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+256

Magzter

For global readers seeking centralized access to diverse periodicals, alongside institutional users in libraries and corporate environments.

Known forOutlook
259apps2.1(10.6M) Multi-theme

Snapshot

Who is Magzter?

Providing centralized digital access to a vast global catalog of magazines and newspapers. Enabling institutional and individual readers to consume premium periodicals across multiple devices.

Target audience

Global readers seeking centralized access to diverse periodicalsAlongside institutional users in librariesCorporate environments

Active nemesis

Zinio

Other rivals

Portfolio

Free 258
259
apps
Magazines & Newspapers33
Lifestyle20
News9
Sports8

Last updated

Outlook

v5.2618.2

3mo ago

Active

Publisher DNA

What defines Magzter?

Publisher DNA

Primary focus

Digital newsstand and magazine aggregation

Scale

scale-up

Target audience

Global readers seeking centralized access to diverse periodicals, alongside institutional users in libraries and corporate environments.

Signature Patterns

  • Aggressive distribution of individual publication titles as standalone apps
  • Monetization centered on the 'Magzter GOLD' subscription model
  • Heavy reliance on legacy magazine and newspaper content
  • Integration of Smart Reading Zones (SRZ) for institutional partners
Active

Portfolio momentum

Released 16 updates across 157 apps in the last 6 months, indicating a focus on maintaining a large, long-tail catalog of individual publication apps.

Last release 5d agoActive apps 23Abandoned 122

Portfolio

What does Magzter ship?

Apps

259 apps analysed

  • The core magazine content provides a high quality reading experience for interested subscribers
  • Users report the app fails to recognize paid subscriptions, preventing access to purchased content
  • Curated mystery content provides a relaxing escape for users seeking classic television and literature
  • Users express frustration because the app lacks a dedicated interface for streaming classic mystery content

Analysis in progress

Americas-centric footprint across 20 markets.

Based on 72 of 259 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (4)

  • United States72 / 72
  • Brazil1 / 72
  • Canada1 / 72
  • Mexico1 / 72

Europe (9)

  • France1 / 72
  • Germany1 / 72
  • Italy1 / 72
  • Netherlands1 / 72
  • Portugal1 / 72
+4 more europe markets
  • Spain1 / 72
  • Sweden1 / 72
  • Turkey1 / 72
  • United Kingdom1 / 72

Asia-Pacific (7)

  • Australia1 / 72
  • India1 / 72
  • Indonesia1 / 72
  • Japan1 / 72
  • Singapore1 / 72
+2 more asia-pacific markets
  • South Korea1 / 72
  • Vietnam1 / 72

Core markets (72/72 apps)

United States

User Sentiment

How do users feel about their apps?

Unlock the app dragging this portfolio down.

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Rivals

Who does Magzter compete with?

The rivals identified

Nemeses(7)

Zinio

known forZINIO - Magazine Newsstand

1 app4.3EducationMagazines & Newspapers

Acts as a massive aggregator platform that hosts thousands of titles, including niche science publications.

Advance Magazine Publishers

known forArchitectural Digest

1 app4.7Lifestyle

This app holds the direct brand authority and content rights for the Architectural Digest publication, creating a direct thematic overlap with the target app's core value proposition.

FishBrain

known forFishbrain - Fishing App

2 apps4.7Sports

Dominates the saltwater and freshwater angling niche with a massive, active user base and a high-velocity release cadence that keeps the platform ahead of competitors.

Midwest Tape

known forHoopla: Your Library Anywhere

1 app4.8Entertainment

This platform dominates the digital library space with a massive user base and a comprehensive content model that directly mirrors the target's library-access mission.

Technology Review, Incorporated

known forMIT Technology Review

1 app4.8Magazines & Newspapers

Maintains a high-frequency editorial cadence and significant user engagement that directly competes for the attention of science-literate readers.

udn.com

known for經濟日報

1 app3.5Business

As a high-authority business news platform, it competes for the same professional audience seeking premium industry insights and market intelligence.

Xponential Fitness

known forClub Pilates

1 app4.8Health & Fitness

Dominates the physical studio-to-app integration space with a massive user base and frequent feature updates.

