Ubisoft
For casual and mid-core gamers seeking high-production value experiences, alongside music learners and fans of established media IPs.
Hungry Shark Evolution
Snapshot
Who is Ubisoft?
Bringing high-fidelity console franchises to mobile through accessible arcade loops and social rhythm experiences.
Target audience
Portfolio
Free 23Last updated
Hungry Shark Evolution
v14.0.2
3mo ago
Publisher DNA
What defines Ubisoft?
Publisher DNA
Primary focus
Mobile adaptations of major console franchises
Scale
studio
Target audience
Casual and mid-core gamers seeking high-production value experiences, alongside music learners and fans of established media IPs.
Signature Patterns
- •Heavy reliance on established internal and external IPs for user acquisition
- •Freemium monetization models combining ad-supported progression with tiered in-app purchases
- •Focus on 'eat-to-grow' arcade mechanics and social/competitive rhythm gameplay
- •High frequency of technical updates and content refreshes across the active portfolio
Portfolio momentum
With 111 releases in the last 6 months and 21 active titles, the publisher maintains an exceptionally high update cadence for its live-service portfolio.
Portfolio
What does Ubisoft ship?
Apps
24 apps analysed
High-fidelity visual engine
- Visual Quality
- App Crashes and Stability
Embody dauntless Assassins and slay Templar’s in this stealthy action rpg!
Turn-based tactical gameplay offers a distinct experience compared to standard mobile base builders
- Chibi-style character animations provide a humorous and unique visual identity for the franchise
- Frequent connection errors to Helix servers prevent players from accessing the game or claiming rewards
Unique dual-protagonist gameplay mechanics
- Visual Fidelity and Setting
- Frequent Crashes and Stability
Local multiplayer functionality allows for engaging gameplay sessions between two devices
- Friendly graphical interface design provides a visually appealing experience on mobile devices
- Persistent connection failures between mobile devices and game consoles prevent core gameplay
Smash, brawl & fight among the legends of Valhalla in this multiplayer game!
Unrivaled IP crossover roster including John Cena and Master Chief.
- Gameplay Enjoyment
- Technical Performance and Lag
Distributed across 14 markets, strongest in Europe.
Based on 7 of 24 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (3)
- Brazil7 / 7
- Mexico7 / 7
- United States7 / 7
Europe (8)
- France7 / 7
- Germany7 / 7
- Italy7 / 7
- Portugal7 / 7
- Spain7 / 7
›+3 more europe markets
- Netherlands4 / 7
- Sweden2 / 7
- United Kingdom1 / 7
Asia-Pacific (3)
- Japan6 / 7
- South Korea6 / 7
- Australia1 / 7
Core markets (7/7 apps)
User Sentiment
How do users feel about their apps?
6
Positive apps
8
Neutral / mixed
10
Negative apps
43/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does Ubisoft compete with?
The rivals identified
Nemeses(7)
The most direct technical and genre rival, representing a high-fidelity AAA open-world port specifically optimized for Apple Silicon and macOS.
Differentiators
- Proven track record of bringing complex console titles to mobile and Mac ecosystems
- Strong partnership with Apple for technical showcases and MetalFX integration
- Aggressive pricing strategy for legacy AAA ports to capture mobile audiences
Direct competitor in the stealth-action sub-genre, focusing on high-tension, mission-based assassination gameplay.
Maintains a high-frequency update cadence and massive user base, directly competing for the same dragon-collection audience.
The industry standard for gamified coding education, offering a highly polished, interactive environment for learning logic.
This is the official digital adaptation of the classic board game, directly competing for the same intellectual property audience as the Ubisoft title.
Both titles target the same sandbox MMO audience through shared world-building mechanics and player-driven economies, forcing direct competition for the same creative player base.
A classic puzzle-based coding game that teaches the exact same core concepts of sequences, loops, and procedures.
Contenders(11)
A high-intensity real-time brawler that uses the same 'knock-off-the-map' win condition in a 3D isometric perspective.
Differentiators
- Expertise in fast-paced, accessible multiplayer combat
- Strong live-ops cadence with frequent new character releases
While a traditional 2D fighter rather than a platform brawler, it is the primary alternative for competitive fighting game fans on mobile.
Differentiators
- Exceptional community management and player sentiment
- Proven longevity in the competitive mobile fighting space
Directly competes with the 'HQ Management' and room-building aspect of Rebellion, using a similar side-on visual perspective.
Differentiators
- Strong brand loyalty and cross-platform ecosystem
- Expertise in creating immersive, atmospheric world-building
A highly popular, feature-rich alternative that dominates the mobile-native battleship genre with frequent content updates.
A high-fidelity, narrative-heavy stealth game that emphasizes player choice and environmental interaction.
The market leader in mobile fighting by scale, competing for the same audience of players who value character collection and IP-driven combat.
