Ubisoft
For casual and mid-core gamers seeking high-production value experiences, alongside music learners and fans of established media IPs.
Hungry Shark Evolution
Snapshot
Who is Ubisoft?
Bringing high-fidelity console franchises to mobile through accessible arcade loops and social rhythm experiences.
Target audience
Portfolio
Free 24Last updated
Hungry Shark Evolution
v14.0.2
5mo ago
Publisher DNA
What defines Ubisoft?
Publisher DNA
Primary focus
Mobile adaptations of major console franchises
Scale
studio
Target audience
Casual and mid-core gamers seeking high-production value experiences, alongside music learners and fans of established media IPs.
Signature Patterns
- •Heavy reliance on established internal and external IPs for user acquisition
- •Freemium monetization models combining ad-supported progression with tiered in-app purchases
- •Focus on 'eat-to-grow' arcade mechanics and social/competitive rhythm gameplay
- •High frequency of technical updates and content refreshes across the active portfolio
Portfolio momentum
With 111 releases in the last 6 months and 21 active titles, the publisher maintains an exceptionally high update cadence for its live-service portfolio.
Portfolio
What does Ubisoft ship?
Apps
25 apps analysed
High-fidelity visual engine
- Visual Quality
- App Crashes and Stability
Embody dauntless Assassins and slay Templar’s in this stealthy action rpg!
Turn-based tactical gameplay offers a distinct experience compared to standard mobile base builders
- Chibi-style character animations provide a humorous and unique visual identity for the franchise
- Frequent connection errors to Helix servers prevent players from accessing the game or claiming rewards
Unique dual-protagonist gameplay mechanics
- Visual Fidelity and Setting
- Frequent Crashes and Stability
Local multiplayer functionality allows for engaging gameplay sessions between two devices
- Friendly graphical interface design provides a visually appealing experience on mobile devices
- Persistent connection failures between mobile devices and game consoles prevent core gameplay
Smash, brawl & fight among the legends of Valhalla in this multiplayer game!
Unrivaled IP crossover roster including John Cena and Master Chief.
- Gameplay Enjoyment
- Technical Performance and Lag
Distributed across 14 markets, strongest in Europe.
Based on 8 of 25 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (3)
- Brazil8 / 8
- Mexico8 / 8
- United States8 / 8
Europe (8)
- France8 / 8
- Germany8 / 8
- Italy8 / 8
- Portugal8 / 8
- Spain8 / 8
›+3 more europe markets
- Netherlands4 / 8
- Sweden2 / 8
- United Kingdom1 / 8
Asia-Pacific (3)
- Japan7 / 8
- South Korea7 / 8
- Australia1 / 8
Core markets (8/8 apps)
User Sentiment
How do users feel about their apps?
7
Positive apps
8
Neutral / mixed
10
Negative apps
44/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does Ubisoft compete with?
The rivals identified
Nemeses(8)
The most direct technical and genre rival, representing a high-fidelity AAA open-world port specifically optimized for Apple Silicon and macOS.
Differentiators
- Proven track record of bringing complex console titles to mobile and Mac ecosystems
- Strong partnership with Apple for technical showcases and MetalFX integration
- Aggressive pricing strategy for legacy AAA ports to capture mobile audiences
Both titles compete for the same competitive mobile strategy audience by utilizing card-collection mechanics and real-time PvP arena battles.
Direct competitor in the stealth-action sub-genre, focusing on high-tension, mission-based assassination gameplay.
Maintains a high-frequency update cadence and massive user base, directly competing for the same dragon-collection audience.
The industry standard for gamified coding education, offering a highly polished, interactive environment for learning logic.
This is the official digital adaptation of the classic board game, directly competing for the same intellectual property audience as the Ubisoft title.
Both applications target the same sandbox MMO audience through shared mechanics like player-driven economies and custom world building. They compete directly for users seeking creative social interaction within a 2D pixel-art environment.
A classic puzzle-based coding game that teaches the exact same core concepts of sequences, loops, and procedures.
Contenders(10)
A high-intensity real-time brawler that uses the same 'knock-off-the-map' win condition in a 3D isometric perspective.
Differentiators
- Expertise in fast-paced, accessible multiplayer combat
- Strong live-ops cadence with frequent new character releases
While a traditional 2D fighter rather than a platform brawler, it is the primary alternative for competitive fighting game fans on mobile.
Differentiators
- Exceptional community management and player sentiment
- Proven longevity in the competitive mobile fighting space
Directly competes with the 'HQ Management' and room-building aspect of Rebellion, using a similar side-on visual perspective.
Differentiators
- Strong brand loyalty and cross-platform ecosystem
- Expertise in creating immersive, atmospheric world-building
A highly popular, feature-rich alternative that dominates the mobile-native battleship genre with frequent content updates.
