The New York Times Company
For intellectually curious adults seeking credible journalism, daily mental stimulation through puzzles, and premium lifestyle content.
NYTimes: US and Global News
Snapshot
Who is The New York Times Company?
Delivering high-quality journalism and lifestyle utilities through a bundled subscription ecosystem of news, games, cooking, and sports.
Target audience
Portfolio
Free 10Last updated
NYTimes: US and Global News
v11.86.1
2mo ago
Publisher DNA
What defines The New York Times Company?
Publisher DNA
Primary focus
Digital news and lifestyle subscription ecosystem
Scale
indie
Target audience
Intellectually curious adults seeking credible journalism, daily mental stimulation through puzzles, and premium lifestyle content.
Portfolio momentum
Maintained an intense development pace with 40 updates across 5 active apps in the last 6 months, including a major release within the last 11 days.
Portfolio
What does The New York Times Company ship?
Apps
10 apps analysed
Simple recipes and kitchen tips for easy meal planning. Your digital cookbook.
Deep library of 20,000+ professional recipes
- Recipe Quality
- Ads in Paid Subscription
Simple recipes and kitchen tips for easy meal planning. Your digital cookbook.
Instacart integration creates a direct path from discovery to grocery fulfillment
- The vast and diverse recipe collection provides reliable inspiration for cooks of all skill levels
- Search functionality fails to retrieve relevant results unless the user enters the exact recipe title
Go word-to-word. Challenge yourself or friends in this 2-player word board game
Ad-free environment creates a defensible barrier against ad-fatigued users
- Minimalist interface design provides a refreshing alternative to the cluttered, ad-heavy experience of competing word games
- Persistent UI regressions following the latest update prevent players from rearranging tiles on their racks
A collection of engaging word and logic games with puzzles for all skill levels
Unique AI-powered analysis bots (WordleBot)
- High-Quality Puzzle Design
- Battery Drain & Overheating
Analysis in progress
Distributed across 20 markets, strongest in Europe.
Based on 4 of 10 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (4)
- Canada4 / 4
- Mexico4 / 4
- United States4 / 4
- Brazil2 / 4
Europe (9)
- Spain4 / 4
- Turkey4 / 4
- United Kingdom4 / 4
- France2 / 4
- Germany2 / 4
›+4 more europe markets
- Italy2 / 4
- Netherlands2 / 4
- Portugal2 / 4
- Sweden2 / 4
Asia-Pacific (7)
- Australia4 / 4
- India4 / 4
- Indonesia4 / 4
- Singapore4 / 4
- Vietnam4 / 4
›+2 more asia-pacific markets
- Japan2 / 4
- South Korea2 / 4
Core markets (4/4 apps)
User Sentiment
How do users feel about their apps?
1
Positive apps
3
Neutral / mixed
3
Negative apps
48/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does The New York Times Company compete with?
The rivals identified
Nemeses(8)
Both apps target home cooks through editorial-led recipe collections and subscription-based monetization models. They compete directly for the same audience seeking professional culinary guidance.
Both apps target sports fans, but Soccer Live Scores & News captures the real-time, score-tracking audience that The Athletic fails to serve due to its focus on long-form journalism.
Meowdoku competes for the same daily logic puzzle audience as NYT Games, targeting users seeking mental stimulation through grid-based deduction. It captures the same casual puzzle segment by offering a free-to-play logic experience that functions as a direct alternative to the NYT Games daily ritual.
Both apps compete for the attention of sports fans, with the Premier League app capturing the high-frequency, live-score-tracking audience that The Athletic struggles to retain due to its subscription-gated model.
Both apps compete for the same casual word-puzzle demographic, with NYT Crossplay offering an ad-free experience while Word Tiles targets relaxation through a tile-based loop.
Both apps compete for the attention of news-conscious readers, with the NYTimes using a subscription-based lifestyle bundle while CBC News captures the same audience through a free, ad-supported model focused on Canadian regional and national coverage.
Both apps compete for home cooks seeking centralized recipe management and meal planning tools, targeting users who want to organize cooking content from external sources.
Both apps target home cooks managing meal plans, but Recipe Keeper captures users seeking one-time purchase models instead of the recurring subscription model used by NYT Cooking.
Contenders(49)
365Scores functions as a broad-spectrum data aggregator, capturing the high-frequency score-checking habit that The Athletic's long-form content does not address.
BBC targets the same global news audience by providing high-quality documentaries and live broadcasts that leverage a trusted brand identity.
