Onfido vs its rivals

Side-by-side comparison against Onfido's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Onfido
This App
Trulioo
Contender
DomainDig
New Kid
Core Identity
DeveloperOnfidoDevaya DeveloperJumio CorporationTrulioo Information Services IncArizona Dept of TransportationCircana, Inc.J. J. Keller & Associates, Inc.Direct Cursus Computer Systems TradingAttendStarChristian Cleberg
CategoryBusinessPhotographyBusinessBusinessProductivityBusinessBusinessBusinessUtilitiesUtilities
PlatformiOSAndroidiOSiOSiOSiOS, AndroidiOS, AndroidiOS, AndroidiOS, AndroidiOS
Store Metrics
Rating3.6 / 54.1 / 54.2 / 55.0 / 54.7 / 53.1 / 51.5 / 53.5 / 54.0 / 55.0 / 5
Ratings Count171,93110315218242
PriceFreeFreeFreeFreeFreeFreeFreeFreeFreeFree
Release DateNov 5, 2018Aug 7, 2025May 2, 2013Oct 20, 2023Jul 29, 2024May 13, 2022Apr 17, 2024Apr 17, 2023Jul 8, 2011Mar 22, 2026
Last UpdatedMar 17, 2026Sep 9, 2025Apr 15, 2026Dec 12, 2024Aug 1, 2024Apr 20, 2026Apr 2, 2026Jan 13, 2026Jan 12, 2026Apr 10, 2026
Sentiment & Reviews
Sentiment-----mixedterrible---
Score-----45/10010/100---
Praises-----
  • The scanning interface provides a fast and efficient workflow for daily data collection tasks
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Complaints-----
  • Audio playback from external music apps stops abruptly when the scanner triggers inventory sounds
  • System instability causes frequent application crashes and unexpected device restarts during active scanning sessions
  • Update and synchronization loops prevent users from accessing the application to perform their jobs
  • The application fails to provide any functional utility for users attempting to access documents
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Requests----------
Strategic Intel
Strengths
  • Workflow Studio's no-code interface creates high switching costs for enterprise clients
  • Enterprise-grade security certifications act as a barrier to entry against consumer-grade rivals
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  • 3D face mapping functions as a technical barrier against deepfake injection
  • Cross-transactional identity graph provides unique fraud-detection network effects
  • PII-free storage architecture reduces enterprise liability
  • Global document authentication covers diverse regulatory requirements
  • Enterprise-grade compliance audit trails
  • NFC-based handshake provides a secure, hardware-free verification mechanism
  • Compliance-first architecture meets state-required logging standards
  • Privacy-focused data handling builds trust with retail operators
  • Proprietary retail data integration provides unique market intelligence for enterprise clients
  • Distributed workforce model reduces labor overhead via independent contractor scheduling
  • Proprietary integration into J. J. Keller’s compliance ecosystem for DQ file management
  • Deep integration with Yandex Tickets infrastructure
  • Specialized digital certificate verification capability
  • Direct integration with AttendStar ticketing ecosystem ensures authenticated ticket validation
  • Simplified interface reduces training time for onsite event staff
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Weaknesses
  • Mobile app lacks the frictionless appeal of consumer-grade AI search tools
  • Enterprise-only model limits the user-feedback loop compared to B2C competitors
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  • 10 total ratings indicate low consumer-facing engagement
  • No direct in-app conversion path for enterprise service contracts
  • High-friction onboarding requires manual document capture
  • No self-service access model limits user acquisition
  • Lacks human-in-the-loop verification for edge cases
  • NFC-only verification limits utility to modern mobile ID users
  • No offline scanning capability for high-volume retail environments
  • Limited to state-issued ID standards
  • 0.56★ Android-iOS rating gap indicates inconsistent platform stability
  • Frequent application crashes during scanning sessions disrupt the primary data-collection workflow
  • 1.5-star rating on iOS indicates critical functional failure
  • Zero Android engagement signals low adoption
  • Zero consumer brand recognition
  • No batch-scanning capability for high-volume entry
  • Zero Android user engagement across 0 ratings
  • No feature updates since the initial release
  • Reliance on active parent-account credentials
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Pricingfreefreefreefreefreefreefreefreefreefree
MomentumMaintenance-ZombieZombieZombieMaintenanceMaintenanceMaintenanceMaintenance-
Update Cadence1 versions-1 versions, 1 majors/6mo1 versions1 versions2 versions, ~1d avg2 versions, 2 majors/6mo, ~0d avg2 versions, 2 majors/6mo, ~0d avg2 versions, ~0d avg-

Compare Onfido head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Onfido, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Data licensed under CC-BY-NC 4.0