MARLVEL

Leather Inc vs its rivals

Side-by-side comparison against Leather Inc's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Leather Inc
This App
Squishy Magic: 3D Toy Coloring
Nemesis
Wrap N Peel
Contender
Anthill Art Store 3D
Contender
Rug Tufting - ASMR
Contender
Wood Carving 3D
Contender
Weapon Crafter
Peer
Idle Cutter: Wood Slice
Peer
Dream House Design: Home Games
Peer
Indian Truck Simulator Games
Peer
Core Identity
DeveloperNguyen PhuocDramaton LTDKolpoverse StudiosLi-Ho TsengLi-Ho TsengMuhammad JahanzebClocknest GamesFreeplay LLCUbaid AlwaniUbaid Alwani
CategoryGamesGamesGamesGamesGamesGamesGamesGamesGamesGames
PlatformiOSAndroid, iOSiOSiOSiOSiOSiOSiOS, AndroidiOSiOS
Store Metrics
Rating3.5 / 54.7 / 53.0 / 54.4 / 54.6 / 50.0 / 50.0 / 54.6 / 54.8 / 54.1 / 5
Ratings Count4328,374460176007,359139
PriceFreeFreeFreeFreeFreeFreeFreeFreeFreeFree
Release DateJan 12, 2021Dec 26, 2019Jan 3, 2023May 14, 2021Jan 21, 2022Dec 30, 2022Oct 3, 2022May 17, 2023Jul 29, 2025Dec 10, 2021
Last UpdatedJan 23, 2021Apr 14, 2026May 3, 2023Jun 10, 2021Apr 3, 2022Oct 8, 2024Oct 3, 2022Dec 23, 2024Apr 17, 2026Jan 5, 2026
Sentiment & Reviews
Sentiment-positive-----negative--
Score-75/100-----35/100--
Praises-
  • Creative customization options for squishy toys provide a satisfying and relaxing artistic outlet
-----
  • Satisfying and relaxing core gameplay loop provides a reliable way to pass time
--
Complaints-
  • Excessive ad frequency during gameplay interrupts the flow and creates a negative user experience
-----
  • Deceptive marketing regarding ad-free status creates immediate distrust and frustration for new players
--
Requests-
  • Expanded creative tools including custom patterns and additional squishy parts for more personalization
-----
  • Implementation of more meaningful progression upgrades to extend the game longevity
--
Strategic Intel
Strengths
  • Niche crafting aesthetic targets specific DIY-simulation segment [Market Segment]
  • Physics-based deformation engine creates a tactile feedback loop
  • Offline-first architecture sustains play in low-connectivity segments
-----
  • ASMR haptic feedback loop sustains session duration
  • Lumber town construction creates persistent build-up habit
--
Weaknesses
  • 3.5-star rating on iOS indicates poor user satisfaction [Rating]
  • Zero IAP or subscription tiers limit monetization potential [Pricing Strategy]
  • Ad-frequency complaints in reviews
  • Gated content limits free-user conversion
  • Audio volume inconsistencies reported by users
-----
  • Deceptive ad-free marketing claims trigger immediate churn
  • Excessive ad frequency interrupts core gameplay loop
--
Pricingfreefreemiumfreefreemiumfreefreefreefreemiumfreefree
MomentumZombieMaintenance-----Maintenance--
Update Cadence1 versions5 versions, 2 majors/6mo, ~35d avg-----2 versions, ~330d avg--

Compare Leather Inc head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Leather Inc, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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