Both apps compete for the same sports-interested user base, with BBC Sport providing free, broad-spectrum news and live scores that directly challenge the subscription-gated model of The Athletic.
Both apps target home cooks seeking editorial-grade recipes, competing for the same subscription-based audience through curated culinary content.
Both apps compete for the same sports fan's attention, with The Athletic capturing the deep-analysis segment and LiveScore capturing the real-time score-tracking segment.
Both apps compete for the daily attention of sports fans, with The Athletic providing investigative analysis and OneFootball providing real-time match tracking and live streaming.
NewsBreak targets the same news-conscious audience by mapping community-specific events to user zip codes to drive hyper-local engagement.
Both apps compete for the same sports-interested user base, with The Athletic capturing the long-form reader and Yahoo Sports capturing the real-time score and fantasy manager.
Both apps compete for the daily attention of sports fans, with The Athletic targeting deep analysis while Yalla Shoot focuses on real-time score tracking and match data.
Both apps compete for the attention of English-speaking readers seeking international news and geopolitical analysis. They overlap in their target audience of news-conscious individuals interested in global affairs.
Both apps compete for the attention of intellectually curious readers through subscription models that combine high-quality journalism with interactive leisure features like crosswords and quizzes.
Both apps compete for the same daily mental stimulation habit, targeting puzzle enthusiasts who allocate time to word and logic games.
Both apps compete for the same sports-focused audience, with The Athletic providing long-form journalism while beIN SPORTS offers real-time scores and video highlights.
Both apps compete for the attention of sports fans, with The Athletic focusing on long-form journalism while BeSoccer provides real-time match data and statistics.
Both apps compete for the daily home-cooking habit by offering recipe discovery and integrated grocery shopping tools. They target the same audience of home cooks seeking meal planning convenience.
Cafeyn competes by offering a multi-publisher newsstand model that contrasts with the single-publisher, high-frequency lifestyle bundle of the NYTimes. Both apps target news-conscious readers seeking a centralized source for daily content.
CBS Sports competes for the same sports-fan attention by offering real-time scores and live streaming, forcing The Athletic to defend its premium editorial value against a free, multi-media alternative.
Manages fantasy leagues for fans who use The Athletic for expert player projections and matchup insights.
Both apps target home cooks seeking meal planning and recipe organization, competing directly for the user's primary digital kitchen hub.
Both apps compete for the same daily news audience, with CNN's live-first video infrastructure directly challenging the NYTimes's text-heavy reporting model.
Users report: CookBook competes by offering a universal recipe ingestion tool that captures content from social media and photos, directly challenging the manual entry limitations of NYT Cooking.
CookNest competes by offering a utility-focused recipe aggregator that captures user-generated content from social platforms, directly challenging the editorial-only model of NYT Cooking.
This community-driven platform focuses on user-uploaded content and social sharing, contrasting with the professional editorial standards of NYT Cooking.
Deglaze competes by offering a utility-focused recipe organizer that addresses specific feature gaps in NYT Cooking, such as universal recipe saving and interactive cooking modes. It targets the same home cook demographic seeking to manage their culinary library.
Both apps target high-intent readers seeking investigative journalism, competing for the same premium subscription wallet share among globally-minded news consumers.
known for
WSJ: Exclusive News & Insights
Both apps compete for the same high-intent, subscription-based news audience, with the NYTimes utilizing a lifestyle bundle while the WSJ focuses on professional financial utility.
Both apps target home cooks with subscription-gated recipe content, competing for the same user base seeking professional-grade meal planning and grocery management.
GOAL competes for the same football-focused audience by providing free, real-time match data and analytics that overlap with the sports coverage found in The Athletic.
Both apps compete for the same sports-fan attention, but FOX Sports captures the live-streaming and real-time score audience that The Athletic's subscription-gated, editorial-focused model ignores.
Both apps compete for the attention of sports fans, with the rival providing real-time match data while The Athletic focuses on long-form journalism and expert analysis.
Both apps compete for the daily news habit of informed readers, with Google News providing free, multi-perspective aggregation while NYTimes offers a premium, bundled lifestyle experience.
Both apps target home cooks requiring meal planning and grocery integration, competing directly for the same daily utility slot in the kitchen.
Both apps compete for the same daily brain-training audience, with NYT Games offering a premium subscription model while Clue Master targets casual users through a narrative-driven, ad-supported logic loop.
