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AMZN Mobile

For global consumers using Prime services and enterprise users managing AWS, logistics, or seller accounts.

49apps3.8(32.3M) Multi-theme

Snapshot

Who is AMZN Mobile?

Extending the Amazon ecosystem to mobile through high-utility consumer services and integrated enterprise logistics tools.

Target audience

Global consumers using Prime servicesEnterprise users managing AWSLogistics

Top rival

Google

Other rivals

Portfolio

Free 49
49
apps
Business19
Utilities5
Entertainment4
Productivity4

Last updated

Amazon Shopping

v27.9.0

3mo ago

Intense

Publisher DNA

What defines AMZN Mobile?

Publisher DNA

Primary focus

Ecosystem-integrated consumer and enterprise utilities

Scale

studio

Target audience

Global consumers using Prime services and enterprise users managing AWS, logistics, or seller accounts.

Signature Patterns

  • Ecosystem-led monetization via Prime subscriptions and AWS accounts.
  • Strong focus on operational and B2B utilities, with Business apps comprising 41.9% of the portfolio.
  • Consistent use of proprietary metadata features, such as X-Ray and real-time logistics tracking.
  • Intense maintenance schedule with 127 updates across the portfolio in the last 6 months.
Intense

Portfolio momentum

Released 127 updates across 40 active apps in the last 6 months, maintaining an intense development cadence with the most recent update occurring 9 days ago.

Last release 9d agoActive apps 40Abandoned 1

Portfolio

What does AMZN Mobile ship?

Apps

49 apps analysed

Zero cost for target users

  • Native integration with Amazon internal security
  • Secure access mechanism restricts internal corporate resources to verified employees
Amazon Alexa icon
Amazon Alexa

ALWAYS READY, CONNECTED, AND FAST. Just ask.

4.5(5.7M)
View Intel →

Deep Amazon e-commerce integration

  • Basic Utility
  • Poor UI/UX Design
  • Proprietary sensor-fusion navigation creates a defensible switching cost

Distributed across 19 markets, strongest in Europe.

Based on 13 of 49 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (4)

  • United States13 / 13
  • Canada9 / 13
  • Mexico8 / 13
  • Brazil7 / 13

Europe (9)

  • Germany9 / 13
  • France8 / 13
  • Italy8 / 13
  • Spain8 / 13
  • United Kingdom8 / 13
+4 more europe markets
  • Turkey7 / 13
  • Portugal5 / 13
  • Netherlands1 / 13
  • Sweden1 / 13

Asia-Pacific (6)

  • Japan9 / 13
  • Australia7 / 13
  • Singapore6 / 13
  • Indonesia5 / 13
  • Vietnam5 / 13
+1 more asia-pacific market
  • India3 / 13

Core markets (13/13 apps)

United States

User Sentiment

How do users feel about their apps?

Unlock the app dragging this portfolio down.

Access the full report for free

Rivals

Who does AMZN Mobile compete with?

The rivals identified

Nemeses(3)

enki.com

known forEnki: Learn to code

1 appEducation

Directly competes in gamified technical skill-building with structured paths for cloud, coding, and AI.

Teladoc

known forTeladoc Health

1 app4.8Health & Fitness

The primary direct rival in employer-sponsored virtual primary care and comprehensive telehealth services.

Wattpad

known forWattpad - Read & Write Stories

1 app3.8Book

Wattpad competes directly for user attention by offering a massive library of serialized, community-driven fiction that challenges Kindle's traditional publishing model.

Contenders(15)

Google

known forGoogle Photos: Backup & Edit

3 apps4.4LifestylePhoto & Video

Google Photos competes for the primary cloud-storage slot by offering AI-driven curation that Amazon Photos lacks.

Beijing Roborock Technology Co.

known forRoborock

1 app4.6Utilities

High-end models include 'Remote Viewing' and two-way audio, allowing users to drive the robot around the house to check on pets or security.

Datacamp

known forDataCamp: Learn Coding & AI

1 app4.7Education

Provides gamified learning paths for data and cloud technologies with a focus on professional skill validation.

Derdack

known forSIGNL4 – Mobile Alerting

1 appDeveloper Tools

Focuses specifically on critical mobile alerting and incident response for IT and OT teams.

