Supercent
For casual mobile gamers seeking quick, accessible, and repetitive gameplay loops for short entertainment sessions.
Snapshot
Who is Supercent?
Creating accessible, bite-sized mobile gaming experiences that turn brief moments of daily life into fun. Leveraging data-driven insights to scale hyper-casual titles globally.
Target audience
Portfolio
Free 137Last updated
Pizza Ready!
v59.0.0
2mo ago
Publisher DNA
What defines Supercent?
Publisher DNA
Primary focus
Mobile games · Idle Arcade and hyper-casual genres
Scale
scale-up
Target audience
Casual mobile gamers seeking quick, accessible, and repetitive gameplay loops for short entertainment sessions.
Signature Patterns
- •Heavy reliance on 'Idle Arcade' and tycoon-style progression mechanics.
- •Consistent use of freemium models with in-app purchases for speed-ups and currency.
- •High-frequency release cadence focused on rapid prototyping and market testing.
- •Frequent integration of multi-stage management loops (e.g., cooking, serving, and facility expansion).
Portfolio momentum
With 215 releases in the last 6 months and a high volume of active titles, the publisher maintains an aggressive, data-led development cadence.
Portfolio
What does Supercent ship?
Apps
137 apps analysed
Throw the spear, hit targets in addictive shooting battle action!
Diverse weapon arsenal expands gameplay loops
- Absence of intrusive advertisements allows for uninterrupted gameplay sessions during short breaks
- Increased advertisement frequency post-update disrupts the previously ad-free experience
- Core gameplay mechanics provide a functional foundation for short-term entertainment sessions
- Aggressive difficulty spikes and repetitive design frustrate players during early game progression
Frequent in-game events and diverse content keep the gameplay loop exciting for dedicated long-term players
- The detailed and efficient battle mechanics provide a rewarding experience for players who enjoy long-term strategy
- Progression blockers at specific ranks prevent players from upgrading units or advancing further in the game
Fun arrow puzzle game! Tap Line Directions for unlimited complex challenges
Calming and relaxing gameplay loop helps players focus and manage stress during daily sessions
- Curved arrow puzzle mechanics provide a refreshing and challenging alternative to standard square grid games
- Intrusive and lengthy advertisements interrupt the flow of gameplay after every single level completion
Specialized pen library differentiates creative output
- Relaxing drawing mechanics provide a satisfying creative outlet for both children and adults
- Excessive advertisement frequency interrupts the flow of the core drawing experience
Distributed across 17 markets, strongest in Europe.
Based on 16 of 137 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (4)
- United States16 / 16
- Brazil10 / 16
- Mexico10 / 16
- Canada5 / 16
Europe (6)
- Germany11 / 16
- Spain10 / 16
- Portugal9 / 16
- France8 / 16
- Turkey5 / 16
›+1 more europe market
- United Kingdom5 / 16
Asia-Pacific (7)
- South Korea11 / 16
- Japan10 / 16
- Australia5 / 16
- India5 / 16
- Indonesia5 / 16
›+2 more asia-pacific markets
- Singapore5 / 16
- Vietnam5 / 16
Core markets (16/16 apps)
User Sentiment
How do users feel about their apps?
12
Positive apps
61
Neutral / mixed
46
Negative apps
44/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does Supercent compete with?
The rivals identified
Nemeses(8)
Targets the same casual management audience but shifts the setting from food to retail.
known for
The Ants: Underground Kingdom
This is the definitive market leader in the insect-colony simulation niche, commanding massive scale and high-frequency content updates.
Direct thematic overlap in vehicle-based combat and physics-driven gameplay with high update frequency.
This title maintains the closest thematic alignment to the target's core mechanic of clearing grid-based blockages.
This app occupies the exact same 'precision-based projectile' niche as the target, focusing on competitive archery mechanics rather than broader shooter tropes.
With 14 releases in the last six months and a massive user base, this title dominates the idle-RPG niche with a high-velocity content strategy.
Both apps target casual gamers in the restaurant management simulation space, competing for time-share through distinct monetization and engagement loops.
Shares the same casual .io aesthetic and rapid-fire session design despite the different racing-based activity.
Contenders(21)
The foundational title of the .io genre that continues to maintain a massive, loyal user base.
Shares the 'combat vehicle' core loop but elevates it into a competitive multiplayer arena.
Both apps target the casual idle restaurant simulation market, sharing core mechanics like automated staff management and multi-location expansion.
Both apps target the restaurant management simulation audience with free-to-play mechanics and kitchen-focused gameplay loops.
Provides a highly polished alternative in the snake-style .io sub-genre with extensive customization options.
It serves the same audience seeking minimalist, logic-based pathfinding puzzles without complex meta-layers.
Both apps target casual simulation players through restaurant management loops, competing directly for time-share within the restaurant simulation category.
Both apps target the idle restaurant management simulation audience, utilizing identical core loops of upgrading equipment and hiring staff to scale food production.
