LINE Sticker Maker

LINE Sticker Maker

By LINE

LINE Sticker Maker is a photo and video conversion tool for creating custom stickers on iOS and Android.

The App DNA

What makes this app unique?

It removes the technical barrier to entry for users who want to monetize their personal content within the LINE messaging platform.

For LINE users and creative hobbyists looking to personalize their chat experience or earn revenue by selling custom sticker sets.

What does it look like?

Key features

Photo and Video Sticker Conversionstandard

Converts user-captured media into custom stickers using in-app cropping and decoration tools, driving time-in-app.

Creator Marketplace Integrationedge

Enables submission of custom sticker sets for internal review and listing in the LINE Sticker Shop, incentivizing content production.

Privacy-Controlled Distributionedge

Allows creators to hide sticker sets from public search, reducing friction for private or niche distribution.

How much does it cost?

freemiumFree creation toolsRevenue share model for creators

The app is free to use, with monetization occurring through a revenue-sharing model on sticker sales in the LINE Store.

Velocity

Active developmentUX improvementsnew contentShow more...

The app maintains an active development pace, shipping two distinct versions within the observed window and averaging approximately 0.5 releases per week. Development is currently focused on UX improvements and content expansion, specifically regarding typography for sticker design. The latest release follows a minor stability update from late August, indicating a stable and consistent maintenance cycle. The publisher continues to provide clear, albeit brief, documentation regarding the sticker review process and new feature additions.

See all version history

Who built it?

LINE

13+ apps tracked · Photo & Video

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User Sentiment

What do users think recently?

Fresh user feedback skews mixed. Users appreciate simple and accessible sticker creation tools allow users to turn personal photos into custom content quickly and the ability to share custom sticker sets with friends and the community provides a sense of achievement, but report opaque sticker review processes and lack of specific rejection feedback frustrate creators who invest significant time.

How are ratings & reviews evolving?

Google Play
4.67 · 85k
App Store
4.70 · 766

What users say, by theme

What Users Love
  • Simple and accessible sticker creation tools allow users to turn personal photos into custom content quickly
  • The ability to share custom sticker sets with friends and the community provides a sense of achievement
What Frustrates Users
  • Opaque sticker review processes and lack of specific rejection feedback frustrate creators who invest significant time
+ 2 more themes
What Users Want 2 requests inside

60 of 71 recent reviews analyzed · high confidence · Mixed overall

Read the full review analysis

Unlock 2 more frustration themes and 2 user requests, each backed by review evidence.

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Competition

Competitive landscape for LINE Sticker Maker

How's the Photo & Video market?

LINE Sticker Maker holds a 4.7-star rating across 71 analyzed reviews, maintaining a stable position as the official creation tool for the LINE ecosystem. The app's focus on native platform monetization provides a competitive advantage over standalone editors that lack a direct sales channel.

Read the market outlook

The rivals identified

Sticker.ly - Sticker Maker

By NAVER Z Corporation

Both apps target messaging participants seeking personalized content, with Sticker.ly competing via broad social discovery while LINE Sticker Maker focuses on native integration within the LINE platform.

  • Sticker.ly uses AI-driven Auto Cut for background removal, whereas LINE Sticker Maker relies on manual customization tools.
  • Sticker.ly features a creator-follower social system, while LINE Sticker Maker functions as a utility for personal chat enhancement.
  • Sticker.ly offers shareable links for viral distribution, while LINE Sticker Maker limits distribution to the LINE STORE and Sticker Shop.
LINE Sticker Maker vs Sticker.ly - Sticker Maker
Show 2 more

Unlock the head-to-head verdict: where this rival wins, and where it loses.

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The Analyst's Read

Key takeaways for LINE Sticker Maker

Where is it heading?

The sticker creation market is shifting toward AI-driven automation, which threatens the manual-heavy workflow of LINE Sticker Maker. If the app does not stabilize its submission pipeline and introduce automated creation features, it risks losing its creator base to rivals that offer faster, higher-quality output.

  • Opaque review processes and technical submission errors frustrate creators, leading to negative sentiment regarding the platform's reliability.
  • The latest release expanded font support, showing that the development team is still actively iterating on the core creation toolset.

The SWOT

Core Strengths
  • Direct integration with the LINE STORE monetization pipeline
  • Privacy-controlled distribution for niche sticker sets
Critical Frictions 2 weaknesses inside
Growth Levers
  • Expansion into animated sticker creation to meet user demand
  • Improved searchability via sticker tagging
Market Threats 2 threats identified

Next best moves

1 Invest · 1 Maintain

Ship automated rejection feedback templates because users report repeated rejections without guidance → reduce creator churn

+ 1 more prioritized move

The counter-intuitive read

The opaque review process is not just a…

Read the full take

Feature gaps

AI-driven Auto Cut background removal (available in Sticker.ly but missing here) +1

Since the last report: This report establishes the initial intelligence baseline for the application. No prior data exists to facilitate a comparative analysis of changes.

Bottom line

LINE Sticker Maker's integration with the LINE STORE provides a defensible monetization path that general-purpose rivals cannot match. Addressing the submission friction and review transparency would unlock higher creator retention, turning the current frustration into a sustainable content-supply loop.

Unlock 2 critical frictions, 2 market threats, 1 more prioritized move and the analyst’s take.

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FAQ

Is LINE Sticker Maker free to use?
Yes, the app is free to use. Monetization occurs through a revenue-sharing model where creators earn a portion of the sales when their sticker sets are purchased in the LINE Store.
How does LINE Sticker Maker compare to Sticker.ly?
LINE Sticker Maker is the official tool for the LINE platform, offering direct monetization through the LINE Store. Sticker.ly focuses on broader social discovery and uses AI-driven tools for faster sticker creation, but it lacks the native revenue-sharing model found in LINE Sticker Maker.
Why was my sticker set rejected?
Users report that the review process is often opaque and lacks specific feedback. If your set is rejected, ensure it complies with the official LINE creator guidelines, as the current app interface does not provide detailed rejection reasons.
What are some alternatives for creating stickers?
If you need cross-platform support or AI-driven background removal, apps like Sticker.ly, Sticky, or STQR are popular alternatives. However, these apps do not allow you to sell your stickers on the official LINE Store.

Sources

  1. [1] Play Store
  2. [2] Developer website, source
  3. [3] App Store reviews

Report last updated

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by LINE Sticker Maker, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “LINE Sticker Maker Intelligence Report.” Updated Oct 5, 2026. https://marlvel.ai/apps/line-sticker-maker-1

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