Contenders(8)

Beachbody

known forBODi Home Fitness & Workouts

1 app4.9Health & Fitness

Maintains a high-velocity release cadence that keeps the platform relevant for home-based fitness enthusiasts.

Bolinda digital

known forBorrowBox

1 app3.3Entertainment

With 21 releases in the last six months, this app demonstrates an aggressive commitment to feature iteration and platform stability.

Fishing Points d.o.o.

known forFishing Points: Map & Forecast

1 app4.4Sports

Provides a robust, utility-focused alternative that prioritizes navigation and planning tools over editorial content.

FitOn

known forFitOn Workouts & Fitness Plans

1 app4.9Health & Fitness

Captures a broad audience through a high-quality, ad-supported model that lowers the barrier to entry.

Forum Communications Company

known forRepublican-Eagle E-paper

4 apps4.0Education

This app is a contender due to its shared reliance on the PageSuite platform for delivering digital reading experiences.

LRB

known forLondon Review of Books

1 app4.9Magazines & Newspapers

Serves as a primary alternative for readers seeking high-standard, long-form intellectual discourse in a digital format.

MEMS Group

known forFishbox - Smart Fishing App

1 app4.5Sports

Directly competes by utilizing algorithmic forecasting to help users identify optimal fishing times.

NYREV

known forThe New York Review of Books

1 app4.8Magazines & Newspapers

Commands a highly loyal, intellectual readership that overlaps with the target's demographic for long-form, analytical content.

Same space(27)

AMZN Mobile

known forAmazon Kindle: Reading App

1 app4.9Entertainment

The industry standard for digital reading, offering a massive library and highly refined typography features.

Asinine Games

known forLeprecam

1 app4.3Photo & Video

Both apps occupy the casual photography space, focusing on thematic overlays and photo manipulation to drive user engagement.

BoatUS

known forBoatUS - Boat Weather & Tides

1 app4.8Sports

Provides essential maritime utility that overlaps with the boating aspect of the target app's audience.

Bowery Digital

known forBend: Stretching & Flexibility

1 app4.8Health & Fitness

Targets the flexibility and recovery niche, serving as a complementary tool for Pilates practitioners.

Dusan Lilic

known forHalloween Photo Editor 2020

1 app3.7Photo & Video

This app targets the same casual photo editing audience but leverages modern AI-driven features to differentiate its utility.

Feedly Team

known forFeedly - Smarter News Reader

1 app4.4Entertainment

Targets power users who require granular control over their news sources and RSS-based content streams.

Fitbod

known forFitbod: Gym & Fitness Planner

1 app4.8Health & Fitness

Provides a data-driven approach to strength training that contrasts with traditional Pilates-focused content.

Flipsnack

known forFlipsnack - Magazine Reader

1 app2.8Business

It serves as a direct alternative for digital magazine consumption, focusing on the reading experience and document management.

Google

known forGoogle News

1 app4.0Entertainment

Leverages powerful algorithmic personalization to deliver news, contrasting with the target's static library-based catalog.

GSM Outdoors

known forHuntStand: GPS Maps & Tools

1 app4.6Sports

Shares the outdoor sports utility space but focuses on land management and hunting rather than saltwater fishing.

Hurriyet Gazetecilik

known forHürriyet - Son Dakika Haberler

1 app3.9Education

It serves as a major peer in the digital news landscape, utilizing a super-app strategy to retain users.

İnternet Haber

known forGazete Oku - İnternet Haber

1 app5.0Education

This app operates in the same digital news aggregation space, focusing on headline delivery and author-based filtering.

Jatisari Inovasi Studio

known forApple News

1 app4.6Entertainment

A major ecosystem player that provides a premium, integrated news reading experience for iOS users.

Juicestand

known forStock Market Today Free - Latest News & Updates

1 app4.3Business

This app competes for the attention of finance-focused users by providing real-time market updates and educational content.

Leap Fitness

known for30 Day Fitness Challenge

1 app4.9Health & Fitness

Focuses on gamified, short-term fitness goals to drive rapid user acquisition and habit formation.

LeKiosque.fr

known forCafeyn - News & magazines

1 app4.2Magazines & Newspapers

Provides a broad, all-you-can-read subscription model that challenges individual magazine app downloads.