A dominant force in the survival-strategy genre that shares the same core 'colony management' loop as this app.
Combines restaurant management with tactile cleaning tasks to diversify the simulation experience.
Directly competes for the 'precision-timing' audience by simplifying the projectile mechanic into a high-satisfaction, repetitive loop.
This title defines the 'AFK' sub-genre with a distinct art style and highly optimized idle progression.
A highly aggressive competitor in the survival-strategy space with a massive release cadence and proven monetization model.
Both apps target the restaurant management simulation audience, sharing core mechanics like staff hiring and multi-location expansion.
A dominant force in the projectile-physics genre with high-frequency updates and a massive, established user base.
Focuses on food preparation tasks in a food truck setting rather than restaurant idle management.
This title leverages a massive intellectual property to maintain a strong position in the squad-based RPG market.
Both apps target casual mobile gamers in the restaurant management simulation category, competing for time share through similar ad-supported progression loops.
Directly mirrors the 'animal-colony' theme while applying a more polished, stylized aesthetic to the strategy genre.
Both apps target casual gamers through idle restaurant management loops, creating direct competition for time and retention within the simulation category.
Both apps target casual gamers within the restaurant management simulation category, sharing core mechanics like staff management and multi-location scaling.
Same space(27)
Adjacent casual gaming giant with high-frequency updates and strong retention-focused mechanics.
Shares the idle restaurant management theme but includes character collaboration mechanics.
A benchmark for the idle-simulation genre that demonstrates how to scale a simple concept into a massive empire.
Shares the culinary theme but uses merge-puzzle mechanics instead of restaurant idle loops.
Applies the idle management loop to a cinema setting, appealing to the same casual simulation player.
Competes for the same 'brain-training' casual audience despite the shift from spatial to linguistic puzzles.
A foundational title in the block-puzzle genre that competes for the same casual gaming time-share.
This title captures the 'bullet heaven' sub-genre, competing for the same casual-to-midcore player time.
Uses merge-puzzle mechanics to drive culinary progression, offering an alternative to the idle restaurant loop.
Represents the pure idle-clicker archetype that this app's merge mechanics are attempting to evolve.
Applies the same clinic-building and staff management mechanics to a medical setting.
known for
Perfect Beauty Salon: Glam Up!
Adapts the idle management loop to a beauty salon setting, targeting the same casual simulation player.
Direct competitor in the idle restaurant space, focusing on automated empire building.
Focuses on the tactile food preparation aspect of the restaurant experience rather than management.
Provides a similar culinary progression but uses a time-management arcade loop instead of idle mechanics.
Blends time-management cooking with restaurant design, targeting the same casual simulation demographic.
Offers a similar restaurant management loop but adds interior design and narrative storylines.
Targets the same relaxation-seeking demographic with a focus on aesthetic satisfaction and low-stress gameplay.
A high-pressure time-management simulator that competes for the same casual culinary audience.
Simulates the full restaurant process from ordering to serving, similar to the core loop of Pizza Ready.
Provides a similar time-management cooking experience with a focus on global culinary journeys.
known for
Police Station IDLE
Uses similar tycoon-style resource management mechanics but shifts the theme to law enforcement.
Dominant vehicle-centric arcade experience with a massive, long-term install base.
Targets the same casual management audience with a retail focus, incorporating arcade mini-games.
High-velocity casual arcade title sharing the same hyper-casual distribution strategy and audience intent.
Shows strong market momentum with nine releases in the last six months, capturing the 'triple-match' sub-genre.
Shares the 'shooter' category but introduces tactical, top-down stealth mechanics that differentiate it from pure aim-based games.
New entrants(6)
A recent entrant that mirrors the target's simple, physics-based projectile gameplay in a highly accessible format.
A recent entry that leverages the classic snake formula with modern mobile-first optimizations.
Demonstrates aggressive development velocity with 15 releases in the last six months, signaling a focus on rapid iteration.
With 16 releases in the last six months, this title is aggressively iterating to capture market share.
A high-fidelity 3D take on the genre that targets users looking for a more 'premium' io experience.
An emerging threat in the social-exploration space that captures the same 'discovery' audience as insect-themed games.
The Analyst's Read
The bottom line on Supercent
Bottom line
Supercent is a high-output studio that has mastered the mechanics of the idle-arcade market through rapid iteration and data-informed design. Their ability to consistently capture top-tier category rankings suggests a highly optimized user acquisition and retention engine, though they face ongoing challenges in balancing monetization intensity with user sentiment.
Frequently asked questions
How many apps does Supercent publish?
What kind of apps does Supercent make?
What is Supercent's top app?
In how many countries are Supercent's apps available?
What fed this analysis
- Apps analyzed:
- 128
- With full intel:
- 51
- With overview:
- 128
- Website scraped:
- yes
- Social presence:
- yes