CBS Interactive
For general entertainment consumers and sports enthusiasts seeking live event coverage, network television on-demand, and fantasy league tools.
Paramount+
Snapshot
Who is CBS Interactive?
Providing a unified digital gateway to premium broadcast television, live sports, and real-time news for global audiences.
Target audience
Portfolio
Free 8Last updated
Paramount+
v15.15.1
4mo ago
Publisher DNA
What defines CBS Interactive?
Publisher DNA
Primary focus
Multi-vertical media streaming and sports management
Scale
indie
Target audience
General entertainment consumers and sports enthusiasts seeking live event coverage, network television on-demand, and fantasy league tools.
Signature Patterns
- •Heavy reliance on live-streaming integration for sports and news events
- •Freemium monetization via TV provider authentication or standalone subscriptions
- •Cross-platform availability with a focus on multi-device synchronization
- •Integration of expert insights and real-time data feeds in sports titles
Portfolio momentum
Released 36 updates across 8 apps in the last 6 months with flagship titles updated within the last 15 days, indicating high development activity.
Portfolio
What does CBS Interactive ship?
Apps
8 apps analysed
CBS Sports is your source for top sports news, scores, videos and more!
24/7 free streaming networks (HQ, Golazo)
- Comprehensive Sports Coverage
- Aggressive Review Prompts
Single-market publisher, every app ships only to United States.
Based on 3 of 8 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (1)
- United States3 / 3
Core markets (3/3 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
1
Neutral / mixed
1
Negative apps
37/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does CBS Interactive compete with?
The rivals identified
Nemeses(2)
Directly competes for the family and 'franchise' audience (Star Wars/Marvel vs. Star Trek/Yellowstone).
Peacock is the most direct 'broadcast-to-streaming' rival, mirroring Paramount+'s strategy of leveraging a major legacy network (NBC vs. CBS) and exclusive NFL/sports rights.
Contenders(6)
Strongest competitor for the younger demographic, utilizing a 'Team Stream' social-first approach to sports news.
Direct broadcast peer that competes for the same 'couch-viewer' audience with a heavy emphasis on live streaming and gambling.
The scale leader with a massive release velocity (27 updates in 6 months) that sets the industry standard for mobile UX and discovery algorithms.
A high-velocity rival with 14 releases in 6 months, focusing on a betting-integrated user experience that the target currently lacks.
Competes for the 'prestige' subscriber who values high-production-value originals and blockbuster cinema releases.
A legacy contender that maintains relevance through a massive existing user base and free-to-play sports gaming.
Same space(7)
While primarily a gaming app, it competes for the same 'second-screen' attention during live games.
Acts as both a distribution partner (Channels) and a competitor for high-end original content.
Represents the 'League App' threat where users go for deep, single-sport immersion instead of a generalist aggregator.
A data-heavy peer that prioritizes deep analytics and global coverage over US-centric broadcast rights.
A direct peer to the 'Showtime' component of Paramount+, focusing on premium cable originals.
Occupies the premium journalism niche with a high release cadence (27 updates) focused on long-form content over live video.
The leader in FAST (Free Ad-supported Streaming TV), competing for the 'casual/free' viewer.
New entrants(3)
A rising threat in the sports space with an extremely high release cadence (26 updates in 6 months).
A rising threat in the 'utility' space, focusing entirely on the data and tools needed for the modern sports bettor.
Rapidly expanding Spanish-language service with 13 updates in 6 months, targeting a key growth demographic for Paramount+.
The Analyst's Read
The bottom line on CBS Interactive
Bottom line
CBS Interactive successfully converts legacy broadcast authority into mobile engagement through high-utility sports tools and a consolidated streaming platform. Their high weighted rating across a massive review volume signals strong product-market fit and technical execution in the competitive media landscape.
Frequently asked questions
How many apps does CBS Interactive publish?
What kind of apps does CBS Interactive make?
What is CBS Interactive's top app?
In how many countries are CBS Interactive's apps available?
What fed this analysis
- Apps analyzed:
- 8
- With full intel:
- 2
- With overview:
- 8
- Website scraped:
- yes
- Social presence:
- yes