Mikvah Calendar is a specialized tracking utility for Jewish couples to manage halachic cycle dates and reminders on iOS.
Product velocity
Dormant
Daily rank 🇺🇸
—
Lifestyle
Sentiment
4.9
1k reviews
Nemesis
Fragmented field
The App DNA
What makes this app unique?
Users hire the app to automate complex religious scheduling, reducing the mental load and risk of human error in compliance-heavy routines.
For Couples and women committed to taharat hamishpacha who require precise, halachically approved tracking tools.
What does it look like?
Key features
Automated tracking of mikvah nights and Onot Perishah based on personal minhag.
Offline-capable phone-based reminder system for users without internet access.
How much does it cost?
The app operates as a free, rabbinically endorsed utility, focusing on community adoption rather than direct subscription gates.
Velocity
Dormant developmentUX improvementsperformanceShow more...
The app has not received a release in over 12 months, placing it in the zombie category. The most recent update from July 2025 provided only minor functional adjustments, including a phone number addition and scrolling speed improvements. There is no evidence of ongoing development or active maintenance for this application.
Who built it?
MikvahCalendar.com
2 apps tracked · Lifestyle
User Sentiment
What do users think recently?
The recent review mood reads thrilled. Users appreciate automated cycle tracking and reminder notifications reduce mental load for users managing personal health schedules and simple and intuitive interface design allows users to navigate complex health calculations with high confidence.
How are ratings & reviews evolving?
What users say, by theme
- Automated cycle tracking and reminder notifications reduce mental load for users managing personal health schedules
- Simple and intuitive interface design allows users to navigate complex health calculations with high confidence
- Inconsistent data synchronization and occasional calculation errors cause frustration for users relying on accurate scheduling
33 of 33 recent reviews analyzed · high confidence · Thrilled overall
Read the full review analysisUnlock 2 user requests, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Mikvah Calendar
How's the Lifestyle market?
Mikvah Calendar maintains a 4.88-star rating across 1,096 reviews, anchoring its position as a trusted community utility. The lack of updates for over a year suggests a stable, mature product lifecycle rather than an aggressive growth phase.
Read the market outlookThe rivals identified
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for Mikvah Calendar
Where is it heading?
Users report: The category remains stable, with users prioritizing accuracy and trust over rapid feature innovation. Mikvah Calendar is well-positioned to retain its base if it addresses the current synchronization bugs, but it remains exposed to competitors who offer more frequent, privacy-focused updates.
- The 375-day update silence suggests the product is in maintenance mode, which limits the ability to respond to emerging user privacy requests.
- High user trust remains anchored in rabbinic endorsement, providing a stable baseline despite the lack of recent feature iteration.
The SWOT
- Rabbinic endorsement functions as a B2B distribution barrier into religious communities
- Mehadrin mode provides a unique offline-capable utility for restricted-internet households
- Expansion into wearable integrations could provide discreet, non-screen-based reminders for privacy-conscious users
Next best moves
Ship stability patch for data synchronization because users report calculation errors → restore user trust
+ 1 more prioritized moveThe counter-intuitive read
The app's lack of updates is not a sign of neglect…
Read the full takeSince the last report: The product remains in maintenance mode with no new features, but the analytical framework has been updated to better define its competitive strengths and strategic priorities.
Bottom line
Mikvah Calendar maintains a strong community moat through rabbinic trust, but the year-long update silence risks eroding user confidence in its calculation accuracy, so the PM should prioritize a stability-focused release to address synchronization bugs.
Unlock 2 critical frictions, 1 market threat, 1 more prioritized move and the analyst’s take.
Access the full report for freeSources
- [1] App Store, source
Report last updated