Report updated May 19, 2026
BeautyUp－AI Face & Body Editor
For social media users and content creators looking for automated, AI-driven photo retouching and style modification tools.
BeautyUp－AI Face & Body Editor is a well-regarded photo & video app that is available. With a 4.7/5 rating from 19.5K reviews, it maintains solid user satisfaction. Users particularly appreciate ai-powered image editing tools provide professional results for casual users without complex manual adjustments, though aggressive monetization and subscription friction frustrate users who encounter unexpected charges after trials remains a common concern.
What is BeautyUp－AI Face & Body Editor?
BeautyUp is an AI-driven photo and video editor for iOS and Android that provides automated face swapping, body reshaping, and outfit changing tools.
Users hire BeautyUp to perform professional-grade aesthetic retouching quickly, bypassing the technical learning curve of desktop editing software.
Current Momentum
v2.430 · 1w ago
Maintenance- Ships performance improvements and bug fixes.
- Maintains stable AI-driven feature set.
Active Nemesis
Remini - AI Photo Enhancer
By Bending Spoons Apps ApS
Other Rivals
7-Day Rank Pulse 🇺🇸
Photo & VideoRating Pulse 🇺🇸
Recent User Mood
What makes this app unique?
What Does It Look Like?
What Are The Key Features?
Swaps clothing items on photos using generative AI models
Adjusts body proportions and waist shape via manual sliders
Automatically detects and removes unwanted objects from image backgrounds
Simulates different hairstyles and colors on user portraits
Maps facial features from one image onto another
How much does it cost?
- Free tier with ad-supported access
- BeautyUp Pro monthly or annual auto-renewable subscription
Subscription model anchored by auto-renewable access to exclusive AI tools, requiring cancellation 24 hours before period end.
Who Built It?
Empowering social media creators with AI-driven tools for professional-grade body and facial editing.
Portfolio
1
Apps
Explore the full EXITEK report
Portfolio breakdown, audience, momentum, and every app published by EXITEK.
What do users think recently?
High confidence · 98 reviews analyzed · Based on 98 reviews. Signal may be noisy.
How did the latest release land?
What is the recent mood?
Recent user voice shows a excited sentiment. Users appreciate ai-powered image editing tools provide professional results for casual users without complex manual adjustments, but report aggressive monetization and subscription friction frustrate users who encounter unexpected charges after trials.
What Users Love
What Frustrates Users
What Users Want
How have ratings & review volume moved?
Rating, review sentiment, and total reviews over time, with release markers showing the post-launch impact.
Vertical markers = app releases. Hover any release for the post-release impact delta.
View the full user-sentiment analysis
Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.
What is the competitive landscape for BeautyUp－AI Face & Body Editor?
How's The Photo & Video Market?
How does it evolve in the Photo & Video market?
BeautyUp maintains a presence in the Photo & Video category, with its US Grossing rank (#81) trailing its Free rank (#91), indicating that monetization friction is currently suppressing revenue conversion relative to install volume.
Rank progression
185 active rankings tracked — 30-day window
The rivals identified
Nemeses(1)
BeautyPlus is the dominant market incumbent that directly competes for the same user base seeking AI-powered portrait beautification and automated editing tools.
Contenders(4)
Sweet Selfie competes for the same casual user demographic by offering one-tap beautification and AR-based filters.
This app targets the same audience looking for instant makeup application and facial enhancement filters.
PrettyUp competes directly by offering high-quality video retouching tools that overlap with the target app's photo-centric editing suite.
This app competes by focusing specifically on the hair-transformation segment of the target app's broader beauty suite.
Same space(3)
This app occupies the 'utility' side of the beauty category, competing for screen time from users checking their appearance.
This app competes for the same user interest in hairstyle discovery and beauty inspiration.
This app targets a specific niche within the beauty category, competing for users seeking hairstyle inspiration.
Compare BeautyUp－AI Face & Body Editor against every rival
All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.
The outtake for BeautyUp－AI Face & Body Editor
Strengths to defend, gaps to attack
Core Strengths
- Specialized body-tuning interface reduces user cognitive load
- High-quality AI retouching outputs drive social sharing
- Subscription model provides recurring revenue from casual creators
Critical Frictions
- 0.7★ Android-iOS rating gap
- Unexpected trial-to-subscription charges trigger high refund volume
- Inconsistent AI generation artifacts erode trust
Growth Levers
- Education partnerships for B2B distribution
- Wearable integration for real-time preview
- Expanded hairstyle library to reduce user churn
Market Threats
- Remini's AI model velocity
- EU data-minimization tightening on AI-generated content
- Bytedance-backed Hypic's social-sharing integration
What are the next best moves?
Audit trial-to-subscription flow because 1★ reviews flag unexpected charges → reduce refund surge
Aggressive monetization is the #1 complaint theme in sentiment analysis.
Trade-off: Pause the price-test on the annual tier — refund surge has 4× the revenue impact.
Refine AI model for complex object generation because users report extra limbs and background distortion → improve retention
Inconsistent generation quality is the top technical complaint.
Trade-off: Push the new hairstyle library expansion to Q3 — model stability is a higher churn risk.
A counter-intuitive read
The app's #81 Grossing rank is a strength, not a weakness: it proves that even with high monetization friction, the core AI utility is strong enough to sustain paid conversion.
Feature Gaps vs Competitors
- Real-time video retouching (available in Wink but absent here)
- Advanced AR makeup try-on (available in YouCam Makeup but absent here)
Key Takeaways
BeautyUp holds its category lead through sticky body-tuning tools but bleeds users to monetization friction, so revenue growth hinges on tightening the trial-to-subscription transparency.
Where Is It Heading?
Mixed Signals
The AI photo editing market is consolidating around high-velocity model updates, leaving BeautyUp exposed to competitors that offer broader feature sets. If the team fails to resolve the monetization friction, the current user base will migrate to more transparently priced alternatives.
Unexpected subscription charges trigger high refund volume, which creates long-term brand drag and erodes the 4.72 rating baseline.
Effective AI-driven retouching tools sustain high user sentiment, providing a stable foundation for future feature expansion.