Report updated Jun 12, 2026
Shooting Day
For sportsmen and competitive clay shooters who require detailed performance tracking and venue-specific statistics.
Shooting Day is an established sports app that is a paid app. With a 4.0/5 rating from 50 reviews, it shows polarized user reception.
What is Shooting Day?
Shooting Day is a paid performance-tracking app for clay shooters to log scores, equipment, and venue statistics on iOS.
Serious sportsmen hire this tool to build a long-term performance record that remains accessible in remote shooting environments without internet connectivity.
Current Momentum
v2.2 · 37mo ago
Zombie- Refreshed codebase in the latest release.
- Updated menu screen layout.
- Removed obsolete app analytics.
What makes this app unique?
What Does It Look Like?
What Are The Key Features?
Logs scores for competition and practice events across multiple disciplines including Skeet, Trap, and FITASC.
Tracks performance metrics specifically tied to individual shooting clubs and grounds.
Logs performance data correlated with specific shotguns and cartridges used.
Operates without an internet connection, storing all data locally on the device.
Provides a clean interface without third-party advertisements.
How much does it cost?
- Single upfront purchase at $4.99
Paid model at $4.99 removes ad-dependency and aligns with the professional-tool positioning for sportsmen.
Who Built It?
Providing clay shooters with a specialized tool to track performance metrics and venue statistics. Helping competitive athletes log and analyze their practice sessions.
Portfolio
1
Apps
Explore the full Sergey Filatov report
Portfolio breakdown, audience, momentum, and every app published by Sergey Filatov.
What do users think recently?
Analysis in progress, available soon
View the full user-sentiment analysis
Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.
What is the competitive landscape for Shooting Day?
Where is it available?
Localized markets (3)
How's The Sports Market?
How does it evolve in the Sports market?
Shooting Day maintains a niche presence in the Paid Sports category, appearing in multiple international charts. The lack of a freemium entry point limits its ability to compete with high-velocity, free-to-start sports trackers.
Rank progression
15 active rankings tracked — 30-day window
Which niche is Shooting Day in?
Explore the full Archery Trackers niche
Every app in this space — 3 tracked, the niche's live rankings, and Marlvel's editorial take on the job-to-be-done.
The rivals identified
Same space(4)
Demonstrates how a niche-specific app can achieve market dominance through superior UX and community-sourced course data.
Differentiators
- Features a massive, user-verified database of courses that acts as a primary acquisition and retention hook.
- Provides live scoring and tournament management tools that directly address the needs of competitive amateur players.
Sets the standard for specialized sports performance tracking by combining GPS range finding with deep analytical insights.
Differentiators
- Offers a comprehensive digital caddie experience that provides real-time shot tracking and club recommendations during play.
- Utilizes a freemium model that lowers the barrier to entry compared to the target's paid-only approach.
Leverages a massive social network and data-driven catch forecasting to create a sticky, community-led sports experience.
Differentiators
- Builds a social network flywheel that encourages users to log catches and share locations with peers.
- Provides AI-driven catch forecasting and species identification, transforming a simple log into an active predictive tool.
Dominates the outdoor sports tracking space with a massive, high-velocity feature set that dwarfs niche score trackers.
Differentiators
- Integrates complex GPS mapping and property boundary data which provides utility far beyond simple score logging.
- Maintains a high-velocity release cadence of 11 updates in six months, signaling a robust development engine.
New entrants(1)
Represents an emerging threat by focusing on the team communication layer rather than just individual performance tracking.
Differentiators
- Prioritizes team-wide communication and event scheduling, shifting the focus from individual score tracking to group management.
- Enables custom mobile app creation for individual sports clubs, providing a white-label feel for local organizations.
Compare Shooting Day against every rival
All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.
The outtake for Shooting Day
Strengths to defend, gaps to attack
Core Strengths
- Offline-first architecture enables data logging at remote shooting grounds
- Equipment-specific analytics provide professional-grade utility for serious sportsmen
Critical Frictions
- Premium tier at $4.99 above category median for casual entry
- No cloud-sync functionality despite user-data focus
Growth Levers
- Integration of social-sharing features to drive organic growth
- B2B partnerships with shooting clubs to expand distribution
Market Threats
- Freemium competitors with higher release cadences capturing the entry funnel
- Lack of social features isolating the app from community-led growth
What are the next best moves?
Ship cloud-sync to enable multi-device data access because local-only storage is a primary churn risk → increase long-term retention.
Data-loss frustration and multi-device usage are standard expectations for professional-grade analytical tools.
Trade-off: Push the social-sharing feature sprint to Q4 — cloud-sync is a higher-priority retention blocker.
Pivot to a freemium model by offering a limited-feature free tier because the $4.99 barrier limits acquisition → increase user-base velocity.
Competitors like SwingU capture broader audiences via freemium, leaving the paid-only app isolated in the market.
Trade-off: Pause the equipment-analytics expansion — acquisition growth is the current priority over feature depth.
A counter-intuitive read
The app's lack of internet connectivity is its greatest strength, not a weakness, as it creates a reliable utility for remote shooting ranges that cloud-dependent competitors cannot serve.
Feature Gaps vs Competitors
- Real-time social sharing (available in Fishbrain but absent here)
- Freemium entry model (available in SwingU but absent here)
- Cloud-sync and multi-device backup (available in UDisc but absent here)
Key Takeaways
Shooting Day holds its niche through specialized offline utility, but the paid-only model and lack of social features limit its growth against freemium rivals, so the PM should prioritize cloud-sync and a freemium entry path to secure the user base.
Where Is It Heading?
Stable
The sports tracking market is consolidating around community-led, freemium platforms that prioritize social engagement and data-sharing. Shooting Day remains stable as a niche utility, but its maintenance-mode cadence leaves it exposed to rivals that offer higher-velocity updates and lower barriers to entry.
Recent updates focused on codebase maintenance and layout changes, signaling a stable but feature-limited development cycle.
Lack of social-sharing features limits organic growth, which compounds the acquisition pressure from freemium-led competitors.