Storytel - Audiobooks & Books icon
Storytel - Audiobooks Library icon

Storytel Sweden AB

For multilingual readers and listeners seeking a versatile, multi-format mobile library for entertainment and self-development.

2apps4.6(522.1K)Books & ReferenceBooks

Snapshot

Who is Storytel Sweden AB?

Providing a global digital library for multi-format consumption, allowing users to switch between audiobooks and ebooks seamlessly.

Target audience

Multilingual readersListeners seeking a versatileMulti-format mobile library for entertainment

Active nemesis

AMZN Mobile

Other rivals

Portfolio

Free 2
2
apps
Books1
Books & Reference1

Last updated

Storytel - Audiobooks & Books

vVARY

5mo ago

Intense

Publisher DNA

What defines Storytel Sweden AB?

Publisher DNA

Primary focus

Digital audiobook and ebook subscription service

Scale

indie

Target audience

Multilingual readers and listeners seeking a versatile, multi-format mobile library for entertainment and self-development.

Origin

Established in Sweden as a digital library platform providing access to audiobooks and ebooks across multiple languages.

Intense

Portfolio momentum

Maintains an intense development pace with 12 updates to their flagship title in the last 6 months, ensuring the platform remains current.

Last release 10d agoActive apps 1

Company profile

low confidence
Headquarters
Sweden

Portfolio

What does Storytel Sweden AB ship?

Apps

2 apps analysed

Storytel - Audiobooks & Books icon
Storytel - Audiobooks & Books

Big name books and exclusive stories you'll love to listen to.

4.4(511.8K)

Kids Mode secures family-segment retention

  • The extensive library of audiobooks provides a reliable source of entertainment for long-term loyal users
  • Unexpected playback position resets and chapter skipping force users to manually search for their progress

Distributed across 11 markets, strongest in Europe.

Based on 2 of 2 apps with localized market data · last scanned .

Americas (3)

  • United States2 / 2
  • Brazil1 / 2
  • Mexico1 / 2

Europe (6)

  • Germany1 / 2
  • Italy1 / 2
  • Netherlands1 / 2
  • Portugal1 / 2
  • Spain1 / 2
›+1 more europe market
  • Sweden1 / 2

Asia-Pacific (2)

  • India1 / 2
  • South Korea1 / 2

Core markets (2/2 apps)

United States

User Sentiment

How do users feel about their apps?

0

Positive apps

0

Neutral / mixed

1

Negative apps

25/100

Avg sentiment score

Rivals

Who does Storytel Sweden AB compete with?

The rivals identified

Nemeses(2)

AMZN Mobile

known forAmazon Kindle: Reading App

1 app4.9BooksBooks & Reference

Both platforms target readers who switch between audio and text formats, competing for the same subscription-based library audience.

Storytel Audiobooks USA

known forAudiobooks.com: Books & More

2 apps4.7BooksBooks & Reference

Both platforms target the same commuter and reader demographic with subscription-based access to large audiobook libraries, creating direct competition for monthly recurring revenue.

Contenders(17)

Audible

known forAudible: Audiobooks & Podcasts

1 app4.9BooksBooks & Reference

Both platforms target commuters and readers with hybrid audio and text formats, competing for the same subscription-based entertainment budget.

LitRes OOO

known forLitres: Books and audiobooks

1 app4.7BooksBooks & Reference

Dominates the Baltic and Eastern European market with a vast, localized library of e-books and audiobooks.

OverDrive

known forLibby, the library app

1 app4.9BooksBooks & Reference

Libby competes for the same audience of readers and listeners by providing digital access to books and audiobooks, directly challenging the subscription model of Storytel with a zero-cost alternative.

Rakuten Kobo

known forKobo Books & Audiobooks

1 app4.5BooksBooks & Reference

Both platforms target readers and audiobook listeners with subscription-based access to digital libraries, creating direct competition for the same user base.

Womanly

known forTempt: Romance Audiobooks

4 apps4.6BooksBooks & Reference

Targets romance enthusiasts with an unlimited subscription model for long-form audio content.

BookBeat AB

known forBookBeat: Audiobooks & E-books

1 app4.5Books & Reference

Both platforms compete for the same audience of audiobook and ebook listeners by offering subscription-based access to multi-format libraries.

Bookmate

known forBookmate. Listen & read books

1 app4.5Books & Reference

Both platforms offer a hybrid subscription model for audiobooks and ebooks, directly competing for users seeking multi-format consumption in a single library.

Digital Press Publishing

known forMy Books – Unlimited Library

1 app4.0Books & Reference

My Books competes with Storytel by targeting the same audience of audiobook and ebook consumers through a shared hybrid library model.

