Microsoft
For enterprise professionals, students, and knowledge workers requiring cross-platform document management and real-time collaboration tools.
Microsoft Word: Edit Documents
Snapshot
Who is Microsoft?
Empowering professionals and students with a unified, AI-enhanced ecosystem for seamless productivity and collaboration across all devices.
Target audience
Portfolio
Free 77Last updated
Microsoft Word: Edit Documents
vVARY
27d ago
Publisher DNA
What defines Microsoft?
Publisher DNA
Primary focus
Enterprise productivity and business collaboration tools
Scale
studio
Target audience
Enterprise professionals, students, and knowledge workers requiring cross-platform document management and real-time collaboration tools.
Portfolio momentum
Released 284 updates across 45 apps in the last 6 months with 43 active titles — maintaining an exceptionally high development cadence.
Portfolio
What does Microsoft ship?
Apps
77 apps analysed
The As Dusk Falls companion app makes making choices in game easy.
- The core game loop offers a unique and engaging experience for players who successfully connect
- Connection failures between mobile devices and the game console prevent users from starting sessions
Securely collaborate with others by viewing and sharing protected files.
Direct Intune management for IT admins
- Basic Utility
- Functional Failure
Analysis in progress
Distributed across 20 markets, strongest in Europe.
Based on 29 of 77 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (4)
- United States29 / 29
- Brazil24 / 29
- Mexico22 / 29
- Canada11 / 29
Europe (9)
- France25 / 29
- Italy24 / 29
- Germany23 / 29
- Netherlands23 / 29
- Portugal23 / 29
›+4 more europe markets
- Spain23 / 29
- Sweden22 / 29
- Turkey11 / 29
- United Kingdom11 / 29
Asia-Pacific (7)
- Japan24 / 29
- South Korea22 / 29
- India11 / 29
- Indonesia11 / 29
- Singapore11 / 29
›+2 more asia-pacific markets
- Vietnam11 / 29
- Australia10 / 29
Core markets (29/29 apps)
User Sentiment
How do users feel about their apps?
4
Positive apps
20
Neutral / mixed
24
Negative apps
38/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does Microsoft compete with?
The rivals identified
Nemeses(9)
A template-based design tool that increasingly competes with Clipchamp's quick-video-creation features.
Both apps target parents managing digital gaming habits, with Nintendo Switch Parental Controls capturing the console-specific audience while Microsoft Family Safety manages broader Windows and Xbox environments.
A massive creative platform that has expanded into AI video editing to capture the social media creator market.
known for
Filmora: AI Video Editor&Maker
Offers a similar feature-for-feature match including AI smart cutouts, templates, and a strong cross-platform presence.
The primary global competitor for social media video editing, offering nearly identical AI features, templates, and TikTok integration.
A primary rival in the enterprise digital rights management space, specifically designed for viewing encrypted corporate documents.
NewsBreak dominates the local-first news niche with a massive user base and a high-velocity release cadence that directly challenges MSN's generalist approach.
The most direct platform rival, mirroring Xbox's core value proposition of console-to-mobile social connectivity, remote play, and store management at a similar scale.
Zedge dominates the personalization space through a massive, community-driven content library that creates a high-frequency engagement loop.
Contenders(17)
Focuses heavily on high-quality social media templates and text animations for creators and small brands.
The industry standard for viewing protected PDFs, often used as an alternative for AIP's PDF-specific viewing capabilities.
Kidsee competes for the same parent demographic by offering screen time limits and device monitoring on mobile, directly overlapping with the core utility of Microsoft Family Safety.
Both applications target parents managing family digital habits, with Microsoft Family Safety focusing on the Microsoft ecosystem while AT&T Secure Family targets cross-carrier users via a subscription model.
Both apps target parents managing digital habits, with OurPact competing for the same user base by offering granular monitoring features that Microsoft Family Safety lacks.
Google News leverages its massive search data to provide a highly personalized news experience that rivals MSN's tailored feed.
Apple News maintains a strong position through deep iOS system integration and a premium subscription model.
Both applications target parents managing digital habits through screen time regulation and content filtering, creating direct competition for the same user base.
Users report: Both applications target parents managing child screen time and digital habits, with both offering free-to-use models on mobile platforms.
Both applications target parents managing digital safety and screen time, with Microsoft Family Safety focusing on Windows and Xbox environments while Mobicip centers on Apple device management.
Both apps target parents managing digital habits, with Qustodio competing for the same user base by offering granular monitoring and filtering that overlaps with Microsoft's native controls.
Both applications target parents managing digital habits, sharing core functionality in content filtering and activity reporting across mobile devices.
A direct launcher competitor that focuses on aesthetic customization and system-level integration for specific hardware markets.
