MyDeals: Local Deals & Rewards
By Bixi
MyDeals is a local discount discovery and rewards app for users in East Africa, available on iOS.
The App DNA
What makes this app unique?
The platform removes the friction of finding verified local deals while creating a recurring engagement loop through point-based rewards.
For Savvy shoppers in Somalia, Kenya, Ethiopia, and South Africa looking for local deals and rewards.
What does it look like?
Key features
Browse and redeem discounts from local businesses in categories including food, electronics, and lifestyle.
Collect points for every redemption and track progress inside the app for future rewards.
Platform for local businesses to reach new customers and boost sales.
How much does it cost?
The platform operates on a free-to-join model, positioning itself as an accessible entry point for local commerce in East Africa.
Velocity
Dormant developmentopaqueShow more...
MyDeals: Local Deals & Rewards has shown no development activity for over a year, with the last update occurring 368 days ago. The app has remained stagnant with only a single version release in the observed window. Given the lack of updates or maintenance, the app is classified as a zombie project.
Who built it?
User Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for MyDeals: Local Deals & Rewards
How's the Business market?
MyDeals occupies a niche in the East African local commerce space, currently operating as a free-to-join discovery tool. The lack of recent updates (368 days since last store update) limits its ability to compete with more active regional commerce platforms.
Read the market outlookThe rivals identified
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for MyDeals: Local Deals & Rewards
Where is it heading?
The East African local commerce market is consolidating, and MyDeals' lack of activity leaves it vulnerable to more agile local competitors. Without a clear roadmap to resume updates, the platform faces a high risk of total churn as users migrate to active alternatives.
- The 368-day update gap suggests the platform is in maintenance mode or abandoned, which erodes user trust in the reward system.
The SWOT
- Points-based redemption system creates a recurring engagement loop
- Fragmented regional market allows for transparent discount aggregation
Next best moves
Audit merchant partner portal because the 12-month development gap likely caused data rot → restore trust in deal validity
The counter-intuitive read
The platform's primary risk is not feature parity…
Read the full takeBottom line
The 12-month development gap invalidates the points-based retention loop, as users cannot rely on a platform that remains dormant.
Unlock 1 critical friction, 1 market threat and the analyst’s take.
Access the full report for freeFAQ
Is MyDeals free to use?
How do I earn rewards on MyDeals?
Is MyDeals available in my country?
Sources
- [1] App Store
Report last updated