Report updated Jun 27, 2026

Odoo is an established productivity app that is available. With a 3.0/5 rating from 4.7K reviews, it shows polarized user reception.

What is Odoo?

Odoo Mobile is a unified business management suite providing access to CRM, accounting, and project tools for enterprise users on iOS and Android.

Users hire Odoo to consolidate fragmented business processes into a single database, reducing the overhead of managing disparate software stacks.

Current Momentum

v6.0 · 5d ago

Intense
  • Ships regular stability updates.
  • Maintains broad global chart presence.

Active Nemesis

VinSolutions

VinSolutions

By VinSolutions

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Family Shared Calendar: FamCal
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7-Day Rank Pulse 🇺🇸

Productivity

No ranking data

BusinessGrossing

Rating Pulse 🇺🇸

Recent User Mood

What makes this app unique?

What Does It Look Like?

What Are The Key Features?

Unified Business SuiteDifferentiator

Access to all Odoo applications from a single native mobile interface.

Open Source CustomizationDifferentiator

Ability to develop and deploy tailored modules via Odoo.sh.

How much does it cost?

Subscription
  • Community edition: Open source, free
  • Enterprise edition: $24.90/month

Monetization is anchored at a flat $24.90 per user/month for the Enterprise suite, avoiding usage-based or feature-gated upselling.

Who Built It?

Odoo S.A. app icon

Providing mobile access to the Odoo business management suite for enterprise users. Enabling on-the-go management of CRM, accounting, and inventory operations.

Portfolio

1

Apps

Explore the full Odoo S.A. report

Portfolio breakdown, audience, momentum, and every app published by Odoo S.A..

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What do users think recently?

High confidence · Latest 100 of 4.7K total reviews analyzed

How did the latest release land?

Overall
3.0/ 5
(4.7K)
Current version
2.6/ 5
-0.4 vs overall
(142)

What is the recent mood?

Mixed

Recent user voice shows a mixed sentiment.

View the full user-sentiment analysis

Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.

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What is the competitive landscape for Odoo?

How's The Productivity Market?

How does it evolve in the Productivity market?

Odoo maintains a presence in over 50 regional business charts, but the consistent gap between Free and Grossing ranks suggests the mobile conversion funnel is under-performing.

Rank progression

21 active rankings tracked — 30-day window

The rivals identified

Nemeses(1)

UWV icon

UWV

3.4(9.5K)

UWV competes for the same professional user base by providing critical administrative and document management services that overlap with Odoo's enterprise resource planning functionality.

Contenders(4)

Glue Up competes by focusing on the event management and member administration aspects of Odoo's broader business suite.

TrackTik competes with Odoo's field service and management modules by offering specialized, high-stakes operational monitoring for security teams.

Differentiators

  • ReportPro AI offers automated incident reporting that significantly outperforms Odoo's manual field service documentation tools.
  • Command Center functionality provides real-time guard tracking that Odoo's generic mobile app cannot replicate without heavy customization.

Tokopedia GO competes by providing essential store management and customer acquisition tools for merchants operating within a major marketplace.

This app competes with Odoo by offering business-to-customer communication and sales tracking tools within the dominant Korean social ecosystem.

Same space(3)

Mexico Calendario 2026 icon

Jatisari Inovasi Studio

4.9(8.6K)

This app competes by providing localized holiday and event management, which is a subset of the scheduling functionality found in Odoo.

Differentiators

  • Pre-loaded regional holiday integration provides immediate value that Odoo users must manually configure in their settings.
  • Visual customization tools allow for rapid event styling that Odoo's professional calendar interface does not prioritize.
Yandex Calendar icon

Direct Cursus Computer Systems Trading LLC

3.3(1.1K)

Yandex Calendar competes as a general-purpose scheduling tool that overlaps with the core calendar functionality within Odoo.

Differentiators

  • Seamless account switching between personal and professional calendars provides a smoother UX than Odoo's enterprise-focused login flows.
  • Customizable push notifications and dark theme support offer a more polished, consumer-grade mobile experience than Odoo.

WidgetCal competes by providing high-visibility calendar management that serves as a lightweight alternative to Odoo's complex scheduling modules.

Differentiators

  • Advanced lock-screen and notification center widgets provide instant data access that Odoo's app currently lacks.
  • Premium customization options allow for a personalized UX that Odoo's rigid, business-first interface does not support.

Compare Odoo against every rival

All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.

Go deeper

The outtake for Odoo

Strengths to defend, gaps to attack

Core Strengths

  • Modular architecture enables business-specific scaling
  • Open-source customization allows deep enterprise integration

Critical Frictions

  • 2.61 iOS rating indicates poor mobile UX
  • Complex setup process alienates non-technical users

Growth Levers

  • Industry-specific app templates lower entry barriers
  • Wearable integration for field-service tracking

Market Threats

  • Niche competitors capture high-value verticals
  • Consumer-grade productivity apps erode mobile-first base

What are the next best moves?

highInvest

Ship industry-specific app templates because generic CRM lacks automotive-specific workflows → increase conversion in high-value verticals

VinSolutions captures automotive CRM market share through specialized dashboards that Odoo currently lacks.

Trade-off: Pause the general-purpose UI refresh to prioritize vertical-specific module development.

mediumPivot

Audit mobile onboarding flow because complex setup is the top-cited barrier → improve 2.61 iOS rating

User reviews consistently flag the configuration process as a primary friction point for mobile adoption.

Trade-off: Deprioritize non-critical feature requests from the Community edition backlog.

A counter-intuitive read

The 'all-in-one' platform strategy is a vulnerability, not a strength, because it prevents the mobile app from delivering the deep, zero-configuration utility that niche competitors use to win frontline users.

Feature Gaps vs Competitors

  • Automotive-specific CRM dashboards (available in VinSolutions)
  • Compliant integrated text messaging (available in Redtail CRM)
  • Automated incident reporting (available in TrackTik)

Key Takeaways

Odoo Mobile succeeds by centralizing enterprise data, but its generic interface loses to specialized rivals in high-velocity verticals, so the PM must prioritize industry-specific templates to defend market share.

Where Is It Heading?

Mixed Signals

The business management market is consolidating around specialized, high-utility mobile tools that require zero configuration. Odoo's broad, generic approach leaves it exposed to vertical-specific rivals, so the PM must shift focus toward industry-specific templates to maintain relevance.

The persistent 0.38 rating gap between iOS and Android indicates that the latest update failed to address platform-specific UX regressions.

Recent release cadence focuses on stability rather than feature expansion, leaving the app vulnerable to faster-moving, niche-focused competitors.

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Odoo, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

What's new

The app experienced a significant increase in review volume and a slight rating improvement, while the strategic focus remains on mitigating configuration friction.

improved

Review Volume and Rating

added

Expanded Threat Landscape

shifted

Refined Weakness Definition

Cite this report

Marlvel.ai. “Odoo Intelligence Report.” Updated Jun 27, 2026. https://marlvel.ai/apps/odoo

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