The Book of Mormon vs its rivals

Side-by-side comparison against The Book of Mormon's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Core Identity
DeveloperThe Church of Jesus Christ of Latter-day SaintsHMA Mobile LLCPANDAS OF CARIBBEAN LIMITEDThe Christian Broadcasting Network, Inchimalaya-softOleg ShukalovichOMAR SHARIFAbdullah El-SayedPeace Through UnderstandingRAVINDHIRAN SUMITHRA
CategoryBookBookBookBookBookBookBookBookBookBook
PlatformAndroid, iOSiOSAndroid, iOSiOS, AndroidiOS, AndroidiOSiOS, AndroidiOS, AndroidiOS, AndroidAndroid, iOS
Store Metrics
Rating4.5 / 54.8 / 54.9 / 54.8 / 53.9 / 54.8 / 54.7 / 54.7 / 54.7 / 54.6 / 5
Ratings Count1,14032,72613,45518,281719,465177,71125,2672,73067
PriceFreeFreeFreeFree$2.99FreeFreeFreeFreeFree
Release DateAug 16, 2012Oct 19, 2023Sep 1, 2024Mar 27, 2013Jul 7, 2013May 12, 2018Apr 11, 2014Jul 18, 2012Aug 17, 2011Jul 3, 2015
Last UpdatedMay 6, 2026Apr 8, 2026Dec 29, 2025Feb 2, 2026Jul 29, 2024Jun 2, 2025Jan 20, 2026Feb 5, 2026Apr 14, 2026Jan 27, 2026
Sentiment & Reviews
Sentimentpositiveterriblepositiveexcellent------
Score75/10020/10082/10085/100------
Praises
  • Multi-voice narration brings scripture events to life for a more engaging study experience
  • Daily scripture reading features provide a consistent way for users to connect with their faith
  • Daily prayer reminders and structured content help users maintain consistent spiritual discipline throughout their busy days
  • Biblical content and engaging animation quality keep children interested in learning about faith
  • Interactive games and daily quests provide a fun way for children to study scripture
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Complaints
  • Navigation and interface clarity issues frustrate users during their first experience with the app
  • Aggressive advertising and paywalls prevent users from accessing core Bible reading functionality without a subscription
  • Fixed audio playback speed for rosary prayers prevents users from praying at their own meditative pace
  • Technical instability and app crashes occur frequently when the device is connected to data
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Requests
  • Side-by-side language viewing would allow for more effective bilingual scripture study sessions
  • Restoration of free access to all Bible translations and study tools without subscription requirements
  • Audio playback speed controls would allow users to customize the pace of guided rosary and novena prayers
  • Expansion of the video library to include additional specific Bible stories and characters
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Strategic Intel
Strengths
  • 100+ language library functions as a B2B distribution barrier for international membership
  • High-fidelity multi-voice audio narration drives immersive study sessions
  • 1000-language library functions as a global acquisition hook
  • Integrated audio playback increases session duration per user
  • Offline-first architecture ensures habit continuity during travel
  • Centralized liturgical toolset reduces user need for multiple apps
  • Proprietary 68-episode animation library creates a high-value content moat
  • Ad-free, safe environment builds parental trust
  • Gamified quest system drives consistent daily interaction
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Weaknesses
  • Navigation complexity obscures primary text for new users
  • Lack of side-by-side language viewing hinders bilingual study
  • No native wearable support for audio
  • Aggressive ad-frequency blocks core reading functionality
  • Deceptive branding leads to high churn among new users
  • Robotic voice synthesis degrades the audio listening experience
  • Fixed audio playback speed creates friction for meditative users
  • Intrusive ad frequency disrupts the primary prayer experience
  • Frequent app crashes during online use
  • Rigid account registration flow
  • Inconsistent language setting persistence
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Pricingfreefreemiumfreemiumfreepaidfreefreefreefreefree
MomentumMaintenanceMaintenanceMaintenanceMaintenanceIntenseMaintenanceIntenseActiveIntense-
Update Cadence5 versions, 3 majors/6mo, ~41d avg2 versions, ~10d avg5 versions, ~73d avg5 versions, 5 majors/6mo, ~46d avg5 versions5 versions5 versions5 versions5 versions-

Compare The Book of Mormon head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by The Book of Mormon, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Data licensed under CC-BY-NC 4.0