Scopely
For casual and mid-core gamers seeking social competition and progression, often engaging with familiar entertainment franchises.
Stumble Guys
Snapshot
Who is Scopely?
Delivering high-fidelity social gaming experiences that bridge classic IPs with modern mobile mechanics to foster daily community engagement.
Target audience
Portfolio
Free 19Last updated
Stumble Guys
v0.101
3d ago
Publisher DNA
What defines Scopely?
Publisher DNA
Primary focus
Mobile games specializing in IP-driven social and mid-core titles
Scale
studio
Target audience
Casual and mid-core gamers seeking social competition and progression, often engaging with familiar entertainment franchises.
Origin
Founded in 2011 with a focus on a proprietary technology platform to support a diverse portfolio of game experiences.
Signature Patterns
- •Heavy reliance on globally recognized entertainment IPs including Marvel, Monopoly, and Star Trek.
- •Freemium monetization models incorporating battle passes, in-app currency, and event-based purchases.
- •Strong emphasis on social mechanics, including 'raid-and-build' systems, alliances, and multiplayer competition.
- •High-frequency LiveOps updates and limited-time crossover events to drive long-term retention.
- •Mixed portfolio composition spanning casual puzzles, social casino, and mid-core RPGs.
Portfolio momentum
With 138 updates across 17 active titles in the last 6 months, the publisher maintains an exceptionally high development cadence focused on live operations.
Company profile
medium confidence- Founded
- 2011
Portfolio
What does Scopely ship?
Apps
19 apps analysed
Daub your way to online Bingo wins! Exciting prizes, fun events and more!
Bashville album meta-game provides long-term progression loop
- Diverse bingo room themes and holiday content keep daily play sessions fresh and engaging
- Aggressive monetization and stingy chip rewards force players into a pay-to-win experience
Roll the dice & rule the board! Play MONOPOLY GO! with family & friends.
Deep social integration creates high switching costs
- The core Monopoly-inspired board game loop provides an addictive and entertaining experience for casual players
- Users report: The game algorithm feels rigged to force real-money purchases by limiting dice and prize outcomes
Responsive customer support teams provide helpful assistance when technical issues arise during gameplay
- Long-term players appreciate the realistic slot machine mechanics that mirror real-world casino experiences
- Players report that win ratios and payout frequencies feel manipulated to pressure real-money purchases
IP-based crossover events provide consistent vanity in-app purchase opportunities
- Competitive tournament structures provide high-stakes excitement for players seeking skill-based challenges
- Aggressive monetization shifts restrict access to the seasonal pass for free-to-play users
Daily Bonus Wheel reinforces the daily open-app habit
- The core bingo gameplay loop provides a consistent and engaging daily habit for long-term players
- Increased chip costs and higher resource requirements for clearing numbers create a sense of progression fatigue
Distributed across 20 markets, strongest in Europe.
Based on 9 of 19 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (4)
- United States9 / 9
- Mexico8 / 9
- Brazil5 / 9
- Canada2 / 9
Europe (9)
- Germany8 / 9
- Spain8 / 9
- France7 / 9
- Italy6 / 9
- Portugal5 / 9
›+4 more europe markets
- Netherlands3 / 9
- Turkey3 / 9
- United Kingdom3 / 9
- Sweden2 / 9
Asia-Pacific (7)
- Japan5 / 9
- South Korea5 / 9
- India4 / 9
- Australia3 / 9
- Indonesia3 / 9
›+2 more asia-pacific markets
- Singapore3 / 9
- Vietnam2 / 9
Core markets (9/9 apps)
User Sentiment
How do users feel about their apps?
4
Positive apps
8
Neutral / mixed
5
Negative apps
48/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does Scopely compete with?
The rivals identified
Nemeses(6)
Shares the same audience but differentiates through a unique real-world loyalty program.
Differentiators
- Unique 'play-to-earn' real-world value proposition
- Strong brand affinity and high organic player loyalty
Both titles target casual mobile gamers seeking competitive obstacle-course racing. Funny Fall Dudes relies on asynchronous multiplayer rather than the live 32-player lobbies found in Stumble Guys.
Maintains a high-frequency update cadence of seven releases in six months, directly competing for the same casual IP-driven RPG audience.
Bingo Cash competes directly for the casual bingo audience by offering skill-based real-money tournaments, contrasting with Bingo Bash's traditional social-casino collection model.