Goodreads

known forGoodreads: Book Tracker & More

1 app4.8Books

Both apps target avid readers, with Storytel providing direct content access while Goodreads serves as the primary tracking and discovery layer for the same user base.

Inkitt

known forGalatea: Books & Audiobooks

1 app4.5Books

A audiobooks and ebooks app competing with Storytel - Audiobooks Library.

Jatisari Inovasi Studio

known forApple Books

1 app4.4Books & Reference

Apple Books competes by offering a frictionless, subscription-free alternative for audiobooks and ebooks, directly challenging the subscription-based model of Storytel for users who prefer individual title ownership.

Nextory AB

known forNextory: Audiobooks & E-books

1 app4.4Books & Reference

Both platforms target readers and listeners with a hybrid audiobook and ebook subscription, creating direct competition for users seeking all-access literary libraries.

Patryk Kaflowski

known forLimitless Books and Audiobooks

1 app3.5Books & Reference

Limitless Books and Audiobooks competes by offering a zero-cost library of audiobooks and ebooks, directly challenging the subscription-based monetization model of Storytel for price-sensitive users.

Scribd

known forEverand: Audiobooks & Ebooks

1 app3.6Books & Reference

Both platforms target avid readers with hybrid audiobook and ebook subscriptions, creating direct competition for users seeking multi-format libraries.

SINGAPORE NEW READING TECHNOLOGY PTE

known forGoodNovel - Booktok, Stories

3 apps4.8Books

Both apps compete for the same mobile-first reading audience, though Storytel provides a flat-fee subscription model while GoodNovel utilizes a coin-based serialized fiction economy.

Techdelic Investment Co.

known forJoyLit: Novels, Stories

1 app3.8Books

JoyLit competes for the same mobile reading and listening audience by offering dual-format storytelling, though it focuses on serialized genre fiction rather than the broader library found in Storytel.

Wattpad

known forWattpad - Read & Write Stories

1 app3.8Books

Both apps compete for the same mobile reading time, though Storytel provides professional library access while Wattpad focuses on user-generated serialized fiction.

Same space(32)

Audioteka Group sp. z o.o.

known forAudioteka

2 apps4.9Books

Provides a broad library of audiobooks across multiple genres for users seeking on-demand listening.

BIR YUDUM KITAP YAYINCILIK ANONIM SIRKETI

known forFabula: Audiobook Summaries

1 app4.8Books

Provides 15-minute audiobook summaries and short stories for users seeking quick insights.

Brailion Ventures

known forAlphaNovel - Novels & Stories

2 apps4.6Books & Reference

Captures romance readers through exclusive content, though its aggressive paywall strategy creates a different retention profile than Storytel.

Cloudary Holdings

known forWebNovel - Read Novels & Manga

1 app4.1Books

Targets the same serialized fiction audience but focuses on high-volume web fiction and community-driven author matchmaking.

Dreame Media

known forDreame-Read Romance Stories

1 app4.3Books

Competes for the same mobile-first reader base by focusing on serialized romance and fantasy binge-reading.

Eleven Labs

known forElevenReader: Read Books Aloud

1 app4.4Books & Reference

Uses high-fidelity AI voice models to convert personal documents into audio, offering a technical alternative to Storytel's human-narrated audiobooks.

Empty Studio

known forBookology: Book Tracker

1 app4.8Books

Provides tools for organizing and tracking reading habits through a visual, skeuomorphic interface.

Fable

known forFable: Track & Discuss Books

1 app4.8Books

Blends media tracking with social network features to connect readers through shared interests and book clubs.

GoodNovel

known forMegaNovel: Fictions & Webnovel

1 app4.2Books

Targets serialized web-novel readers with a community-driven hub for fantasy and urban genres.

Google

known forGoogle Play Books & Audiobooks

1 app4.7Books

Serves as a transactional bookstore alternative that captures users through deep Android OS integration.

HONG KONG ZHONGHE CO.

known forAnyStories-Top Novels & Books

1 app4.5Books & Reference

Competes for reader time in the serialized fiction space using AI-driven discovery to manage a massive library.

HONGKONG COLLECT VISION

known forAstraNovel - Infinite Books

1 app4.9Books & Reference

Uses an ad-supported model to capture price-sensitive readers, contrasting with Storytel's subscription-focused approach.

HW FANTASY

known forMy Passion: Read Novel & Books

1 app4.4Books & Reference

Focuses on romance and fantasy genres with a mix of reading and listening, overlapping with Storytel's hybrid content strategy.

