| Core Identity |
| Developer | Magzter Inc. | Skipperi | Active Interest Media, Inc | Haymarket | Hothouse Publishing | Blumoon |
| Category | Lifestyle | Lifestyle | Lifestyle | Lifestyle | Lifestyle | Auto & Vehicles |
| Platform | iOS, Android | iOS, Android | iOS | iOS, Android | iOS, Android | Android |
| Store Metrics |
| Rating | 2.3 / 5 | 0.0 / 5 | 4.7 / 5 | 4.8 / 5 | 4.8 / 5 | 0.0 / 5 |
| Ratings Count | 6 | 0 | 68 | 71 | 211 | 0 |
| Price | Free | Free | Free | Free | Free | $0.99 |
| Release Date | Nov 17, 2014 | Jun 11, 2020 | Dec 11, 2013 | Mar 1, 2012 | Nov 22, 2011 | Apr 28, 2026 |
| Last Updated | Aug 2, 2018 | Apr 21, 2026 | Jan 23, 2026 | Feb 6, 2026 | Nov 10, 2025 | May 7, 2026 |
| Sentiment & Reviews |
| Sentiment | mixed | mixed | terrible | terrible | terrible | - |
| Score | 46/100 | 45/100 | 15/100 | 15/100 | 20/100 | - |
| Praises | - | - The boat reservation service provides a convenient way to explore new locations during the summer season
- Check-in and check-out processes are quick and simple for active subscribers using the mobile application
| - The core magazine content provides high value for readers when the app functions correctly
| - High quality journalism and photography content keeps long-term readers engaged with the publication
| - Timeless editorial content provides escapism and high quality imagery for classic car enthusiasts
| - |
| Complaints | - | - The application reloads mid-process if the screen goes dark, forcing users to restart their check-in
- Subscription and reservation logic fails to provide transparency or functionality after the user logs into the account
- Availability of boats is frequently reported as fully booked, contradicting the advertised service accessibility
| - Subscription authentication failures prevent users from accessing paid digital content across multiple devices
- New issue delivery is frequently delayed or missing entirely from the digital library
- Lack of responsive customer support leaves users without recourse for subscription or access issues
| - Persistent server connection failures prevent users from accessing purchased digital magazine issues
| - Previous digital purchases and historical issues disappear following major application updates and migrations
| - |
| Requests | - | - Users request visibility into boat availability times to see when the previous customer reservation ends
| - Integration for existing web-based digital subscribers to access content within the mobile application
| - | - Implementation of text scaling and zoom controls to improve readability on mobile devices
| - |
| Strategic Intel |
| Strengths | - Plan study library functions as a high-switching-cost barrier for DIY boat builders
| - Subscription-based fleet access model lowers entry barrier for non-owners
- Geofencing navigation integration protects fleet asset value and reduces insurance liability
- Skipperi Academy certification lowers training friction for new recreational boaters
| - Century-long brand authority sustains category leadership
- High-value editorial content provides unique utility
| - Editorial authority built on decades of print heritage
- Comprehensive global events calendar functions as a unique utility
| - Authoritative celebrity editorial content sustains high-intent enthusiast engagement
- Integrated classic car marketplace creates a unique utility beyond static reading
| - |
| Weaknesses | - 2.33-star rating on iOS signals significant interface friction
- No cross-platform account synchronization
| - App state-loss during screen timeouts forces check-in restarts
- Reservation button visibility issues post-login drive user frustration
- Boat availability gaps contradict advertised service accessibility
| - Subscription authentication failures block paid access
- 0-star support responsiveness exacerbates churn
- Digital delivery delays compared to print
| - Persistent server connection failures blocking paid content
- Unresponsive support channels and broken password reset links
- Basic PDF-style reader degrades high-resolution photography
| - Recurring content-access failure post-update triggers high churn
- Unresponsive support fails to resolve payment verification issues
- Fixed-layout scaling prevents comfortable tablet reading
| - |
| Pricing | subscription | subscription | subscription | subscription | subscription | paid |
| Momentum | Zombie | Maintenance | Maintenance | Maintenance | Maintenance | - |
| Update Cadence | 2 versions, 1 majors/6mo, ~2601d avg | 2 versions, ~5d avg | 1 versions | 2 versions, ~74d avg | 2 versions, 1 majors/6mo, ~5d avg | - |
