Plant Future 22
For health-conscious individuals and families seeking to adopt or maintain a plant-forward diet through accessible, guided cooking.
SO VEGAN: Healthy RecipesSnapshot
Who is Plant Future 22?
Simplifying plant-based living through creator-led recipe guides and integrated meal planning tools for health-conscious home cooks.
Target audience
Portfolio
Free 1Last updated
SO VEGAN: Healthy Recipes
v3.2.198
7mo ago
Publisher DNA
What defines Plant Future 22?
Publisher DNA
Primary focus
Plant-based culinary content and meal planning
Scale
indie
Target audience
Health-conscious individuals and families seeking to adopt or maintain a plant-forward diet through accessible, guided cooking.
Origin
Launched in 2016 by plant-based cooking duo Roxy and Ben to celebrate delicious plant-based cooking.
Signature Patterns
- •Creator-led content strategy featuring founders Roxy and Ben
- •Monetization via a subscription-based model
- •Focus on utility features including smart filtering and integrated shopping lists
- •High-frequency update cadence for content and feature maintenance
Portfolio momentum
Maintaining an active development cycle with 8 updates released in the last 6 months for their single flagship title.
Company profile
medium confidence- Founded
- 2016
Portfolio
What does Plant Future 22 ship?
Apps
1 app analysed
Over 600 quick, easy and delicious plant-based recipes, shopping list + videos
Rivals
Who does Plant Future 22 compete with?
The rivals identified
Nemeses(1)
Both apps target the plant-based cooking market with free-to-access recipe libraries, creating direct competition for daily meal planning users.
Same space(20)
Provides a focused toolset for vegan lifestyle management, including calorie tracking and yoga routines.
Uses a global community-driven content model to solve daily meal planning friction without heavy ad reliance.
Acts as a central repository for recipes collected from social media and external websites.
Provides easy-to-follow vegetarian recipes for users looking for quick, healthy home-cooked meals.
Provides doctor-approved recipes to help users meet specific health goals through structured meal planning.
Offers curated culinary content from professional chefs to provide a premium, editorial-led cooking experience.
Targets specific appliance users with a collection of recipes tailored for air fryer cooking.
Bridges the gap between meal planning and grocery procurement for busy households.
Bridges recipe discovery with supermarket shopping to reduce food waste for home cooks.
Automates grocery lists and macro-adjusted meal plans to support health-conscious families.
Offers a massive library of plant-based recipes for users seeking diverse vegan cooking inspiration.
Consolidates social media recipe content into a structured system for home cooks.
Leverages influencer credibility to provide a premium, plant-based meal planning experience.
Targets UK grocery shoppers with pantry-aware planning to reduce household spending.
Offers social media recipe importing to consolidate external inspiration into a single meal plan.
Helps users locate vegan-friendly businesses and restaurants to support a plant-based lifestyle outside the home.
Combines plant-based recipes with community-driven wellness and fitness content for a holistic lifestyle approach.
Provides a high-trust editorial database that serves as a premium alternative to casual recipe aggregators.
Serves as a hardware-locked companion for TM6 owners, providing guided cooking that automates meal execution.
Integrates with SmartThings Cooking to lock users into the Samsung hardware environment for recipe management.
New entrants(2)
Uses AI and computer vision to assist fitness enthusiasts with meal planning and nutrition tracking.
Simplifies weekly meal planning by generating shopping lists based on user budget and dietary preferences.
The Analyst's Read
The bottom line on Plant Future 22
Bottom line
Plant Future 22 LTD is a well-positioned indie publisher that effectively monetizes an established social brand through a high-utility niche app. Their disciplined update cadence and subscription focus signal a stable, content-driven business model.
Frequently asked questions
How many apps does Plant Future 22 publish?
What kind of apps does Plant Future 22 make?
What is Plant Future 22's top app?
What fed this analysis
- Apps analyzed:
- 1
- With full intel:
- 0
- With overview:
- 1
- Website scraped:
- no
- Social presence:
- no