Both apps target casual mobile gamers interested in social, competitive board-style games, creating direct competition for daily active time and monetization spend.
Both titles compete for the same squad-based RPG audience by utilizing major comic book intellectual property to drive 5v5 turn-based combat.
Contenders(24)
A board game app competing with Dice With Buddies: Social Game.
Differentiators
- Market leader in social casino monetization
- Advanced live-ops capabilities
Serves as a direct thematic competitor in the licensed character-collection RPG space with a massive, established player base.
Both apps target adult social casino players with virtual slot machines, competing directly for daily active habits and virtual currency purchases.
Differentiators
- Access to a massive library of authentic Scientific Games IP
- Data-driven live-ops strategy that maintains high retention
Both apps target the casual dice board game audience, competing for user time through core dice-rolling mechanics. They overlap in the board game category, forcing a choice between social-heavy online play and offline variety.
Bingo Holiday competes directly for casual mobile gamers seeking social bingo experiences by offering a freemium model with seasonal events and global city tours.
Both apps compete directly for casual mobile gamers by offering freemium social bingo experiences anchored in themed rooms and power-up mechanics.
Both apps target mobile bingo players, but Bingo - Win Cash introduces real-money prize pools via skill-based matchmaking. This directly threatens Bingo Bash's reliance on high-spending power users by offering tangible payouts instead of virtual collection progression.
Bingo Aloha competes directly for adult casual gamers by offering a similar collection-based progression loop and social casino bingo mechanics. Both apps rely heavily on themed rooms to drive daily active habits.
A top-tier competitor that focuses heavily on fairytale-themed card collections and social club mechanics, directly rivaling Bashville.
Differentiators
- Expertise in collection-heavy casual mechanics
- Strategic partnership with Greentube/Novomatic for global distribution
The primary platform for high-level team coordination, 'Racers' event strategy, and persistent community building.
Differentiators
- Universal standard for gaming communication
- Powerful infrastructure for handling massive concurrent group chats
- Deep feature set including screen sharing and rich media integration
Dominates the licensed squad-based RPG niche with a highly refined meta-game that keeps players engaged for years.
Bingo Journey competes directly for casual casino players by offering a travel-themed progression loop and social club mechanics. Both apps monetize via consumable tickets and power-ups, targeting the same daily engagement habit.
Both apps target casual gamers seeking virtual slot machine simulations through freemium models. Cash Vegas Casino Slots Games competes directly for the same audience by offering a library of over 150 themed slot titles.
Both apps compete directly for adult casual gamers seeking risk-free virtual slot machines, relying on freemium token bundles to monetize the same core audience.
Both apps target casual gamers seeking virtual slot machine experiences, competing directly for freemium casino players through classic Vegas themes and tournament systems.
Both apps target casual mobile gamers with freemium bingo mechanics, competing directly for daily active users and in-app purchase spend.
Both apps target casual gamers who enjoy classic dice games, competing for the same time-share within the board game category.
Both apps target mature mobile gamers with social casino-style bingo experiences and hybrid monetization models. Bingo Blitz directly challenges Bingo Bash's market share through its Social Team Play features and similar travel-themed bingo rooms.
Both apps target the free-to-play social casino market, competing directly for slot machine players through virtual coin economies and freemium monetization.
Both apps compete directly for adult social casino players in the US market, offering freemium slot machine portfolios with in-app token purchases.
Both apps target adult social casino players with virtual slot machines, competing for casual users through differing monetization models.
Bingo Frenzy competes directly for adult casual gamers by offering a similar collection-based progression loop and freemium monetization model. Both titles battle for top-20 grossing positions in the Board Game category.
Bingo Wild competes directly with Bingo Bash by targeting the same casual mobile gamer audience with freemium bingo mechanics and collection-based progression loops.
Hit it Rich! Casino Slots competes directly with Royal Lounge Casino by targeting the same adult social casino audience with a freemium slot machine portfolio. Both apps occupy adjacent positions in the US Casino grossing charts.
Same space(39)
Provides a lighter, match-3 alternative for Marvel fans who prefer puzzle-based combat over turn-based squad tactics.
Knockout - Penguin Power competes for the casual physics-brawler audience by providing arena combat, though it currently struggles with technical stability and social features.
Both apps compete for the same casual mobile gaming demographic by using high-frequency, ad-supported loops to maintain daily engagement.