A high-fidelity, narrative-heavy stealth game that emphasizes player choice and environmental interaction.
The market leader in mobile fighting by scale, competing for the same audience of players who value character collection and IP-driven combat.
Differentiators
- World-class monetization and live-ops strategies
- Dominant market share in the mobile action/fighting category
The dominant non-IP hero collector that sets the standard for the genre's progression and monetization loops.
Differentiators
- Aggressive user acquisition and performance marketing
- Highly optimized monetization funnels for mid-core players
A high-fidelity squad RPG that competes directly for the attention of franchise fans looking for strategic hero collection.
Differentiators
- Industry-leading monetization and engagement mechanics
- Strong track record of scaling IP-based mobile games
A direct genre competitor that focuses on pure PvP mechanics and has maintained a consistent update cadence for over a decade.
Offers a vast library of gamified coding lessons that compete directly for the 7+ age demographic.
Same space(24)
The current market disruptor in turn-based RPGs, offering console-quality production that raises player expectations for the genre.
Differentiators
- Unmatched production budgets for mobile-first titles
- Global cross-platform dominance (Mobile/PC/Console)
Kingdoms at War appeals to the same competitive strategy base but relies on persistent social clan bonds rather than lane-based combat.
A premium, console-quality open-world action-adventure game that targets the same high-fidelity mobile gaming demographic.
Provides a premium-priced 3D sandbox alternative for users who want to avoid the freemium monetization found in Growtopia.
Command & Conquer: Rivals shares the lane-based 1v1 combat structure but focuses on micro-management of unit deployment.
Battle Waves offers a similar auto-battler experience for users seeking fast-paced strategy sessions.
A massive casual board game competitor that captures the same 'local multiplayer' social gaming audience.
Art Of War 3 serves the same real-time strategy audience but emphasizes direct unit control over card-based lane mechanics.
Targets the same casual arcade demographic with a focus on creature-based progression and collection.
Targets the survival-focused segment of the sandbox audience by emphasizing block-based defense and resource gathering.
Serves as a paid, focused creative sandbox for users who prefer a clean, non-MMO environment for world construction.
Shares the hero-collection and 'idle' progression audience that Rebellion targets with its Animus timers.
Differentiators
- Innovation in idle and hybrid-casual mechanics
- Proven ability to create long-lasting mobile hits
Targets a slightly older audience but competes in the broader educational space for learning programming syntax and logic.
The foundational title for the 'eat-to-grow' genre, maintaining significant relevance through simple, addictive mechanics.
Offers a 2D pixel-art creative alternative for players seeking world-building mechanics without the MMO social overhead.
A classic gaming brand that competes for the same casual, nostalgic player demographic as the target app.
Functions as a direct 3D MMO competitor for users seeking social trading and character customization.
Hosts numerous user-generated platform fighters that capture the younger demographic of the Brawlhalla audience.
Differentiators
- Unmatched user-generated content ecosystem
- Massive daily active user base among Gen Z and Alpha
MARVEL SNAP competes for the same short-session strategy audience but utilizes a unique bluffing mechanic to drive engagement.
Provides a 3D voxel-based survival experience for Growtopia players who want infinite map generation and mob-based combat.
Appeals to players interested in the automation and resource management aspects of Growtopia's economy.
Castle Crush targets the same card-battling demographic but integrates match-three puzzle mechanics to differentiate its core loop.
A highly strategic squad-management game that appeals to players who value tactical depth over raw power stats.
Differentiators
- Strong community engagement and niche market penetration
- High-quality localization and aesthetic consistency
Attracts players by offering a 3D block-building experience with specific thematic content like castle recreation.
New entrants(4)
Shows aggressive market expansion with 15 releases in the last six months, signaling a high-velocity development strategy.
A recently launched high-fidelity open-world competitor that emphasizes fast-paced action and technical performance.
Differentiators
- Specializes in high-skill ceiling action combat
- Rapidly growing global presence in the high-end mobile market
A high-production-value action game setting new standards for mobile performance and cinematic storytelling.
An emerging casual game with a high release cadence that captures the 'relaxing board game' market segment.
The Analyst's Read
The bottom line on Ubisoft
Bottom line
Ubisoft is a powerhouse in the mobile IP-adaptation space, successfully translating console-grade brands into sustainable mobile live services. Their ability to maintain decade-old titles alongside new high-fidelity ports indicates a robust operational framework for long-term product lifecycles.
Frequently asked questions
How many apps does Ubisoft publish?
What kind of apps does Ubisoft make?
What is Ubisoft's top app?
In how many countries are Ubisoft's apps available?
What fed this analysis
- Apps analyzed:
- 24
- With full intel:
- 24
- With overview:
- 24
- Website scraped:
- yes
- Social presence:
- yes
