Indies' Lies is a single-player roguelike deckbuilding game for iOS and Android that combines turn-based card strategy with procedural map generation.
The App DNA
What makes this app unique?
The game removes the friction of complex deckbuilding for beginners while providing tactical depth through a partner-based team system.
For Strategy gamers and fans of roguelike deckbuilders who enjoy narrative-driven character progression.
What does it look like?
Key features
Command a team of one hero and up to two partners with distinct card sets and strengths
Generates a unique talent tree for each run with over 200 options tailored to specific classes
How much does it cost?
Freemium model utilizing ad-supported gameplay and paid DLC content to monetize the user base.
Velocity
Intense developmentShow more...
5 versions in history. Development pace: intense.
Who built it?
Erabit Studios
13+ apps tracked · Games
User Sentiment
What do users think recently?
Recent user voice shows a mixed sentiment. Users appreciate deep deck building mechanics provide a rewarding experience comparable to industry leaders in the genre and fair monetization model allows players to remove ads and unlock content for a reasonable one-time cost.
How are ratings & reviews evolving?
What users say, by theme
- Deep deck building mechanics provide a rewarding experience comparable to industry leaders in the genre
- Fair monetization model allows players to remove ads and unlock content for a reasonable one-time cost
- Black screen bugs following advertisement playback force players to restart the app and lose progress
49 of 49 recent reviews analyzed · high confidence · Mixed overall
Read the full review analysisUnlock 2 more frustration themes and 1 user request, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Indies' Lies
How's the Games market?
Indies' Lies currently holds a #90 Grossing position in the Strategy category in the UAE. The lack of a major update in the last 157 days signals a maintenance-mode posture that risks losing ground to more active genre rivals.
Read the market outlookThe rivals identified
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for Indies' Lies
Where is it heading?
Roguelike deckbuilders are consolidating around titles with frequent live-ops updates, leaving Indies' Lies exposed due to its five-month development gap. Stabilizing the core ad-funnel is the only way to retain the free-to-play base while the developer addresses localization and feature gaps.
- Black screen bugs following advertisements force session restarts, which erodes the daily active habit and compresses ad-revenue.
- The latest release focused on bug fixes rather than feature expansion, signaling a maintenance-mode cadence that risks losing ground to active rivals.
The SWOT
- Partner-based tactical system increases replayability via team-building variance
- Procedural talent trees ensure unique run-to-run experiences
- Fair one-time unlock pricing removes the recurring subscription barrier
- Cloud save implementation would reduce churn for users switching devices
- Improved localization could unlock higher conversion in non-native English markets
Next best moves
Audit ad-integration logic because black screen bugs post-ad playback are the #1 churn driver → stabilize the free-to-play funnel
+ 2 more prioritized movesThe counter-intuitive read
The lack of a major update in five…
Read the full takeSince the last report: The analysis has shifted from a high-level overview to a detailed assessment of technical debt and competitive differentiation. The emergence of critical ad-playback bugs and localization issues now defines the user experience.
Bottom line
Stabilizing the ad-playback flow would unlock the retention potential of the partner-based tactical loop, which currently suffers from progress-loss churn. Prioritizing technical hygiene over new content is the necessary pivot to defend the current chart position.
Unlock 3 critical frictions, 2 market threats, 2 more prioritized moves and the analyst’s take.
Access the full report for freeFAQ
Is Indies' Lies worth playing for free?
Does Indies' Lies have offline mode?
What is the difference between Indies' Lies and other roguelike deckbuilders?
Sources
- [1] Play Store, source
Report last updated