MoneyAll is a personal finance application for manual expense tracking and bill management on iOS.
The App DNA
What makes this app unique?
The app removes the cognitive friction of tracking daily spending for users who prefer manual entry over automated bank-syncing tools.
For Individuals seeking a simple, manual-entry tool to track personal expenses and manage recurring bills.
What does it look like?
Key features
Assigns transactions to specific categories for spending breakdown, driving daily habit formation.
Generates spreadsheet reports of income and expense data, gating advanced analysis behind the $1.99/month subscription.
Sends alerts for upcoming bill due dates, increasing utility by preventing late fees.
How much does it cost?
Subscription model gates advanced reporting and ad removal to incentivize recurring revenue.
Velocity
Dormant developmentopaqueShow more...
MoneyAll: Budget Planner has been inactive for 1,228 days, indicating a complete cessation of development. The history contains only a single minor update focused on bug fixes, with no subsequent feature releases or maintenance patches. The app is currently in a zombie state with no evidence of ongoing support or operational activity.
Who built it?
User Sentiment
What do users think recently?
Review voice lately leans thrilled. Users appreciate automated expense tracking removes the manual burden of calculating annual tax return data for users.
How are ratings & reviews evolving?
What users say, by theme
- Automated expense tracking removes the manual burden of calculating annual tax return data for users
1 of 1 recent reviews analyzed · limited sample
Read the full review analysisCompetition
Competitive landscape for MoneyAll: Budget Planner
How's the Finance market?
MoneyAll occupies a niche for manual-entry finance tracking, but the 1,228-day gap since the latest update signals a lack of competitive investment. The 4.66-star rating reflects a stable core utility, though the stagnant feature set limits growth against automated rivals.
Read the market outlookThe rivals identified
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Access the full report for freeThe Analyst's Read
Key takeaways for MoneyAll: Budget Planner
Where is it heading?
The personal finance category is consolidating around automated, bank-syncing tools that reduce user effort. MoneyAll remains exposed due to its manual-entry requirement and lack of development, which will accelerate user attrition as modern alternatives become more accessible.
- The 1,228-day update gap suggests the developer has abandoned the product, which will eventually lead to OS-compatibility failures and user churn.
The SWOT
- PieChart visualization provides immediate spending breakdown for manual-entry users
- Localized pricing could capture users in markets where the category median is lower than the current $1.99/month entry point
Next best moves
Sunset the subscription model because the 3-year update gap erodes user trust in recurring value → reduce churn-related support overhead
The counter-intuitive read
The lack of bank-syncing is actually a retention…
Read the full takeSince the last report: The outlook for the product has shifted from stable to declining, with the recommended strategy moving from subscription optimization to a full sunset of paid tiers.
Bottom line
MoneyAll functions as a legacy manual tracker with no active development cycle. The subscription model lacks the feature velocity required to justify recurring revenue, suggesting the product should be managed for minimal maintenance rather than growth.
Unlock 1 critical friction, 1 market threat and the analyst’s take.
Access the full report for freeSources
- [1] App Store, source
Report last updated