makes this app unique?
Users hire the game for high-tension, narrative-heavy horror experiences that reward puzzle-solving and stealth-based navigation.
For Fans of horror-themed puzzle and escape room games who enjoy narrative-driven stealth gameplay.
Key features
Unified progress and profile system across studio titles.
Hide-and-seek mechanics against the antagonist.
Adjustable challenge levels including Nightmare.
How much does it cost?
Monetization relies on ad-supported gameplay and cosmetic IAPs, with recent shifts toward removing energy systems to prioritize engagement.
Velocity
Intense developmentShow more...
5 versions in history. Development pace: intense.
Who built it?
KEPLERIANS SL
13+ apps tracked · Games
User Sentiment
What do users think recently?
Review voice lately leans mixed. Users appreciate the core gameplay loop remains highly engaging for long-term fans of the series.
How are ratings & reviews evolving?
Weekly average review rating
What users say, by theme
- The core gameplay loop remains highly engaging for long-term fans of the series
- Persistent character movement glitches prevent players from completing critical game objectives
49 of 49 recent reviews analyzed · high confidence · Mixed overall
Read the full review analysisUnlock 1 user request, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Ice Scream 2: Scary Horror
How's the Games market?
The title holds a volatile chart presence with new entries across 40 international markets this week. The discrepancy between high store ratings and active bug complaints suggests the franchise brand currently masks technical friction.
Read the market outlookThe rivals identified
By Dennis Vukanovic
With over 4 million reviews, this title defines the mobile horror-escape genre and maintains a massive, highly engaged legacy player base.
- Established the foundational 'escape-the-house' gameplay loop that all modern mobile horror titles now emulate
- Maintains a massive, cross-generational player base that treats the title as a cultural horror staple
- Minimalist, high-tension design forces players to rely on audio cues rather than complex visual interfaces
Unlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for Ice Scream 2: Scary Horror
Where is it heading?
The casual horror-escape market is consolidating around titles that prioritize stability and accessibility. Ice Scream 2 is currently exposed: the shift to mandatory online play and the presence of game-breaking AI bugs will accelerate churn to rivals like Granny if not addressed by the next update cycle.
- AI pathfinding bugs in the latest release block level progression, which directly causes player abandonment and negative review sentiment.
- Mandatory online connectivity requirements alienate the casual player base, leading to a decline in session frequency for non-power users.
The SWOT
- Keplerians Network creates cross-game progression loops
- Narrative-driven stealth mechanics differentiate from minimalist rivals
- Multi-difficulty settings extend session depth
- Implement offline mode to restore casual accessibility
- Reintroduce ghost mode to lower entry barrier
Next best moves
Patch AI pathfinding in the latest release because movement bugs block critical objectives → restore completion rates.
+ 1 more prioritized moveThe counter-intuitive read
The title's high chart volatility is a sign of health…
Read the full takeFeature gaps
Offline mode (available in Slendrina The Cellar but missing here)
Since the last report: The app has moved toward a more aggressive monetization strategy, resulting in technical regressions and user complaints regarding connectivity and ad-related audio bugs.
Bottom line
The title maintains strong franchise loyalty through narrative depth, but technical regressions in AI and audio-ad conflicts threaten its chart position, so the PM must prioritize stability over new content to prevent long-term churn.
Unlock 3 critical frictions, 3 market threats, 1 more prioritized move and the analyst’s take.
Access the full report for freeReport last updated