Mark Allen

known forFarmers Weekly

1 app4.4Business

This app competes by offering a specialized, industry-specific digital edition that targets a professional niche similar to the target's demographic.

MINDBODY

known forMindbody: Fitness & Wellness

2 apps4.9Health & Fitness

Acts as a marketplace aggregator for fitness studios, providing a different value proposition than content-first apps.

MIT Sloan School of Management

known forMIT Sloan Management Review

1 app4.9Business

This is a direct competitor in the premium business content space, targeting executives and professionals with high-quality, research-backed insights.

Piri Medya

known forYeni Şafak

1 app4.3Education

It competes for the same digital reader demographic by offering a comprehensive news suite with multimedia features.

Planner5D, UAB

known forPlanner 5D: AI Home Design

1 app4.5Lifestyle

Provides functional interior design tools that serve the same home-improvement audience as the target app.

Room Planner

known forHome Design AI: Room Planner

2 apps4.0Lifestyle

Focuses on the practical application of design trends, overlapping with the target app's home improvement advice.

The Bikini Body Training Company Pty

known forSweat: Fitness App For Women

1 app4.6Health & Fitness

A specialized fitness platform that focuses on structured, community-driven training programs for women.

The Poetry Foundation

known forPoetry Magazine App

1 app4.9Magazines & Newspapers

Targets a similar niche, high-brow intellectual audience through a dedicated, single-title publication app.

Turkuvaz Radyo TV Haberlesme ve Yayincilik A.S.

known forSabah - Son Dakika Haberleri

1 app4.4Education

This app is a peer in the digital publishing space, leveraging live media integration to maintain high user engagement.

UAB Target Works

known forStickers Photo Booth: Try Antlers and Bunny Ears!

2 apps4.0Photo & Video

This app serves as a direct alternative for users seeking simple, theme-based photo augmentation tools within the photography category.

UDisc

known forUDisc Disc Golf

1 app4.9Sports

Operates within the sports category but serves a completely different recreational activity.

New entrants(6)

Alessandro Salvioni

known forSquishCam

1 app0.0Photo & Video

SquishCam enters the market with a focus on interactive, playful video manipulation, shifting the focus from static photography to dynamic content creation.

Dwell App

known forDwell: Audio Bible

1 app4.9Lifestyle

While in a different sub-genre, its high release velocity and engagement model represent a modern threat to lifestyle-focused content apps.

Fableso

known forDual Shot & Rec - Doubletake

1 app0.0Photo & Video

This newcomer disrupts the photography space by offering professional-grade recording features that contrast with the target's static magazine-style content.

KSE Sportsman Media

known forFlorida Sportsman Magazine

1 app4.6Sports

Represents a direct regional competitor that recently updated its platform to maintain relevance.

Vox Media

known forNew York Magazine

1 app3.8Magazines & Newspapers

Demonstrates high development velocity with six releases in the last six months, signaling an aggressive push for digital market share.

WELLTECH APPS

known forYoga-Go Pilates & Yoga Workout

1 app4.6Health & Fitness

Targets the weight-loss-focused demographic with a hybrid yoga and Pilates content strategy.

The Analyst's Read

The bottom line on Magzter

Bottom line

Magzter maintains a dominant footprint in digital news aggregation through sheer scale, but their technical debt and high volume of abandoned legacy apps present a significant churn risk. Their long-term viability depends on successfully transitioning users from individual publication apps to their unified platform.

Frequently asked questions

How many apps does Magzter publish?
Magzter has 259 apps tracked by Marlvel, primarily in the Magazines & Newspapers category.
What kind of apps does Magzter make?
Magzter's portfolio is concentrated in Magazines & Newspapers and Lifestyle, with an average rating of 2.1/5 across rated apps.
What is Magzter's top app?
By review volume across the portfolio, Outlook is Magzter's best-known app tracked by Marlvel.
In how many countries are Magzter's apps available?
Marlvel has tracked Magzter's apps across 20 countries.

What fed this analysis

Apps analyzed:
157
With full intel:
11
With overview:
157
Website scraped:
yes
Social presence:
yes

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Magzter, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Magzter intelligence.” Updated 2026-05-19. https://marlvel.ai/publishers/magzter-inc

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Data licensed under CC-BY-NC 4.0