Competes for the 'Entertainment' category share by dominating the 'watch' and 'community' aspects of the gaming lifecycle.
The dominant PC-gaming companion; its high update frequency and security focus (Steam Guard) make it a daily-use app for the PC-half of Xbox's audience.
Both applications target parents managing digital habits, with Verizon Family expanding the scope to include physical location and driving safety metrics for its postpaid customer base.
Yahoo News serves as a direct legacy competitor with a similar broad-interest news and finance aggregation strategy.
Same space(31)
Provides online status tracking for family members, focusing on activity monitoring rather than device-level blocking.
Addresses child wellbeing through emotional support, serving as a softer alternative to the monitoring focus of Microsoft Family Safety.
A hardware-software hybrid that acts as a 'Meta-Launcher' for Xbox, PlayStation, and Steam content.
A publisher-specific social hub that, despite corporate ties, remains a distinct destination for a high-value segment of the Xbox/PC audience.
Uses a gamified reward loop to manage screen time, contrasting with the administrative control model of Microsoft Family Safety.
A direct competitor in the interactive fiction genre that focuses on licensed adaptations of popular romance novels.
known for
WSJ: Exclusive News & Insights
Represents the premium, high-authority segment of the news category that MSN aspires to include in its feed.
This app dominates the interactive narrative space, serving as the primary benchmark for choice-based storytelling mechanics.
Targets power users who prefer manual control over their news sources rather than algorithmic feeds.
Offers a comprehensive location management system for families, providing a direct alternative to the location features in Microsoft Family Safety.
Prioritizes privacy-conscious location sharing, offering a less intrusive alternative to the monitoring tools in Microsoft Family Safety.
A streamlined version of InShot focusing on quick cuts and social media exports.
Provides a non-monetized alternative to Microsoft Family Safety for users who require hard app blocking rather than simple reporting.
Targets the family safety market with location tracking, though users allege the service functions as a fraudulent operation.
Complements Microsoft Family Safety by providing real-time GPS location tracking for children, which the source app lacks.
Focuses exclusively on the 'Clip Sharing' pain point that Xbox users often complain about regarding the native app's clunkiness.
Directly competes for family attention by offering location-based safety features that augment the digital habit management provided by Microsoft.
The gold standard for professional mobile editing; while more complex, it competes for the high-end creator market.
Focuses on individual productivity and focus sessions, serving as a personal wellbeing tool rather than a family-wide management system.
Focuses on high-end aesthetic filters and AI effects that social media creators use to polish their videos.
Offers a more aggressive, gamified approach to screen time management than Microsoft Family Safety by using financial stakes to enforce digital boundaries.
Provides basic location tracking and SOS alerts for families, serving as a simplified alternative to Microsoft Family Safety.
Focuses on mindfulness and digital detox, providing a low-friction alternative to the administrative management of Microsoft Family Safety.
Represents the shift toward creator-led, newsletter-style news consumption which competes for user attention.
Shares the same developer ecosystem and personalization category, though it focuses on input utility rather than home screen management.
Targets the family safety market with driving insights, though it currently lacks the active development cycle of Microsoft Family Safety.
While more open-world, it competes for the same audience seeking emotionally resonant, social-first gaming experiences.
Focuses on positive reinforcement for screen time management, contrasting with the restrictive control model of Microsoft Family Safety.
Uses a friendly character to encourage focus, serving as a softer alternative to the restrictive controls of Microsoft Family Safety.
Provides a location-based safety utility for private groups, serving as a standalone alternative for real-time tracking.
Combines location tracking with memory logging, offering a social-focused alternative to the utility-focused Microsoft Family Safety.
New entrants(9)
An emerging personalization tool that captures user intent through specialized keyboard aesthetics and creative text styling.
Highly viral AI image generator that competes for the attention of casual creative users.
Expanding from photo background removal into automated video tools for small business product showcases.
Rapidly growing encrypted storage solution moving into the enterprise space with strong privacy focus.
An emerging hardware-agnostic launcher that aims to be the 'Home Screen' for mobile gamers using controllers.
Rapidly evolving into a primary news discovery engine through community-driven curation and real-time discussion.
Disrupting the local news space by focusing on real-time, user-generated safety alerts and live video.
High release velocity suggests an aggressive push to maintain relevance in the social party-game category.
Extends screen time management with family-wide scheduling, providing a more collaborative approach than the individual-focused Microsoft Family Safety.
Frequently asked questions
How many apps does Microsoft publish?
What kind of apps does Microsoft make?
What is Microsoft's top app?
In how many countries are Microsoft's apps available?
What fed this analysis
- Apps analyzed:
- 45
- With full intel:
- 42
- With overview:
- 45
- Website scraped:
- yes
- Social presence:
- yes