Hyperionics Technology

known for@Voice: Text to Speech Reader

1 app4.3Books & Reference

Functions as a utility for converting personal documents to audio, serving as a functional alternative to Storytel's audiobook player.

Inkitt

known forInkitt: Books, Novels, Stories

1 app4.5Books & Reference

Leverages reader-powered publishing to identify high-potential IP, creating a content funnel distinct from Storytel's licensed library.

Inkstone Software

known forAudiobooks HQ - audio books

1 app4.6Books

Offers a massive, subscription-free library of audiobooks for on-demand listening.

Jehovah's Witnesses

known forJW Library

1 app4.8Books & Reference

Serves a captive, mission-driven audience with a non-commercial model that avoids the subscription-based churn seen in Storytel.

Kobo Books

known forKobo | eBooks & Audiobooks

1 app4.5Books & Reference

Offers a broad digital library for ebooks and audiobooks, functioning as a direct content competitor to Storytel.

Legimi S.A.

known forLegimi - ebooks and audiobooks

1 app4.7Books

Provides unlimited access to e-books and audiobooks through a subscription model across four devices.

Libro.fm

known forLibro.fm Audiobooks

1 app4.9Books

Targets audiobook listeners with an ethical value proposition that routes profits to independent bookstores.

Midwest Tape

known forHoopla: Your Library Anywhere

1 app4.8Books & Reference

Delivers a multi-format library lending experience that competes with Storytel's subscription model by offering free, instant access.

Moboreader Technology USA Co

known forKnigorad - Read Novels & Books

2 apps3.8Books & Reference

Provides a free fiction library with daily updates, competing for the same casual reader attention as Storytel's free tier.

Moon+

known forMoon+ Reader

1 app3.5Books & Reference

Provides a highly customizable local reader for users who prefer managing their own ebook files over Storytel's subscription library.

Prestigio development team

known foreReader Prestigio: Book Reader

1 app4.8Books & Reference

Combines multi-format reading with text-to-speech functionality, serving users who want both ebook and audio capabilities like Storytel.

READ ASAP

known forAnyStories-Top Novels & Books

1 app4.6Books

Targets serialized genre fiction readers with a library of 20,000 novels and daily content updates.

Readink

known forReadink – Stories & Books

2 apps4.6Books & Reference

Targets the same serialized fiction audience as Storytel but relies on a coin-based monetization model that creates higher price sensitivity.

Readmio

known forReadmio: Read Aloud Books

1 app4.8Books

Enhances parent-child reading through interactive audio triggered by voice recognition.

STAR READING

known forWehear - Audiobooks & Stories

1 app4.6Books & Reference

Targets romance and paranormal listeners with hardware-integrated playback, providing a unique accessibility layer that Storytel lacks.

The StoryGraph

known forStoryGraph: Reading Tracker

1 app4.5Books

Offers data-driven insights and personalized recommendations as a functional alternative to legacy reading trackers.

TwoDoor Games

known forBookly: Book Tracker

1 app4.6Books

Complements the reading experience by providing habit-tracking and progress analytics for avid readers.

Zhivaya Biblioteka OOO

known forMyBook: books and audiobooks

1 app4.1Books

Offers a synchronized library of e-books and audiobooks for users needing cross-platform access.

窕翔 刘

known forNovelaria - Read Book, Booktok

1 app4.9Books

Focuses on serialized romance and werewolf fiction using a coin-gated content model.

New entrants(2)

Adrian Martinez Moreno

known forSlowRead: Book Tracker & TBR

1 app4.0Books

Encourages intentional reading habits through focus sessions and visual library management.

Radically Better

known forFreeAudiobooks: Listen Now

1 app4.4Books

Provides a library of modern audiobooks for users seeking quick, free access.

Frequently asked questions

How many apps does Storytel Sweden AB publish?
Storytel Sweden AB has 2 apps tracked by Marlvel, primarily in the Books category.
What kind of apps does Storytel Sweden AB make?
Storytel Sweden AB's portfolio is concentrated in Books and Books & Reference, with an average rating of 4.6/5 across rated apps.
What is Storytel Sweden AB's top app?
By review volume across the portfolio, Storytel - Audiobooks & Books is Storytel Sweden AB's best-known app tracked by Marlvel.
In how many countries are Storytel Sweden AB's apps available?
Marlvel has tracked Storytel Sweden AB's apps across 11 countries.

What fed this analysis

Apps analyzed:
1
With full intel:
0
With overview:
1
Website scraped:
yes
Social presence:
no

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Storytel Sweden AB, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Storytel Sweden AB intelligence.” Updated 2026-04-24. https://marlvel.ai/publishers/storytel-sweden-ab

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Data licensed under CC-BY-NC 4.0