Report updated Jun 19, 2026

My Shift Planner - Calendar is an established productivity app that is free with in-app purchases. With a 4.8/5 rating from 3.2K reviews, it shows polarized user reception.

What is My Shift Planner - Calendar?

My Shift Planner is a specialized calendar app for shift workers on iOS that manages complex rotas and shift patterns.

Users hire the app to automate the scheduling of irregular work hours, reducing the administrative burden of manual calendar entry.

Current Momentum

v6.5

  • Ships bug fixes and quality improvements.
  • Expanded multiple patterns to free users.

Active Nemesis

CalenGoo - Calendar and Tasks

CalenGoo - Calendar and Tasks

By Gunia UG (haftungsbeschränkt)

Other Rivals

Teamup Calendar
WidgetCal-Calendar Widget
Yandex Calendar
Family Shared Calendar: FamCal
Scrum Poker
Kickserv Field Service
Redtail CRM
Date & Time Calculator(Finder)

7-Day Rank Pulse 🇺🇸

Productivity

No ranking data

Rating Pulse 🇺🇸

What makes this app unique?

What Does It Look Like?

Loading...

What Are The Key Features?

Shift Pattern ManagementDifferentiator

Supports complex rotas including 4 On/4 Off, DuPont, and Continental patterns.

Timesheet ReportingStandard

Calculates total hours, overtime, and annual leave with exportable timesheet functionality.

MyShiftManager IntegrationDifferentiator

Connects to external management systems to pull real-time rota updates.

How much does it cost?

Freemium
  • Free tier with basic shift planning
  • Premium tier for advanced sync, multiple rotas, and pay tracking

Freemium model uses feature-gating to restrict advanced scheduling and reporting tools to the premium tier.

Who Built It?

MyBuzz Technologies Limited app icon 1
MyBuzz Technologies Limited app icon 2
MyBuzz Technologies Limited app icon 3
MyBuzz Technologies Limited app icon 4

MyBuzz Technologies

(5)

Simplifying complex shift management for workers in high-demand industries. Providing intuitive scheduling and tracking tools for rotating rosters.

Portfolio

4

Apps

Free 2Paid 1
Lifestyle100%

Explore the full MyBuzz Technologies report

Portfolio breakdown, audience, momentum, and every app published by MyBuzz Technologies.

Go deeper

What is the competitive landscape for My Shift Planner - Calendar?

How's The Productivity Market?

My Shift Planner occupies a specialized niche in the Productivity category, currently holding the #91 Free position in the UK market. The app targets shift-based professionals who require complex rota management, a segment that generalist calendar tools often ignore. The freemium model restricts advanced sync and pay tracking to the premium tier, effectively gating the most valuable administrative features behind a subscription wall.

How does it evolve in the Productivity market?

Productivity Market — My Shift Planner holds the #91 Free position in the UK Productivity category. The app's reliance on niche shift-pattern management creates a stable user base but limits the addressable market compared to generalist calendar competitors.

Rank progression

7 active rankings tracked — 30-day window

The rivals identified

Nemeses(1)

CalenGoo - Calendar and Tasks icon

Gunia UG (haftungsbeschränkt)

4.9(1.5M)

CalenGoo is a direct threat due to its massive user base and deep integration of task management within a calendar interface, which appeals to the same productivity-focused demographic as My Shift Planner.

Differentiators

  • Offers a robust direct sync engine that bypasses standard API limitations for faster calendar updates
  • Integrates task management directly into event views, providing a more comprehensive daily planning workflow
  • Supports advanced floating events that allow users to manage unassigned tasks alongside scheduled shift work

Head to head

Target should double down on shift-specific automation features that CalenGoo's generalist approach cannot replicate efficiently.

Contenders(4)

Algerie Calendrier 2026 icon

Jatisari Inovasi Studio

4.6(462)

This app competes on regional utility, specifically targeting users who need localized holiday integration and event customization.

Yandex Calendar icon

Direct Cursus Computer Systems Trading LLC

3.3(1.1K)

As a modern, multi-calendar management tool, it competes for users looking for a clean, cross-platform scheduling experience.

