Peacock TV
For uS-based viewers seeking a centralized hub for network television, reality content, and live sporting events.
Snapshot
Who is Peacock TV?
Consolidating NBCUniversal's media library, live sports, and linear channels into a single streaming destination for US viewers.
Target audience
Portfolio
Free 2Last updated
Peacock TV: Stream TV & Movies
v7.4.20
4mo ago
Publisher DNA
What defines Peacock TV?
Publisher DNA
Primary focus
Streaming entertainment and live sports
Scale
indie
Target audience
US-based viewers seeking a centralized hub for network television, reality content, and live sporting events.
Signature Patterns
- •Hybrid content model combining on-demand library assets with live linear channels
- •Heavy emphasis on live sports and event broadcasting as a primary value driver
- •Tiered subscription pricing ranging from ad-supported entry levels to ad-free premium options
- •Integration of local NBC broadcast feeds for specific subscription tiers
Portfolio momentum
Released 4 updates in the last 6 months with the primary application receiving a major update within the last 17 days.
Portfolio
What does Peacock TV ship?
Apps
2 apps analysed
Get Peacock and stream live sports, blockbuster movies, current TV, and more.
Linear channel integration maximizes ad-inventory utilization
- Diverse content library provides high value for users seeking a variety of streaming options
- Frequent application crashes and freezing during playback disrupt the viewing experience for many users
Get Peacock and stream live sports, blockbuster movies, current TV, and more.
Strong live sports rights (Premier League, NFL)
- Content Library
- Excessive Advertisements
Single-market publisher, every app ships only to United States.
Based on 1 of 2 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (1)
- United States1 / 1
Core markets (1/1 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
0
Neutral / mixed
2
Negative apps
29/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does Peacock TV compete with?
The rivals identified
Contenders(2)
Directly competes with Peacock's 'Channels' feature through a massive selection of free, linear-style streaming channels and high app stability.
A leading rival in the AVOD space, competing for users who prefer free, ad-supported linear channels and a massive library of older titles.
Same space(1)
A budget-friendly live TV alternative that overlaps with Peacock's live sports and news value proposition at a mid-range price point.
The Analyst's Read
The bottom line on Peacock TV
Bottom line
Peacock is a high-utility streaming platform that successfully bridges the gap between traditional broadcast television and modern on-demand consumption. Its strong user sentiment and focus on live sports provide a stable foundation for long-term subscriber retention.
Frequently asked questions
How many apps does Peacock TV publish?
What kind of apps does Peacock TV make?
What is Peacock TV's top app?
In how many countries are Peacock TV's apps available?
What fed this analysis
- Apps analyzed:
- 1
- With full intel:
- 1
- With overview:
- 1
- Website scraped:
- yes
- Social presence:
- yes