DistroKid Holdings

known forDistroKid

1 app4.9Music

The leading independent distributor offering a mobile app to track earnings and streaming stats across all major platforms.

HAKUSENSHA

known forマンガPark-話題作多数!人気漫画が毎日更新で読める

1 app4.6Book

This app captures the Japanese manga market by utilizing a daily-update model that keeps readers engaged through frequent, free content drops.

OverDrive

known forLibby, the library app

1 app4.9Book

Libby competes by providing free access to digital books through public library systems, offering a zero-cost alternative to Kindle's retail-focused model.

pixiv

known forpixivコミック

1 app4.6Book

This app targets the specialized manga reader segment, leveraging a massive existing creative community to drive content consumption.

Signify Netherlands B.V.

known forPhilips Hue

1 app4.5Lifestyle

The market leader in smart lighting hubs, often serving as the primary entry point for users before they adopt broader hubs like Alexa.

Squadcast

known forIncident Response (Squadcast)

1 app3.4Developer Tools

A reliability platform that mirrors Amazon Paging's focus on incident orchestration and on-call scheduling.

TP-Link Systems

known forTP-Link Tapo

1 app4.6Lifestyle

A rapidly expanding ecosystem of affordable smart devices managed through a centralized, high-rated hub app.

Udemy

known forUdemy - Online Courses

1 app4.4Education

The dominant marketplace for AWS certification courses, serving as the primary alternative for users seeking deep-dive technical knowledge.

Volcano Technology

known forSmartLife- Smart Living

2 apps4.6Lifestyle

The dominant universal hub for thousands of white-label smart devices, offering similar routine and device management capabilities.

Wonder Idea

known forFlipHTML5

1 app2.7Book

FlipHTML5 competes in the digital document space by transforming static files into interactive reading experiences.

Wyze Labs

known forWyze - Never Wonder

1 app4.6Lifestyle

Competes for the budget-conscious smart home user with a wide array of integrated cameras, sensors, and lighting.

Same space(28)

Adobe

known forLightroom: AI Photo Editor

2 apps4.8Photo & Video

Lightroom provides professional-grade cross-device editing workflows for users needing more than basic cloud storage.

Amazia

known forManga BANG!

1 app4.8Book

Manga BANG! occupies the same niche as Kindle's manga offerings, focusing on serialized episodic content and micro-transactions.

Beijing Xiaomi Mobile Software Co.

known forMi Remote controller - for TV,

1 appEntertainment

Universal remote utility for Xiaomi's ecosystem and IR-blaster equipped devices.

Chatbooks

known forChatbooks Family Photo Albums

1 app4.8Photo & Video

Chatbooks automates the transition from digital camera rolls to physical photo books via subscription.

Frameo

known forFrameo: Share to photo frames

1 app4.9Photo & Video

Frameo links mobile photo sharing to dedicated physical hardware for family connectivity.

GoPro

known forGoPro Quik

1 app4.8Photo & Video

GoPro Quik focuses on automated video highlight generation for active users, complementing static storage.

IFTTT

known forIFTTT - Automate work and home

1 app3.2Lifestyle

Provides the advanced automation logic and cross-service connectivity that competes with Alexa's native Routines.

Journi - The Photo Book Makers

known forJourni Print - 5min Photo Book

1 app4.8Photo & Video

Journi Print automates the creation of travel-focused physical keepsakes from digital photo libraries.

KeepSafe Software

known forSecret Photo Vault: Keepsafe

1 app4.7Photo & Video

Keepsafe offers a secure, encrypted container for sensitive media that Amazon Photos does not provide.

Legendary Software Labs

known forPrivate Photo Vault - Pic Safe

1 app4.8Photo & Video

Pic Safe provides a dedicated secure vault for sensitive files, contrasting with general-purpose storage.

Lone Palm Labs

known forRetro — Photos with Friends

1 app4.6Photo & Video

Retro provides a private, social-sharing alternative to the storage-centric model of Amazon Photos.

MEA Mobile

known forPhoto Prints Now: CVS Photo

1 app4.9Photo & Video

Photo Prints Now bridges digital storage with local retail fulfillment for immediate physical prints.