Both apps compete for the home cook's attention by providing recipe discovery and meal planning tools, with the rival capturing the specific air fryer niche that NYT Cooking addresses through broader editorial content.
Both apps target home cooks, but Mealime focuses on reducing decision fatigue through automated meal planning and grocery lists, whereas NYT Cooking focuses on editorial-tested recipe discovery.
Both apps target home cooks seeking recipe discovery and grocery management, with Mob competing directly for the meal-planning workflow via ingredient-based search and shopping list integration.
Both apps target home cooks managing meal planning and grocery lists, but All My Meals focuses on aggregating social media content while NYT Cooking provides editorial-tested recipes.
News Today competes for the same news-conscious audience by offering a centralized aggregator for local and global headlines, directly challenging the role of NYTimes: US and Global News as a primary information source.
Both apps compete for the time-constrained home cook, with NYT Cooking offering editorial recipe depth and MealPrepPro providing automated health-focused planning.
Both apps compete for the attention of news-conscious readers by bundling hard news with lifestyle content and video reporting. They vie for the same daily habit in the general news category.
Both apps compete for the same English-speaking, subscription-based international news audience, forcing a choice between a broad lifestyle bundle and a specialized European reporting perspective.
SuperCook competes by solving the specific problem of pantry-based meal planning, capturing users who prioritize food waste reduction over editorial curation.
Herbi competes for the same home cooking audience by offering automated meal planning and external recipe scraping tools that directly address gaps in the NYT Cooking feature set.
Both apps compete for the same subscription-based news reader demographic by bundling daily journalism with lifestyle content like puzzles and recipes.
Both apps compete for the same high-intent news audience, utilizing subscription models to gate premium journalism.
Reuters competes for the same professional and global news audience, offering real-time financial market data and concise reporting that overlaps with the core news consumption of NYTimes subscribers.
Both apps compete for the attention of sports fans, with the rival focusing on real-time score tracking while The Athletic provides long-form editorial analysis.
GoalAlert competes for the same sports fan's attention by providing real-time score updates and match statistics, which overlap with the real-time update feature of The Athletic.
Both platforms target home cooks through subscription-based recipe libraries, creating direct competition for time spent in the kitchen. The rival differentiates by locking its content to specific hardware, while NYT Cooking: Quick Tasty Meals offers a platform-agnostic editorial experience.
Same space(93)
DAZN serves as a direct live-streaming alternative for fans who prioritize watching games over reading the investigative journalism found in The Athletic.
The official Bundesliga app targets a specific league audience, offering free highlights and fantasy tools that contrast with The Athletic's broader, paid-subscription model.
ESPN serves as a comprehensive fantasy sports hub, capturing the high-intent user base that The Athletic's editorial model often overlooks.
Crossword Master targets the same casual word-puzzle audience but uses a distinct Scandinavian-style clue mechanic.
FotMob serves as a high-retention alternative for soccer fans, offering real-time data that complements the long-form content provided by The Athletic.
Wordgrams competes for the daily crossword habit by introducing a social, two-player turn-based loop.
Ground News targets the same news-conscious audience by providing a tool for critical media consumption that exposes bias and ownership structures.
Sofascore competes for the same sports-fan attention by providing real-time statistical depth that contrasts with The Athletic's editorial-first approach.
CookGo uses AI to parse social media recipes into structured workflows, targeting users who want to move from discovery to cooking without manual entry.
Kitchen Stories mirrors the editorial recipe discovery of NYT Cooking but emphasizes social-first recipe imports.
Breaking News targets the same news-conscious audience by combining hundreds of trusted sources into a personalized aggregator and social network.
Mealy AI provides automated meal planning and recipe generation, targeting users who want to eliminate the daily decision-making process.
BigOven serves as a legacy recipe management tool that competes with NYT Cooking for the same long-term digital cookbook user base.
Bleacher Report acts as a high-frequency news aggregator, capturing the casual, video-driven audience that finds The Athletic's subscription-gated content too restrictive.
Word Salad targets the same daily-puzzle audience with a unique grid-clearing mechanic.
Provides a social-first fantasy platform for users who read The Athletic for expert draft and player analysis.
Bloomberg targets the same professional news audience by providing data-driven insights and market monitoring tools for business leaders.
Snap News targets the same audience by using AI-powered discovery to bridge the gap between local community stories and global perspectives.
CGTN targets a global news audience by offering content from a different perspective, supporting five languages to reach international users.
