HOMA GAMES
For casual mobile gamers seeking short-session, reflex-based, or satisfying simulation experiences across a wide age demographic.
Agent Hunt - Hitman Assassin
Snapshot
Who is HOMA GAMES?
Empowering mobile game creators with data-driven publishing tools to build, scale, and monetize global hits.
Target audience
Portfolio
Free 74Last updated
Agent Hunt - Hitman Assassin
v33.3.3
5mo ago
Publisher DNA
What defines HOMA GAMES?
Publisher DNA
Primary focus
Mobile games · hyper-casual and hybrid-casual niches
Scale
scale-up
Target audience
Casual mobile gamers seeking short-session, reflex-based, or satisfying simulation experiences across a wide age demographic.
Portfolio momentum
Released 60 updates across the portfolio in the last 6 months with over 60% of apps currently active.
Portfolio
What does HOMA GAMES ship?
Apps
74 apps analysed
Master shooting games as a hitman sniper in this ultimate action FPS
Two Spies multiplayer mode expands ad-inventory per active user
- Satisfying core gameplay loop provides an engaging way to pass time during short sessions
- Frequent game crashes and loading failures following the latest update prevent access to gameplay
Eat & grow a big hole, fill satisfying puzzles and master fun offline io games!
Offline-first design removes connectivity dependency
- The core physics-based hole-swallowing gameplay loop remains satisfying and addictive for casual play sessions
- Aggressive difficulty spikes in later levels force players to purchase boosters or extra time to progress
Merge defense & make ammo bullet hell for the enemy! Tower gun survival started!
Tutorial sequences lower barrier to entry for casual users
- Core shooting mechanics provide an engaging and fun experience for casual players
- Excessive forced advertisements interrupt gameplay flow and degrade the user experience
Relax and catch fish for your aquarium while earning rewards in these tank games
Active fishing loop differentiates from passive rivals
- Relaxing and addictive fishing simulation loop keeps players engaged during extended play sessions
- Excessive ad frequency disrupts the core gameplay loop and makes the experience feel unplayable
Relax and catch fish for your aquarium while earning rewards in these tank games
Collection mechanics sustain long-term engagement
- Relaxing aquatic simulation mechanics provide a calming escape for players during downtime
- Excessive ad frequency interrupts the core gameplay loop and creates frustration for players
Distributed across 20 markets, strongest in Europe.
Based on 22 of 74 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (4)
- United States22 / 22
- Brazil16 / 22
- Mexico14 / 22
- Canada5 / 22
Europe (9)
- France15 / 22
- Germany15 / 22
- Italy15 / 22
- Portugal15 / 22
- Spain13 / 22
›+4 more europe markets
- Netherlands10 / 22
- Sweden7 / 22
- Turkey5 / 22
- United Kingdom5 / 22
Asia-Pacific (7)
- Japan15 / 22
- South Korea13 / 22
- Indonesia6 / 22
- Australia5 / 22
- India5 / 22
›+2 more asia-pacific markets
- Singapore5 / 22
- Vietnam4 / 22
Core markets (22/22 apps)
User Sentiment
How do users feel about their apps?
9
Positive apps
32
Neutral / mixed
23
Negative apps
46/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does HOMA GAMES compete with?
The rivals identified
Nemeses(9)
Adjacent casual genre that competes for the same 'quick-session' mobile gaming time-share.
Shares the core 'building and management' loop but pivots toward creative sandbox gameplay rather than ranching.
Both apps target the tower defense and RPG shooter audience, competing for casual mobile playtime through progression-based gameplay loops.
Both apps target casual gamers using identical physics-based black hole consumption mechanics, competing directly for the same short-session puzzle audience.
Both apps target casual card collectors, but Card Heroes captures players through three-minute combat loops and social clan structures that Mini Monsters lacks.
This title is the most direct thematic rival, offering a long-standing, high-scale ranch and farming simulation experience.
This app dominates the casual cooking market by combining high-retention merge mechanics with restaurant progression, directly competing for the same casual gaming audience.
Both titles compete for the casual strategy and action-shooter audience by utilizing tower defense mechanics as a core engagement loop.
Dominates the aquatic simulation space with massive scale and high-frequency content updates that directly compete for the same casual-simulation audience.
