Hot Pepper Beauty is a comprehensive Japanese marketplace for booking hair, nail, eyelash, and relaxation salon services. It distinguishes itself through its massive scale, featuring over 150,000 listed salons and facilitating 180 million reservations annually.
Overview · Full Intel report in progress
The App DNA
What makes this app unique?
For Consumers in Japan seeking to discover and book local beauty and wellness services.
What does it look like?
Key features
Provides access to over 150,000 hair and beauty salons with detailed business information, maps, and atmosphere-revealing photos.
Enables users to search and book appointments at any time from any location.
Allows users to find salons based on region, nearest station, specific coupons, or service preferences like hair color and eyelash treatments.
Features profiles for over 250,000 registered hair salon stylists to help users find the right professional.
How much does it cost?
Velocity
Who built it?
Recruit Co.
13+ apps tracked · Beauty
転職はリクナビネクスト- 正社員の求人や仕事探しの転職アプリ
Hot Pepper Gourmet
賃貸・売買物件検索 SUUMO(スーモ)でお部屋探し
英語４技能コース
ホットペッパービューティー/美容院・ネイルなどのサロン予約
ホットペッパーグルメ
すごい時間割- 大学生の時間割
シフトボード –バイトのシフト管理・給料計算
中古車アプリカーセンサー
ハイクラス転職ならリクルートダイレクトスカウト：転職アプリ
転職 リクナビネクスト 正社員求人や仕事探しの転職アプリ
バイト探しはタウンワーク｜アルバイト・バイト・求人・仕事探しUser Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for ヘア&ビューティーサロン検索/ホットペッパービューティー
How's the Beauty market?
The rivals identified
The Analyst's Read
Key takeaways for ヘア&ビューティーサロン検索/ホットペッパービューティー
Where is it heading?
Bottom line
As the dominant salon booking platform in Japan, the app's primary challenge for international users is its lack of English language support.
Report last updated