Differentiators
- World-class monetization and live-ops strategies
- Dominant market share in the mobile action/fighting category
The dominant non-IP hero collector that sets the standard for the genre's progression and monetization loops.
Differentiators
- Aggressive user acquisition and performance marketing
- Highly optimized monetization funnels for mid-core players
A high-fidelity squad RPG that competes directly for the attention of franchise fans looking for strategic hero collection.
Differentiators
- Industry-leading monetization and engagement mechanics
- Strong track record of scaling IP-based mobile games
A direct genre competitor that focuses on pure PvP mechanics and has maintained a consistent update cadence for over a decade.
The definitive lane-based real-time strategy and card-battler hybrid that established the gameplay loop South Park: Phone Destroyer utilizes.
Differentiators
- Unrivaled expertise in mobile-first strategy game design and retention
- Massive marketing budget and global brand recognition
- Proven track record of maintaining top-grossing titles for over a decade
Offers a vast library of gamified coding lessons that compete directly for the 7+ age demographic.
Same space(23)
The current market disruptor in turn-based RPGs, offering console-quality production that raises player expectations for the genre.
Differentiators
- Unmatched production budgets for mobile-first titles
- Global cross-platform dominance (Mobile/PC/Console)
A high-production lane-based RTS that mirrors the core deployment mechanics of Phone Destroyer within the Warcraft universe.
Differentiators
- World-class production values and cinematic storytelling
- Access to one of the most dedicated fanbases in the strategy genre
A premium, console-quality open-world action-adventure game that targets the same high-fidelity mobile gaming demographic.
Targets the survival-crafting segment of the audience with a focused ocean-based raft mechanic.
Provides a paid 3D sandbox alternative for users seeking a premium experience without common freemium monetization patterns.
A massive casual board game competitor that captures the same 'local multiplayer' social gaming audience.
Targets the same casual arcade demographic with a focus on creature-based progression and collection.
Appeals to the creative element-mixing aspect of sandbox play without the MMO social overhead.
Provides a 3D survival-oriented sandbox experience that contrasts with the 2D nature of the source app.
Serves the creative building segment through a paid model that removes freemium monetization friction.
Shares the hero-collection and 'idle' progression audience that Rebellion targets with its Animus timers.
Differentiators
- Innovation in idle and hybrid-casual mechanics
- Proven ability to create long-lasting mobile hits
Targets a slightly older audience but competes in the broader educational space for learning programming syntax and logic.
The foundational title for the 'eat-to-grow' genre, maintaining significant relevance through simple, addictive mechanics.
Targets casual builders with an intuitive 3D interface that simplifies the complexity of block-based world creation.
Directly competes with the 2D pixel-art aesthetic and element-mixing mechanics of the source app.
A classic gaming brand that competes for the same casual, nostalgic player demographic as the target app.
Offers a 3D MMO alternative with similar trading and character customization features found in the source app.
Hosts numerous user-generated platform fighters that capture the younger demographic of the Brawlhalla audience.
Differentiators
- Unmatched user-generated content ecosystem
- Massive daily active user base among Gen Z and Alpha
The current market leader in mobile CCGs, competing for the same audience of players seeking quick, strategic card battles.
Differentiators
- Aggressive global marketing and user acquisition strategies
- Strong focus on innovative, fast-paced gameplay loops
Offers a 3D voxel alternative for players seeking infinite map generation and password-protected private spaces.
Focuses on the resource management and automation side of crafting for players who prefer structured progression.
A highly strategic squad-management game that appeals to players who value tactical depth over raw power stats.
Differentiators
- Strong community engagement and niche market penetration
- High-quality localization and aesthetic consistency
Provides a 3D sandbox experience with specific thematic content that differentiates it from generic block-based titles.
New entrants(4)
Shows aggressive market expansion with 15 releases in the last six months, signaling a high-velocity development strategy.
A recently launched high-fidelity open-world competitor that emphasizes fast-paced action and technical performance.
Differentiators
- Specializes in high-skill ceiling action combat
- Rapidly growing global presence in the high-end mobile market
A high-production-value action game setting new standards for mobile performance and cinematic storytelling.
An emerging casual game with a high release cadence that captures the 'relaxing board game' market segment.
The Analyst's Read
The bottom line on Ubisoft
Bottom line
Ubisoft is a powerhouse in the mobile IP-adaptation space, successfully translating console-grade brands into sustainable mobile live services. Their ability to maintain decade-old titles alongside new high-fidelity ports indicates a robust operational framework for long-term product lifecycles.
Frequently asked questions
How many apps does Ubisoft publish?
What kind of apps does Ubisoft make?
What is Ubisoft's top app?
In how many countries are Ubisoft's apps available?
What fed this analysis
- Apps analyzed:
- 24
- With full intel:
- 24
- With overview:
- 24
- Website scraped:
- yes
- Social presence:
- yes