This app targets air fryer owners with specific recipes and timing alerts, serving a niche hardware-focused audience.
Live Football TV provides a hybrid streaming and score-tracking experience, targeting the global football audience that The Athletic serves through written content.
My Recipe Box provides an offline-accessible digital cookbook that competes with NYT Cooking by allowing users to consolidate their own scattered web-based recipe collections.
CNN competes for the same real-time news audience by leveraging its brand authority and premium video content to drive high-intent engagement.
Outlier targets the professional handicapper segment, offering data-driven betting research that serves as a high-utility tool rather than an editorial destination.
Crossword Quiz modernizes the crossword format to attract casual players who prefer visual and lateral thinking.
Cooklist automates inventory management by syncing with loyalty cards, a logistics-heavy feature absent in NYT Cooking.
Cookpad serves as a global community repository for personal recipe collections, offering a social-first alternative to the editorial-led database of NYT Cooking.
Recipe Bro serves as a personal cookbook manager that aggregates web-based recipes, offering a utility-focused alternative to the editorial content of NYT Cooking.
Deliveroo provides the logistics layer for the ingredients or meals that NYT Cooking users plan, acting as a fulfillment partner rather than a recipe source.
Local News acts as a personalized aggregator that targets the same user base by filtering global and local headlines through an AI-driven algorithm.
Supplies fast score updates for fans who read The Athletic for match analysis.
Eatr competes for the same meal-planning intent as NYT Cooking but shifts the focus toward automated dietary tracking and weight management.
eMeals provides a structured, diet-specific planning service that complements the broader, discovery-focused library of NYT Cooking.
Factor_ provides ready-to-heat meals for busy users, replacing the cooking process entirely rather than assisting with recipe discovery like NYT Cooking.
Crossword Puzzle Universe targets the same crossword demographic with a focus on traditional American-style grid puzzles.
Feedly serves the same professional news audience by offering a centralized, filterable feed that aggregates high-volume content from millions of sources.
Offers live match information for sports enthusiasts who supplement The Athletic's reporting with real-time score tracking.
Flavorish focuses on the viral recipe-saving workflow that NYT Cooking users often perform manually via browser bookmarks.
Aggregates niche sports coverage for fans who read The Athletic for specialized discipline reporting.
Provides live broadcast access for fans who read The Athletic for collegiate and professional sports coverage.
FOX News targets the same news-conscious audience by providing 24/7 access to breaking national stories and expert analysis.
Gronda serves the professional culinary segment, contrasting with the home-cook focus of NYT Cooking through its Michelin-starred masterclass library.
HOF targets high-intent bettors with analytical tools, serving as a specialized research platform that contrasts with the general sports journalism of The Athletic.
Frigo Magic maps pantry inventory to a recipe database, focusing on food-waste reduction for budget-conscious users.
Haystack News targets the same news-conscious audience by offering a variety of local and world news coverage in a single streaming platform.
HelloFresh provides the physical fulfillment of the recipes that NYT Cooking users only provide in digital format.
HelloFresh offloads the entire meal planning and grocery procurement process to a subscription service, serving users who prioritize convenience over the creative control found in NYT Cooking.
Paprika functions as a utility-first alternative to NYT Cooking, prioritizing personal recipe organization and data ownership over editorial content.
Hindustan Times provides a localized alternative for users who require 24/7 live news updates and regional coverage not prioritized by the NYTimes.
HuffPost targets a similar demographic of news readers but focuses on an empathy-driven narrative style rather than the NYTimes multi-product bundle.
Apple Sports serves as a streamlined, ad-free utility that competes for the same screen real estate as The Athletic's score-tracking features.
This app targets families and couples by automating menu generation based on specific dietary needs and existing pantry items, focusing on household management.
Koora Live provides a lightweight, score-focused experience for global soccer fans, serving as a lower-friction alternative to The Athletic's premium content.
This app provides a standard match-tracking utility for football fans, acting as a free, data-focused alternative to The Athletic's subscription-based sports news.
This app provides a lightning-fast alternative for soccer fans who prioritize immediate score updates over the long-form journalism featured in The Athletic.
Wordzee! adds a competitive, social layer to the word-puzzle experience that is absent in the NYT suite.
Supplies real-time score data for bettors and fans who read The Athletic for deeper match context.
This app targets the casual score-tracking audience that The Athletic fails to capture due to its subscription-gated model.
This app targets the U.S. soccer fan base with real-time updates, acting as a lightweight score-tracking utility compared to the deep editorial focus of The Athletic.
