Melt and Fill vs its rivals

Side-by-side comparison against Melt and Fill's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Core Identity
DeveloperVoodooSupercent, Inc.Hyper Hippo Publishing Ltd.AI Games FZWildlife StudiosSUPERSONIC STUDIOS LTDMiniclip.comReal Free Soccer
CategoryGamesGamesGamesGamesGamesGamesGamesGames
PlatformAndroid, iOSiOS, AndroidiOS, AndroidiOS, AndroidiOS, AndroidiOS, AndroidAndroid, iOSAndroid, iOS
Store Metrics
Rating4.3 / 54.7 / 54.7 / 54.6 / 54.7 / 54.6 / 54.7 / 54.7 / 5
Ratings Count559131,583382,183803,225785,678409,483202,052241,041
PriceFreeFreeFreeFreeFreeFreeFreeFree
Release DateSep 13, 2023Feb 9, 2023Feb 19, 2015May 5, 2019Jul 11, 2015Feb 19, 2020Sep 22, 2020Mar 25, 2021
Last UpdatedJan 31, 2026Dec 18, 2025May 1, 2026Feb 9, 2026Apr 17, 2026May 6, 2026Apr 8, 2026Apr 13, 2026
Sentiment & Reviews
Sentimentnegativenegativeterriblemixedmixedmixedmixedpositive
Score25/10035/10015/10058/10058/10045/10055/10075/100
Praises
  • Satisfying tactile feedback during the core melting and filling simulation loop
  • Engaging Gameplay
  • Core idle gameplay loop provides long-term entertainment value for returning veteran players
  • Nostalgic Appeal
  • Engaging Gameplay
  • Nostalgic Value
  • Creative Gameplay
  • Core ball-rolling mechanics provide an addictive and entertaining experience for casual play sessions
  • Gameplay Enjoyment
  • Offline Accessibility
  • Engaging Gameplay
Complaints
  • Frequent application crashes and freezing during gameplay sessions post-update
  • Excessive Advertising
  • Game-Breaking Bugs
  • Forced ad popups during menu navigation disrupt the flow of the core experience
  • Excessive Ad Frequency
  • Unpopular Version Changes
  • Intrusive Advertisements
  • Restrictive Recent Update
  • Excessive ad frequency disrupts the flow of gameplay and creates a negative user experience
  • Unfair Matchmaking and Scripting
  • Technical Issues and Glitches
  • Intrusive Advertising
  • Lack of Player Control
Requests
  • Persistent progress saving across sessions to prevent total reset of machine upgrades
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  • Permanent ad removal purchase option requested to replace the current subscription model
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  • Account synchronization and cloud save functionality to prevent permanent progress loss
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Strategic Intel
Strengths
  • Tactile physics engine provides immediate sensory reward
  • Offline-first architecture reduces dependency on server-side connectivity
  • Addictive core Idle Arcade loop
  • Thematic depth with drive-thru and multi-food menus
  • Massive existing user base (750k+ ratings)
  • Prestige-based Angel Investor mechanic sustains multi-year DAU/MAU ratios
  • Rotating event structure drives recurring FOMO-based engagement spikes
  • Massive legacy user base (3.4M+ ratings)
  • Unique 'Fun City' sandbox builder mode
  • Strong nostalgic brand equity
  • Massive established user base (3.6M+ ratings)
  • Unique pet adoption and interaction mechanics
  • Accessible blueprint-guided construction system
  • Physics-based momentum feels more responsive than rigid lane-based runners
  • One-finger control scheme maximizes top-of-funnel acquisition
  • Massive user base (980k+ ratings) providing high social proof
  • Strong social meta-game via the Club system
  • High monetization efficiency (#40 Grossing rank)
  • Market-leading offline functionality
  • Massive social proof (3.3M+ ratings)
  • Low-friction 'jump-start' UX
Weaknesses
  • High crash frequency post-update
  • Total progress reset on app exit
  • Ad-reward delivery failure
  • Aggressive ad-load causing 'Upset' sentiment
  • Progression-blocking bugs (out-of-bounds upgrades)
  • Lack of cross-save functionality
  • Forced ad popups during menu navigation erode core experience flow
  • Lack of one-time ad-removal purchase option frustrates users
  • Aggressive ad-to-play ratio (30s ad for 15s level)
  • Negative sentiment regarding recent version updates
  • Lack of real-time synchronous multiplayer
  • Aggressive ad frequency disrupting gameplay flow
  • Lack of cloud-save functionality for progress retention
  • Recent technical restrictions on block placement
  • Loading freezes in the latest update
  • No cloud-save functionality despite user requests
  • Ad frequency disrupts gameplay flow
  • Perceived 'scripted' matchmaking (DDA) causing user frustration
  • Critical technical bugs leading to loss of purchases/data
  • Aggressive pay-to-win mechanics cited by mid-tier players
  • High ad frequency in free tier
  • Aggressive weekly subscription pricing
  • Perceived 'on-rails' gameplay limiting player agency
Pricingfreemiumfreemiumfreemiumfreemiumfreemiumfreemiumfreemiumfreemium
MomentumMaintenanceMaintenanceSteadyMaintenanceMaintenanceActiveActiveIntense
Update Cadence5 versions, ~111d avg5 versions, ~31d avg5 versions, 3 majors/6mo, ~18d avg5 versions, ~25d avg5 versions, ~4d avg5 versions, ~9d avg5 versions, 2 majors/6mo, ~7d avg5 versions, 4 majors/6mo, ~8d avg

Compare Melt and Fill head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Melt and Fill, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Data licensed under CC-BY-NC 4.0