Differentiators

  • Offers native account switching that simplifies managing work and personal calendars within one interface
  • Provides highly customizable push notifications that allow users to tailor alerts to specific calendar events

FamCal competes by addressing the 'work-life balance' aspect of shift planning through shared family scheduling and task delegation.

Differentiators

  • Includes built-in task delegation and shared memo features that facilitate better household coordination
  • Provides simplified export and sharing tools designed for non-technical users managing family calendars

This app competes for the same home-screen real estate as My Shift Planner, targeting users who prioritize visual calendar access.

Differentiators

  • Provides deeper lock-screen and notification center widget customization than the target's current offering
  • Offers seamless integration with AwesomeCalendar, creating a broader ecosystem for visual calendar management

Same space(3)

It serves the utility-based needs of shift workers who frequently calculate time differences between shifts.

Differentiators

  • Focuses exclusively on date arithmetic and time difference calculations rather than calendar event management
  • Includes an analog clock widget that provides a unique visual utility for time-sensitive shift workers

It competes for the attention of business owners and shift managers who use messaging platforms to coordinate work.

This app serves the professional shift-work sector, specifically security personnel who require live tracking and reporting.

Compare My Shift Planner - Calendar against every rival

All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.

Go deeper

The outtake for My Shift Planner - Calendar

Strengths to defend, gaps to attack

Core Strengths

  • Specialized shift-pattern templates reduce setup time
  • MyShiftManager integration enables B2B distribution
  • Niche-focused UI design provides superior experience

Critical Frictions

  • Premium tier restricts core sync and reporting
  • No cloud-save functionality despite user requests
  • Maintenance-mode update cadence lacks feature expansion

Growth Levers

  • Untapped healthcare partnerships for B2B distribution
  • Wearable integration for lock-screen shift visibility

Market Threats

  • CalenGoo's task-in-event integration drains power-users
  • Generalist calendar apps with aggressive multi-calendar management
  • Churn from users seeking unified task-and-shift workflows

What are the next best moves?

highInvest

Ship cloud-save in next minor release

Cloud-save is the top-requested missing feature to address data-loss frustration.

Trade-off: Push the wearable companion app sprint to Q3.

mediumMaintain

Audit MyShiftManager integration for B2B expansion

Integration is a unique differentiator for institutional partnerships.

Trade-off: Same-quarter capacity available.

A counter-intuitive read

The app's maintenance-mode update cadence is a strategic choice to avoid feature bloat, preserving the niche-focused UI that generalist competitors like CalenGoo lose by adding excessive task-management layers.

Feature Gaps vs Competitors

  • Task-in-event integration (available in CalenGoo)
  • Advanced floating events (available in CalenGoo)
  • Granular access permissions (available in Teamup Calendar)

Key Takeaways

  • Prioritize cloud-save to address data-loss frustration and improve user retention.
  • Leverage the MyShiftManager integration to scale B2B partnerships in healthcare and transport.
  • Defend the niche lead by adding task-in-event capabilities to counter generalist calendar threats.

My Shift Planner holds its niche lead through specialized rota templates but bleeds power-users to generalist calendars with task integration, so revenue growth hinges on shipping cloud-save to stabilize the user base.

Where Is It Heading?

Stable

The shift-work calendar market is consolidating around tools that bridge the gap between simple scheduling and professional task management. My Shift Planner remains stable but exposed, as the lack of recent feature innovation leaves it vulnerable to competitors that integrate task workflows directly into the calendar interface.

Recent updates focus on stability and pattern access, indicating a maintenance-heavy posture rather than aggressive feature expansion.

Lack of cloud-save functionality creates a persistent churn risk as users migrate to generalist calendars with better data security.

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by My Shift Planner - Calendar, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

What's new

The app has transitioned into a maintenance-heavy posture, prioritizing cloud-save stability over new feature development to mitigate churn.

added

Cloud-save deficiency

shifted

Maintenance-heavy posture

added

Cloud-save development

added

Task-in-event competition

Cite this report

Marlvel.ai. “My Shift Planner - Calendar Intelligence Report.” Updated Jun 19, 2026. https://marlvel.ai/apps/my-shift-planner-calendar

Agent Markdown (.md)See methodologyContact support

Data licensed under CC-BY-NC 4.0