It functions as a lightweight, offline alternative for users who prefer a simple grid-filling experience without the social or brand-led features of NYT Crossplay.
Acts as the official streaming destination for basketball fans who read The Athletic for team-specific reporting.
NBC Sports provides exclusive live event streaming that acts as a visual counterpart to the written analysis found in The Athletic.
Offers match tracking for football fans who read The Athletic for general league news.
The NFL official app captures the dedicated league-specific audience that The Athletic serves, but does so through exclusive broadcast rights and official league data.
Opera News targets a broad news audience by utilizing data-efficient aggregation to serve localized content in bandwidth-constrained markets.
Wordscapes Search captures the casual puzzle segment by offering a relaxing alternative to the high-pressure NYT daily ritual.
Contexto offers a semantic-based guessing game that serves as a modern, AI-adjacent alternative to Wordle.
SO VEGAN provides a niche, plant-based alternative to the generalist recipe library of NYT Cooking.
Daily Themed Crossword Puzzles competes for the same daily habit loop by focusing on high-frequency, topic-specific content.
PressReader serves the same global news audience but differentiates by providing authentic print-replica access to thousands of international publications.
Meal Planner & Weekly Menu targets the same household-planning segment as NYT Cooking but adds nutritional tracking features.
Honeydew automates the recipe-saving workflow for social-media-heavy users, serving as a specialized companion to NYT Cooking's static library.
Redstone serves as a direct utility alternative for crossword enthusiasts who reject the subscription model of NYT Games.
RugbyPass serves as a niche vertical destination for rugby fans, offering specialized content that complements the general sports coverage found in The Athletic.
Samsung Food functions as a web-scraping aggregator that provides meal planning utility, targeting users who want to centralize scattered online recipes without manual entry.
theScore competes for the same North American sports fan base by using real-time notifications to build a daily habit that rivals The Athletic's retention strategy.
Provides user-driven score tracking for fans who read The Athletic for broader sports coverage.
My Moulinex ties recipe content directly to hardware ownership, creating a retention loop that NYT Cooking does not possess.
Serves as a live broadcast hub for UK sports fans who read The Athletic for team-specific news.
SmartNews targets the same news-conscious audience by pairing AI-driven content curation with a rewards-based engagement loop to drive daily usage.
Stashcook acts as a recipe-organizing utility that helps users manage the content they discover outside of NYT Cooking.
Kitchen Book Recipes acts as a digital chef assistant that organizes recipes by region and ingredient, targeting users who want a structured, offline-capable library.
mise targets the grocery-logistics segment of the home-cooking market, focusing on budget and waste reduction rather than editorial recipe quality.
The Economist targets the same high-value, news-conscious audience by providing fact-checked investigative journalism that offers a distinct intellectual edge.
The Financial Times targets the professional segment of the news audience by anchoring its value proposition on high-grade financial intelligence and market data.
TGB targets the same health-conscious home cook as NYT Cooking but prioritizes dynamic grocery list generation over editorial content.
Reuters targets the same global news audience by providing a neutral, wire-service reporting style that serves as a verified source for professionals.
TOI targets the same news-conscious audience by providing breaking news and expert journalism across multiple cities and languages.
Measy focuses on budget-conscious meal planning that integrates with specific supermarket pricing, targeting users who want to control grocery spend.
Offers real-time score updates for users who read The Athletic for match highlights and analysis.
Delivers rapid score updates for fans who use The Athletic for long-form match recaps.
Samsung Food targets the same home-cook demographic but creates a hardware-dependent lock-in that NYT Cooking lacks.
X functions as the primary real-time news source for users who find the NYTimes editorial cycle too slow for breaking events.
New entrants(5)
Provides betting analysis for fans who read The Athletic for expert sports reporting.
Offers fast score access for US sports fans who read The Athletic for professional league reporting.
RecipeLab targets the fitness-focused user segment of NYT Cooking with AI-driven nutrition tracking.
AirfryAddict bridges the gap between air fryer recipe discovery and appliance commerce, serving users who are actively researching hardware upgrades.
NeatEat focuses on the budget-conscious shopper, providing a financial layer to meal planning that NYT Cooking lacks.
Frequently asked questions
How many apps does The New York Times Company publish?
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What fed this analysis
- Apps analyzed:
- 6
- With full intel:
- 4
- With overview:
- 6
- Website scraped:
- yes
- Social presence:
- no