Quitz is a health and fitness app for iOS that provides alcohol intake tracking and behavioral change programs.
Product velocity
Dormant
Daily rank 🇺🇸
—
Health & Fitness
Sentiment
4.7
57 reviews
Nemesis
I Am Sober
The App DNA
What makes this app unique?
Users hire Quitz to manage alcohol consumption through structured daily tasks and motivational support, seeking a non-judgmental path to moderation or sobriety.
For Individuals seeking to modify or cease alcohol consumption through structured behavioral tracking and motivational support.
Key features
Visual counter tracking consecutive alcohol-free days
User-defined targets for alcohol intake or abstinence with progress tracking
Behavior-changing program consisting of insightful posts and reflective questions
Visible motivation statement pinned to the main screen
Assessment tools to monitor psychological well-being
How much does it cost?
Subscription model relies on gating behavioral tools and content behind an unlimited access paywall.
Velocity
Dormant developmentUX improvementsShow more...
The app has recorded only one release in the last 12 months, resulting in a cadence of less than 0.02 releases per week. Given the lack of activity since May 2025, the development momentum is classified as zombie. There is no evidence of ongoing feature development, live operations, or maintenance updates.
Who built it?
AIBY
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Count This - Counting AppUser Sentiment
What do users think recently?
Fresh user feedback skews thrilled. Users appreciate personalized goal setting and progress tracking help users moderate alcohol consumption without feeling judged and daily motivational tasks and mental health check-ins provide immediate support during high-risk craving moments.
How are ratings & reviews evolving?
What users say, by theme
- Personalized goal setting and progress tracking help users moderate alcohol consumption without feeling judged
- Daily motivational tasks and mental health check-ins provide immediate support during high-risk craving moments
- Aggressive subscription paywalls after the initial trial period prevent users from accessing basic tracking features
10 of 10 recent reviews analyzed · moderate confidence · Thrilled overall
Read the full review analysisCompetition
Competitive landscape for Quitz - Quit Drinking Alcohol
How's the Health & Fitness market?
The rivals identified
By I Am Sober LLC
Dominates the sobriety niche with massive scale and a highly mature community-driven feature set that directly targets the user's goal of total abstinence.
- Integrates community-led support groups that provide real-time social accountability for users in recovery.
- Features a robust milestone tracking system that gamifies long-term sobriety through daily pledges and reflections.
- Offers a comprehensive library of educational content specifically tailored to different stages of addiction recovery.
Unlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for Quitz - Quit Drinking Alcohol
Where is it heading?
The sobriety tracking market is consolidating around community-driven platforms, leaving Quitz exposed if it continues to rely solely on individual-focused behavioral tools. The current subscription model creates a conversion ceiling that will likely lead to stagnation unless the free-tier utility is expanded to capture a broader user base.
- Aggressive paywalls in the latest version create friction, which leads to user churn and negative sentiment regarding the subscription value.
- The addition of the Personal Why feature maintains user motivation, which helps sustain engagement for the existing subscriber base.
The SWOT
- Personalized goal-setting interface reduces user judgment
- Daily motivational tasks provide immediate support during craving moments
- Develop B2B partnerships with health clinics for distribution
- Integrate wearable data to automate consumption logging
Next best moves
Unlock basic tracking in the free tier because user complaints flag paywalls as a primary churn driver → increase long-term retention.
+ 1 more prioritized moveThe counter-intuitive read
The aggressive paywall is not just a monetization error…
Read the full takeFeature gaps
Community-led support groups (available in I Am Sober but missing here) +1
Since the last report: The app has transitioned to a zombie development state while intensifying its restrictive paywall, leading to increased user friction and a loss of competitive momentum.
Bottom line
Quitz provides strong behavioral support, but the aggressive paywall limits its growth potential by alienating new users, so the PM should prioritize free-tier utility to build trust before gating advanced features.
Unlock 3 critical frictions, 3 market threats, 1 more prioritized move and the analyst’s take.
Access the full report for freeReport last updated