A farkle dice game app competing with Dice With Buddies: Social Game.
Targets the superhero action genre but focuses on open-world exploration rather than squad-based RPG mechanics.
This app targets the casual, low-stress segment of the bingo market, contrasting with the high-stakes, competitive nature of Bingo Bash.
A dice game app competing with Dice With Buddies: Social Game.
A farkle dice game app competing with Dice With Buddies: Social Game.
known for
The Ants: Underground Kingdom
Targets the same casual-to-midcore mobile audience with a focus on collection and incremental progression mechanics.
A dice game app competing with Dice With Buddies: Social Game.
Competes for the same mobile gaming time-share by utilizing similar aggressive monetization and live-event structures.
A yatzy dice game app competing with Dice With Buddies: Social Game.
Blockman GO serves as a sandbox alternative for players seeking user-generated content and social interaction beyond the fixed battle royale loops of Stumble Guys.
Targets the superhero action-adventure space with an open-world focus, contrasting with the squad-based RPG structure.
King Party targets the same casual battle royale audience as Stumble Guys, though technical instability and lack of updates have hindered its retention.
2 3 4 Player Games targets the local multiplayer segment by facilitating simultaneous play on a single device, appealing to users who want quick, accessible party sessions.
A yatzy dice game app competing with Dice With Buddies: Social Game.
A poker dice game app competing with Dice With Buddies: Social Game.
Appeals to casual players who prefer physics-based puzzle combat over the deep, long-term strategy of squad RPGs.
2 3 4 Player Party Mini Games offers a local multiplayer alternative for social gatherings, focusing on quick, accessible play without requiring an internet connection.
A can't stop dice game app competing with Dice With Buddies: Social Game.
The default social layer for casual players due to the game's heavy reliance on Facebook for friend invites and rewards.
Differentiators
- Unmatched global reach and user penetration
- Deep integration with the primary login method for the main game
Provides a low-maintenance idle progression system for players who want hero collection without the complexity of manual combat.
A ludo board game app competing with Dice With Buddies: Social Game.
Cheers captures the social party audience by automating rule management for group gatherings, serving as a low-intensity alternative to competitive battle royales.
Shares the same publisher-led focus on competitive squad-based combat, though centered on a sci-fi rather than cartoon theme.
This app serves the same casino-enthusiast audience but targets players who prefer local-execution stability over cloud-dependent social features.
Competes for the same tactical RPG player base by offering similar hero collection and arena-based combat modes.
Host to the largest strategy and trading forums where players share dice links and plan community challenges.
Differentiators
- Strongest platform for community-driven content and long-term retention
- High organic search visibility for game-related queries
A yatzy dice game app competing with Dice With Buddies: Social Game.
A yatzy dice game app competing with Dice With Buddies: Social Game.
A yatzy dice game app competing with Dice With Buddies: Social Game.
A ludo app competing with Dice With Buddies: Social Game.
Supercell's crossover title targets the same casual multiplayer strategy audience but is currently in a maintenance phase.
A yatzy dice game app competing with Dice With Buddies: Social Game.
Offers an idle alternative for players who prefer automated squad progression over manual turn-based combat.
A backgammon app competing with Dice With Buddies: Social Game.
A farkle dice game app competing with Dice With Buddies: Social Game.
Gang Fight provides a physics-based brawler experience for users who enjoy the movement mechanics of Stumble Guys but prefer smaller, arena-focused matches.
New entrants(3)
Shows high velocity with 12 releases in the last six months, indicating a rapid iteration cycle to capture market share.
A yatzy app competing with Dice With Buddies: Social Game.
A farkle dice game app competing with Dice With Buddies: Social Game.
The Analyst's Read
The bottom line on Scopely
Bottom line
Scopely is a premier mobile publisher that has successfully de-risked the hit-driven gaming market through a sophisticated IP-licensing strategy and a robust LiveOps infrastructure. Their ability to maintain high engagement across disparate genres demonstrates a highly scalable and disciplined operational model.
Frequently asked questions
How many apps does Scopely publish?
What kind of apps does Scopely make?
What is Scopely's top app?
In how many countries are Scopely's apps available?
What fed this analysis
- Apps analyzed:
- 17
- With full intel:
- 17
- With overview:
- 17
- Website scraped:
- yes
- Social presence:
- yes