Microsoft

known forMicrosoft Authenticator

1 app4.7Productivity

Essential security layer for employees accessing internal corporate networks and data.

Mixtiles

known forMixtiles · Tiles & Photo Books

1 app4.9Photo & Video

Mixtiles automates the transformation of mobile photos into physical wall art and books.

Nabu Casa

known forHome Assistant

1 app4.0Lifestyle

A privacy-focused, local-control alternative for power users who want to move away from cloud-based ecosystems like Alexa.

Okta

known forOkta Verify

1 app4.2Productivity

Centralized dashboard for employees to launch and authenticate into internal corporate applications.

Once Upon Publishing AB

known forOnce Upon | Photo book Creator

1 app4.7Photo & Video

Once Upon simplifies the creation of physical photo books from mobile libraries with minimal design effort.

Photomyne

known forPhoto Scan App by Photomyne

1 app4.7Photo & Video

Photomyne specializes in digitizing physical archives, addressing a gap in historical media management.

PlanetArt

known forFreePrints Photo Tiles

2 apps4.8Photo & Video

FreePrints Photo Tiles offers a low-friction physical display solution for photos stored in mobile libraries.

Popsa

known forPopsa | Print Your Photos

1 app4.7Photo & Video

Popsa converts digital libraries into physical keepsakes using automated layout technology.

Quizlet

known forQuizlet: More than Flashcards

1 app4.8Education

The go-to tool for AWS exam candidates to memorize service definitions and architecture components.

ServiceNow

known forNow Mobile

1 appBusiness

Enterprise portal for employee workflows, document access, and internal support requests.

Shutterfly

known forShutterfly: Prints Cards Gifts

1 app4.7Photo & Video

Shutterfly extends the photo-storage habit into physical print goods and custom gifts.

Slack Technologies

known forSlack

1 app4.6Developer Tools

The central communication hub where ChatOps and incident war rooms are typically hosted.

Snapfish

known forSnapfish: Photos Cards & Books

1 app4.6Photo & Video

Snapfish provides a high-frequency print-acquisition funnel for users managing digital photo albums.

Sonos

known forSonos S1 Controller

1 appLifestyle

Directly competes with Alexa's multi-room audio and music service integration features for high-end home entertainment.

Visual Supply Company

known forVSCO: Photo Editor & Presets

1 app3.5Photo & Video

VSCO targets the creative-community niche with film-emulation presets that Amazon Photos lacks.

Zeasn Info Technology Co.

known forUhale

1 app4.8Photo & Video

Uhale facilitates remote media sharing to physical digital frames, complementing cloud storage.

New entrants(2)

Codecademy

known forCodecademy Go

1 app4.7Education

The mobile companion to Codecademy's cloud and coding paths, focusing on quick, interactive review sessions.

yonas tena

known forMare: The Little Lost Sheep

1 app0.0Book

Users report: This newcomer targets the children's book market with an emphasis on interactive, animated storytelling rather than static text.

The Analyst's Read

The bottom line on AMZN Mobile

Bottom line

AMZN Mobile LLC is a powerhouse publisher that uses mobile as a critical retention layer for the broader Amazon ecosystem. Their ability to maintain a 4.54 weighted rating across 32M+ reviews demonstrates a highly disciplined product strategy at massive scale.

Frequently asked questions

How many apps does AMZN Mobile publish?
AMZN Mobile has 49 apps tracked by Marlvel, primarily in the Business category.
What kind of apps does AMZN Mobile make?
AMZN Mobile's portfolio is concentrated in Business and Utilities, with an average rating of 3.8/5 across rated apps.
What is AMZN Mobile's top app?
By review volume across the portfolio, Amazon Shopping is AMZN Mobile's best-known app tracked by Marlvel.
In how many countries are AMZN Mobile's apps available?
Marlvel has tracked AMZN Mobile's apps across 19 countries.

What fed this analysis

Apps analyzed:
43
With full intel:
43
With overview:
43
Website scraped:
yes
Social presence:
no

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by AMZN Mobile, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “AMZN Mobile intelligence.” Updated 2026-04-26. https://marlvel.ai/publishers/amzn-mobile-llc

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Data licensed under CC-BY-NC 4.0