Contenders(22)
A massive, long-standing competitor in the .io consumption genre that shares the same core 'grow-by-swallowing' mechanic.
Both apps compete for the casual mobile strategy audience by offering quick, action-oriented horde combat sessions. They overlap in core gameplay loops that prioritize rapid progression and accessible tower defense mechanics.
Both titles compete for casual mobile gamers interested in combat scenarios, forcing a choice between sensory-focused action and resource-heavy defense.
A dominant idle-simulation hybrid that competes for the same casual resource-management audience.
Both apps compete for casual strategy gamers seeking progression-based combat, with Realm Defense targeting the tower defense niche while Bullet Heroes focuses on ASMR-driven horde shooting.
Both apps compete for casual gamers in the black hole puzzle category, sharing a core physics-based collection loop that targets short-session play.
Directly competes for the casual cooking audience by offering a broad range of international recipes.
Both apps target the collectible card game segment, competing for casual players interested in character-driven progression and card-based combat.
Both apps target casual gamers with physics-based black hole consumption mechanics, competing for the same time-sensitive puzzle audience.
Both apps target the casual puzzle market with physics-based hole-consumption mechanics, competing directly for user session time and retention.
Directly competes for the 'aquarium collection' audience with a focus on breeding and aesthetic progression.
Captures the same 'fishing for relaxation' intent as the target app, serving as a primary alternative for casual players.
The gold standard for tower defense, providing a high-fidelity experience that sets the bar for depth and polish in the genre.
known for
Raid Rush: Tower Defense TD
Both titles compete for the same casual strategy audience by blending tower defense mechanics with RPG progression systems.
Both apps target card collection enthusiasts, with Elemental Kingdoms competing for the same player base through its focus on deck-building and competitive modes.
Targets the cooking game space by leveraging celebrity branding and social ranking systems to drive user interest.
Both apps target the casual card-collection market with freemium models, competing for the same player base interested in turn-based strategy and monster-themed card mechanics.
A relaxing aquarium collection game that targets the same 'mystery sea animal' discovery interest.
Both apps target casual mobile gamers seeking combat-focused progression loops, competing directly for time-share within the action and strategy category.
Competes for the same demographic by layering social and customization features onto the core cooking simulation loop.
A highly successful idle-defense hybrid that captures the same 'defend the base' intent with a focus on incremental growth.
Both apps target the tower defense and action-shooter audience, competing for casual mobile gamers seeking base-defense mechanics.
Same space(13)
Adjacent simulation category focusing on aesthetic management and interior design rather than outdoor ranching.
A foundational pillar of the tower defense genre that defines the casual audience's expectations for lane-based defense.
Shares the 'mass army' aesthetic and tactical positioning elements, appealing to players who enjoy large-scale combat simulations.
A management-heavy simulation that targets the same casual demographic through restaurant operations instead of farming.
An older, legacy title in the aquarium simulation space that focuses on the 'virtual pet' aspect of fish keeping.
The foundational title of the .io genre that defines the expectations for growth-based consumption games.
Shares the aquarium-decoration theme but utilizes a completely different core loop (Solitaire) to drive engagement.
Uses a similar food-assembly theme but shifts the focus to a dynamic, movement-based gameplay experience.
Occupies the same casual food-themed market, utilizing match-3 mechanics to drive long-term engagement.
Shares the same 'food-as-gameplay' DNA, utilizing stacking mechanics to provide satisfying, tactile user experiences.
While Bullet Heroes focuses on fast-paced horde combat, Boom Beach captures the same user base through long-term base-building and cooperative social play.
A recent release that competes for the same casual, satisfying-gameplay audience through stack-and-run mechanics.
It targets the same card-game demographic by offering a structured roguelike progression path.
New entrants(4)
A recent entrant that directly targets the 'shop management' aspect of aquarium games with a high-velocity release strategy.
A new entrant that challenges the target's casual audience by introducing idle-clicker mechanics to food preparation.
Combines the consumption mechanic with idle-game progression, creating a hybrid model that is gaining significant traction.
An aggressive new entrant with 18 releases in the last six months, showing rapid iteration and high market penetration.
Frequently asked questions
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What fed this analysis
- Apps analyzed:
- 58
- With full intel:
- 56
- With overview:
- 58
- Website scraped:
- yes
- Social presence:
- yes